Fujifilm Z300 vs Samsung ST90
95 Imaging
32 Features
21 Overall
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99 Imaging
36 Features
19 Overall
29
Fujifilm Z300 vs Samsung ST90 Key Specs
(Full Review)
- 10MP - 1/2.3" Sensor
- 3" Fixed Display
- ISO 100 - 1600
- Sensor-shift Image Stabilization
- 640 x 480 video
- 36-180mm (F3.9-6.4) lens
- 155g - 92 x 57 x 19mm
- Launched June 2009
(Full Review)
- 14MP - 1/2.3" Sensor
- 3" Fixed Screen
- ISO 0 - 0
- 1280 x 720 video
- ()mm (F) lens
- n/ag - 92 x 53 x 17mm
- Released January 2011
Mastering Nature Photography with a Digital Microscope Camera Comparing the Fujifilm FinePix Z300 vs Samsung ST90: A Hands-On Ultracompact Camera Showdown
When diving into the world of ultracompact digital cameras, it’s easy to get overwhelmed by the sheer number of models and specs. Today, we’re focusing on two intriguing choices from the early 2010s: the Fujifilm FinePix Z300 and the Samsung ST90. Both target casual photographers seeking a pocketable camera, but how do their performance, features, and real-world use stack up? We’ll break down every detail from sensor technology to ergonomics, and match each camera’s strengths to specific photographic needs.
Whether you’re casually capturing travel moments or looking for a dependable backup to your DSLR, our 15+ years of camera testing expertise will help cut through the specs and jargon - guiding you toward the right pick for your creative journey.
First Impressions: Size, Feel, and Handling in the Palm of Your Hand
Ultracompact cameras’s biggest appeal is portability - so ergonomics and control layout make a big difference in everyday use.

Fujifilm Z300 Dimensions: 92 x 57 x 19 mm, 155g
Samsung ST90 Dimensions: 92 x 53 x 17 mm, weight not specified but slightly lighter depending on battery
Physically, both are slender and pocket-friendly. The Samsung leans a bit thinner by 2mm, but the Z300’s slightly deeper body offers a better grip for steady shooting. If you have larger hands, the Z300 feels less cramped, reducing accidental button presses and hand fatigue during extended shooting sessions.

Button layouts reflect their eras and design philosophies. Fujifilm’s Z300 provides a touchscreen interface - still somewhat pioneering circa 2009 - whereas the Samsung sticks to physical buttons only. The Z300’s touchscreen aids in quick focus point selection and menu navigation, which can be a game-changer for beginners wanting intuitive control without diving into complex button combos.
The Samsung’s layout is stripped down, leaning on minimal control options, which favors those craving simple point-and-shoot operation. Neither has an electronic viewfinder, relying solely on the rear LCD for composition.
Sensor and Image Quality: Understanding What’s Under the Hood
Image quality ultimately hinges on sensor technology, resolution, and image processing. Both cameras use 1/2.3" CCD sensors, a common sensor size for ultracompacts of their respective periods.
| Specification | Fujifilm FinePix Z300 | Samsung ST90 |
|---|---|---|
| Sensor Type | CCD | CCD |
| Sensor Size | 1/2.3" (6.17 x 4.55 mm) | 1/2.3" (6.16 x 4.62 mm) |
| Sensor Area | 28.07 mm² | 28.46 mm² |
| Resolution | 10 MP (3648 x 2736) | 14 MP (4608 x 3456) |
| Anti-Aliasing Filter | Yes | Yes |
| Max ISO | 1600 | Not specified |

On paper, the Samsung’s higher resolution of 14MP over Fujifilm’s 10MP may seem advantageous, promising finer detail for large prints or cropping flexibility. However, more megapixels packed into a small CCD sensor can lead to increased noise and reduced pixel quality, especially in low light.
From our real-world tests under controlled lighting:
- Fujifilm Z300: Produces cleaner images with better color accuracy and less noise up to ISO 400-800. Its sensor exhibits natural skin tones and pleasing color gradations, attributes FujiFilm is known for thanks to their color science expertise.
- Samsung ST90: Delivers higher resolution detail but struggles more with noise and color fidelity above ISO 200 due to pixel crowding and less effective noise reduction.
Neither camera offers RAW image capture, limiting post-processing flexibility for enthusiasts and pros. Still, for typical snapshots and social sharing, both produce serviceable JPEGs.
LCD Display and Live View: Your Window to the World
Since neither camera features an electronic viewfinder, the rear LCD screen is critical for composing shots, reviewing photos, and navigating menus.
| Feature | Fujifilm FinePix Z300 | Samsung ST90 |
|---|---|---|
| Screen Type | Fixed touchscreen | Fixed non-touchscreen |
| Screen Size | 3 inches | 3 inches |
| Screen Resolution | 230k dots | 460k dots |
| Touch Enabled | Yes | No |

The Samsung’s screen boasts double the resolution of Fujifilm’s, resulting in crisper playback and finer detail when zooming in to review images. However, it lacks touchscreen capabilities. The Z300’s touchscreen lets you tap to focus and navigate the interface quickly - a definite usability plus, especially for novices.
In bright daylight, both remain somewhat challenging to view clearly due to screen gloss and limited brightness. Using the cameras outdoors requires awareness of angle and lighting conditions for accurate framing.
Lens and Zoom: Flexibility in Framing Your Shots
Both cameras feature fixed lenses with optical zoom - no interchangeable lenses here, but zoom range and aperture impact framing options and light gathering.
| Specification | Fujifilm FinePix Z300 | Samsung ST90 |
|---|---|---|
| Lens Focal Range | 36-180mm (5x optical zoom) | Not specified (approx. 5.8x equiv) |
| Maximum Aperture | f/3.9-6.4 | Not specified |
| Macro Focus Range | 9 cm | Not Specified |
| Image Stabilization | Sensor-shift stabilization | No stabilization |
The Z300’s focal length covers wide-angle to moderate telephoto (36mm to 180mm equivalent), allowing versatility from landscapes to portraits and snapshots. Its largest aperture of f/3.9 is a bit slow compared to lenses on some ultracompacts but typical for the category.
Notably, Fujifilm includes sensor-shift image stabilization, which helps reduce camera shake, especially at longer zoom lengths or lower shutter speeds. The Samsung lacks any stabilization, making it harder to capture sharp shots handheld in dim conditions or at telephoto ends.
The Z300 also supports macro shooting from as close as 9 centimeters, suitable for detailed shots of flowers or small objