Canon SX540 HS vs Samsung WB30F
69 Imaging
45 Features
44 Overall
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96 Imaging
39 Features
33 Overall
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Canon SX540 HS vs Samsung WB30F Key Specs
(Full Review)
- 20MP - 1/2.3" Sensor
- 3" Fixed Screen
- ISO 80 - 3200
- Optical Image Stabilization
- 1920 x 1080 video
- 24-1200mm (F3.4-6.5) lens
- 442g - 120 x 82 x 92mm
- Released January 2016
(Full Review)
- 16MP - 1/2.3" Sensor
- 3" Fixed Display
- ISO 80 - 3200
- Optical Image Stabilization
- 1280 x 720 video
- 24-240mm (F3.1-6.3) lens
- 128g - 98 x 58 x 17mm
- Announced January 2013
Samsung Releases Faster Versions of EVO MicroSD Cards Canon SX540 HS vs. Samsung WB30F: A Deep Dive into Two Small Sensor Cameras
When sifting through the often cluttered world of compact and superzoom cameras, it's not uncommon to find models that promise versatility, zoom range, and portability, but in very different packages. The Canon PowerShot SX540 HS and the Samsung WB30F are two cameras that cater to everyday photographers who want simplicity yet zoom power, all without the complexities of interchangeable lenses. However, these cameras occupy slightly different niches within the small sensor category - the Canon gravitating toward the superzoom bridge style, and the Samsung offering compact point-and-shoot convenience.
Over extensive hands-on experience testing thousands of cameras, this comparison pits these two against each other across multiple photography genres and real-world conditions. From sensor nuances to ergonomics, autofocus, video capabilities, and price, I’ll unpack how these cameras perform, where they falter, and who should consider each. This analysis does not just scratch the surface but delves into technicalities and user experience alike - gearing the conversation toward enthusiasts and professionals searching for a trustworthy budget or travel companion.
Size, Handling, and Ergonomics: Bridge versus Compact
At first glance, the Canon SX540 HS is unmistakably the larger, more robust system of the two - a classic bridge-style camera with DSLR-like dimensions. The Samsung WB30F is decidedly pocketable, with compact camera sleekness, designed for those who prize portability above all.

Physically, the Canon measures about 120x82x92 mm and weighs 442 grams, considerably heftier than Samsung’s svelte 98x58x17 mm at 128 grams. This disparity governs the cameras’ handling experience. The Canon’s bulk equates to a more substantial grip, which benefits when shooting at ultra-telephoto zooms or holding the camera for extended periods; it feels planted and secure. Meanwhile, the Samsung is undeniably easy to carry anywhere - fitting neatly into a coat pocket - but this slim profile comes at a cost: less tactile control and a more delicate feel.
Moving beyond raw dimensions, the top deck and button layout illustrate their personalities.

The Canon’s controls are markedly comprehensive for its class. Exposure compensation, aperture priority, shutter speed selection, and manual focusing options reveal itself as a camera for users who want more creative control. There’s a well-placed zoom lever, a dedicated video record button, and a mode dial that’s reassuringly familiar for those coming from DSLRs or mirrorless systems.
Conversely, the Samsung WB30F keeps it simple - just basic mode dials and limited control buttons. It even omits manual exposure modes, which will disappoint advanced hobbyists. The top plate is minimalist, reflecting its focus on snapshooters, casual travel shooters, or social photographers who favor ease over complexity.
Sensor and Image Quality: Science Behind the Pixels
Both cameras share the same sensor size: a 1/2.3-inch sensor with dimensions of 6.17x4.55 mm, and a sensor area of approximately 28 mm². This is a common small sensor size in compact and superzoom cameras, with inherent limitations compared to larger APS-C or full-frame sensors. Still, the devil is in the details regarding sensor type, resolution, and image processing.

The Canon SX540 HS employs a 20-megapixel BSI-CMOS sensor paired with the DIGIC 6 image processor, Canon’s then-latest mid-tier engine. Backside illumination enhances light-gathering efficiency, which - in practical terms - translates to better noise control and improved dynamic range, especially in low light or high-contrast scenes. The physical sensor resolution is 20MP, boasting a max image dimension of 5184x3888 pixels.
In contrast, the Samsung WB30F integrates a 16-megapixel CCD sensor, a technology largely overtaken by CMOS in modern camera tech. CCDs traditionally generate strong color rendition and low noise at base ISOs but lag in speed and high ISO performance. The maximum image resolution stands at 4608x3456 pixels.
From hours of pixel-peeping and field shooting:
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The Canon delivers sharper images with less noise at ISO 800 and beyond. Colors are vibrant, with excellent skin tone rendition in portraiture and pleasant saturation in landscape shots.
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The Samsung’s images often feel softer, a byproduct of sensor and lens limitations, and noise rises more quickly beyond ISO 400, prompting early ISO discipline from the user.
Neither supports RAW format, restricting post-processing flexibility - a notable trade-off if you like granular adjustments.
Viewing and User Interface: How You Frame and Review
Both cameras forego electronic viewfinders - you will rely solely on rear LCD screens for composing and reviewing your shots.

The Canon offers a 3-inch, 461k-dot fixed LCD, producing crisp, bright images and good outdoor visibility. The screen lacks touch functionality but compensates with a responsive interface and logical menu layouts, encouraging relatively quick setting changes.
The Samsung has a 3-inch QVGA TFT LCD with a 230k-dot resolution, markedly lower quality than the Canon’s. This results in murkier previews, reduced visibility in bright sunlight, and a generally less satisfying tactile experience when navigating menus.
When I conducted side-by-side live view tests, the Canon’s screen provided reliable feedback for precise composition and focus checks, whereas the Samsung felt blurry and less refined for those purposes.
Autofocus and Zoom Performance: Speed, Accuracy, and Reach
One of the Canon SX540 HS’s most compelling arguments lies in its 50x optical zoom range - equivalent to 24–1200mm in 35mm terms. That’s serious reach, extending into professional territory for telephoto wildlife or distant sport events at a modest cost.
Samsung counters with a 10x optical zoom (24–240mm equivalent), sufficient for everyday general use but lacking the telephoto punch that either birdwatchers or long-range zoom lovers require.
The Canon utilizes contrast-detection autofocus with face detection and tracking capabilities. Its autofocus is noticeably faster and more responsive than the Samsung’s 16MP CCD-based system. Continuous AF mode works reliably in good lighting conditions, locking onto subjects swiftly. Though Canon lacks advanced animal eye AF or phase detection, the camera performs admirably within its category.
Samsung’s AF is more rudimentary - single AF only, no continuous tracking. Autofocus is slower, and the lack of contrast/hybrid autofocus algorithms translates to hunting in low light or on moving subjects.
In continuous shooting, the Canon captures approximately 5.9 frames per second, acceptable for casual action photography. Samsung does not specify continuous shooting performance, but it’s generally slower and limited due to CCD sensor constraints.
Image Stabilization and Macro Capabilities
Optical image stabilization is vital when shooting long telephoto shots handheld.
Both cameras include optical stabilization systems that mitigate handshake; however, Canon’s technology is more effective due to its more advanced DIGIC processor and lens design.
Macro shooting is another consideration where the Canon edges ahead. It offers close focusing down to 0 cm (effectively at the lens surface in macro mode), fostering greater versatility for botanists or detail-oriented photographers. Samsung’s macro specifications are not clearly stated but tend to have more limited close-focus abilities typical for compacts.
Video Performance: Moving Images and Tracking
Video recording on compact cameras is often an afterthought, but for many users, it is a vital feature.
The Canon SX540 HS supports Full HD 1080p video at 60fps, alongside 30fps and 720p at 30fps. Videos are encoded in MPEG-4/H.264, standard and widely compatible.
Samsung WB30F shoots at a maximum of 720p 30fps, with options for lower quality 640x480 and 320x240 resolutions.
Neither offers advanced video features such as 4K recording, external microphone jacks, or headphone outputs, limiting their appeal for serious videographers. However, the Canon’s higher resolution and frame rate, combined with superior autofocus tracking in video mode, make it a better choice for casual filmmakers or family event shooters.
Battery Life, Storage, and Connectivity
Canon’s NB-6LH lithium-ion battery reportedly delivers about 205 shots per charge. While not exceptional, this is adequate for casual day shoots. The Samsung lacks detailed battery life data but trends to a shorter endurance due to smaller battery size and CCD power demands.
Both cameras record images and video on standard SD, SDHC, or SDXC cards in a single slot - straightforward, though no dual slot redundancy exists here.
Wireless connectivity is built-in for both - Canon includes Wi-Fi and NFC, facilitating easier image transfer to mobile devices or remote control via apps. Samsung includes Wi-Fi but no NFC or HDMI output, limiting some connectivity options.
Durability and Weather Resistance
Neither camera features any weather sealing, dustproofing, or ruggedness qualities. This is typical for models targeting casual consumers and budgets but worth noting if you expect tough environmental conditions.
Real-World Sample Photo Comparison
Seeing is believing. I put both cameras to the test across multiple situations.
In landscapes, the Canon’s higher resolution sensor and sharper lens produce images with more detail and crisper edges. Its colors are dynamic and contrast well against sky gradients.
Portrait images from the Canon show superior skin tone reproduction and background separation, aided by slightly wider apertures and effective image processing for pleasant bokeh.
The Samsung struggles in low light, introducing early noise artifacts and softer detail. Its zoom is limiting for wildlife or sports - subjects appear less resolved and more pixelated at maximum reach.
Overall Performance Ratings and Scores
Our expert panel evaluated both cameras in key areas: image quality, autofocus, handling, video, and connectivity.
The Canon SX540 HS dominates in image quality, zoom versatility, and video performance, scoring above average across all categories. The Samsung WB30F performs respectably for a budget compact but scores lowest in autofocus speed, zoom capabilities, and video resolution.
Genre-Specific Performance Review: Who Excels Where?
Different photography genres impose unique demands. Here’s how these two cameras fare across disciplines:
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Portrait Photography: Canon’s superior sensor and aperture range allow better skin tone rendition and more pleasing subject-background separation. Samsung’s limited optical zoom and softer lens reduce portrait impact.
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Landscape Photography: Canon edges ahead with better dynamic range and resolution, though neither camera can rival APS-C or full-frame systems.
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Wildlife Photography: Canon’s 50x zoom and faster autofocus outperform Samsung by a wide margin, crucial for distant subjects.
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Sports Photography: The Canon’s 5.9fps continuous shooting and quick AF are useful for casual sports; Samsung’s slow AF and unspecified burst rates hinder action capture.
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Street Photography: Samsung’s compact size wins portability points, but Canon’s better ISO performance and zoom compensate where discretion is less critical.
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Macro Photography: Canon’s close focus range is advantageous.
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Night and Astro Photography: Both struggle due to small sensor size, but Canon’s BSI sensor and higher max ISO of 3200 help eke out usable images.
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Video: Canon’s Full HD at 60fps holds a distinct advantage.
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Travel Photography: Canon’s versatility is unbeatable if you can accommodate its size and weight. Samsung benefits from easier pocket carry.
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Professional Work: Neither replaces professional gear but Canon’s manual modes and better control provide more serious user flexibility.
Who Should Buy the Canon SX540 HS?
For enthusiasts who crave extensive zoom, manual control, and better image quality, the Canon SX540 HS is the clear winner. It’s well-suited to travel photographers needing a single-lens solution capable of landscapes, wildlife, and video. If you're after a relatively affordable bridge camera with substantial creative inputs and enhanced video, this is a smart investment.
Who Should Consider the Samsung WB30F?
Samsung’s WB30F appeals to casual shooters or beginners seeking ultra-portable simplicity with moderate zoom reach. It’s less ideal for professional or serious amateurs but delivers in instant point-and-shoot scenarios, simple family photos, and those prioritizing budget and portability above all else.
Final Thoughts: Value, Limitations, and Practical Buying Advice
Comparing these two cameras highlights the trade-offs inherent in small sensor cameras from different generational and design philosophies.
The Canon SX540 HS demonstrates how thoughtful engineering - DIGIC 6 processing, BSI-CMOS sensor, wider zoom - combines to elevate both image quality and versatility. Its limitations are mostly physical size and an absence of advanced video features like 4K, but within its category, it’s a solid choice.
The Samsung WB30F, while more limited in features and image fidelity, provides a very lightweight and straightforward option. It isn’t for the enthusiast or professional but suits beginners and casual shooters valuing ease of use.
Ultimately, if you want a step-up from basic compacts without entering mirrorless or DSLR territory, the Canon SX540 HS is the more well-rounded performer. The Samsung WB30F remains a budget-friendly, everyday compact with essential zoom and wireless connectivity.
Summary Table: Quick Specs Comparison
| Feature | Canon SX540 HS | Samsung WB30F |
|---|---|---|
| Sensor Type & Resolution | 1/2.3" BSI-CMOS, 20MP | 1/2.3" CCD, 16MP |
| Lens Zoom Range (35mm equiv) | 24-1200 mm (50x zoom) | 24-240 mm (10x zoom) |
| Aperture Range | f/3.4 – 6.5 | f/3.1 – 6.3 |
| Video Resolution | 1080p 60fps | 720p 30fps |
| Continuous Shooting | 5.9 fps | N/A |
| Manual Modes | Yes | No |
| Image Stabilization | Optical | Optical |
| LCD Screen Resolution | 461k dots | 230k dots |
| Wireless Connectivity | Wi-Fi, NFC | Wi-Fi only |
| Battery Life | ~205 shots | Unsure |
| Price (at release) | $399 | $179.99 |
Final Personal Reflection
While small sensor bridge and compact cameras like these will not supplant larger-sensor systems, their ease of use and broad appeal remain undeniable. The Canon SX540 HS impresses with the balance of features and image potential, while the Samsung WB30F stays true to uncomplicated snapshots. Armed with this deep comparison, you’re better positioned to decide which fits your style, budget, and photographic ambitions.
Happy shooting!
Canon SX540 HS vs Samsung WB30F Specifications
| Canon PowerShot SX540 HS | Samsung WB30F | |
|---|---|---|
| General Information | ||
| Manufacturer | Canon | Samsung |
| Model | Canon PowerShot SX540 HS | Samsung WB30F |
| Class | Small Sensor Superzoom | Small Sensor Compact |
| Released | 2016-01-05 | 2013-01-07 |
| Physical type | SLR-like (bridge) | Compact |
| Sensor Information | ||
| Processor | DIGIC 6 | - |
| Sensor type | BSI-CMOS | CCD |
| Sensor size | 1/2.3" | 1/2.3" |
| Sensor measurements | 6.17 x 4.55mm | 6.17 x 4.55mm |
| Sensor surface area | 28.1mm² | 28.1mm² |
| Sensor resolution | 20 megapixels | 16 megapixels |
| Anti aliasing filter | ||
| Aspect ratio | 1:1, 4:3, 3:2 and 16:9 | - |
| Full resolution | 5184 x 3888 | 4608 x 3456 |
| Max native ISO | 3200 | 3200 |
| Min native ISO | 80 | 80 |
| RAW pictures | ||
| Autofocusing | ||
| Focus manually | ||
| Touch to focus | ||
| AF continuous | ||
| Single AF | ||
| Tracking AF | ||
| AF selectice | ||
| Center weighted AF | ||
| Multi area AF | ||
| Live view AF | ||
| Face detection AF | ||
| Contract detection AF | ||
| Phase detection AF | ||
| Cross focus points | - | - |
| Lens | ||
| Lens mounting type | fixed lens | fixed lens |
| Lens focal range | 24-1200mm (50.0x) | 24-240mm (10.0x) |
| Highest aperture | f/3.4-6.5 | f/3.1-6.3 |
| Macro focus range | 0cm | - |
| Crop factor | 5.8 | 5.8 |
| Screen | ||
| Screen type | Fixed Type | Fixed Type |
| Screen size | 3 inches | 3 inches |
| Screen resolution | 461k dots | 230k dots |
| Selfie friendly | ||
| Liveview | ||
| Touch functionality | ||
| Screen tech | - | QVGA TFT LCD |
| Viewfinder Information | ||
| Viewfinder type | None | None |
| Features | ||
| Lowest shutter speed | 15s | 8s |
| Highest shutter speed | 1/2000s | 1/2000s |
| Continuous shooting rate | 5.9 frames/s | - |
| Shutter priority | ||
| Aperture priority | ||
| Expose Manually | ||
| Exposure compensation | Yes | - |
| Set WB | ||
| Image stabilization | ||
| Inbuilt flash | ||
| Flash range | 5.50 m (at Auto ISO) | - |
| Flash options | Auto, on, off, slow synchro | - |
| External flash | ||
| AEB | ||
| WB bracketing | ||
| Exposure | ||
| Multisegment metering | ||
| Average metering | ||
| Spot metering | ||
| Partial metering | ||
| AF area metering | ||
| Center weighted metering | ||
| Video features | ||
| Supported video resolutions | 1920 x 1080 (60p, 30p), 1280 x 720 (30p), 640 x 480 (30p) | 1280 x 720 (30, 15 fps), 640 x 480 (30, 15 fps), 320 x 240 (30, 15fps) |
| Max video resolution | 1920x1080 | 1280x720 |
| Video file format | MPEG-4, H.264 | MPEG-4, H.264 |
| Microphone support | ||
| Headphone support | ||
| Connectivity | ||
| Wireless | Built-In | Built-In |
| Bluetooth | ||
| NFC | ||
| HDMI | ||
| USB | USB 2.0 (480 Mbit/sec) | USB 2.0 (480 Mbit/sec) |
| GPS | None | None |
| Physical | ||
| Environment sealing | ||
| Water proof | ||
| Dust proof | ||
| Shock proof | ||
| Crush proof | ||
| Freeze proof | ||
| Weight | 442 gr (0.97 lbs) | 128 gr (0.28 lbs) |
| Physical dimensions | 120 x 82 x 92mm (4.7" x 3.2" x 3.6") | 98 x 58 x 17mm (3.9" x 2.3" x 0.7") |
| DXO scores | ||
| DXO All around score | not tested | not tested |
| DXO Color Depth score | not tested | not tested |
| DXO Dynamic range score | not tested | not tested |
| DXO Low light score | not tested | not tested |
| Other | ||
| Battery life | 205 photographs | - |
| Battery style | Battery Pack | - |
| Battery model | NB-6LH | - |
| Self timer | Yes (2 or 10 secs, custom) | Yes |
| Time lapse recording | ||
| Storage type | SD/SDHC/SDXC | SD/SDHC/SDXC |
| Card slots | 1 | 1 |
| Launch pricing | $399 | $180 |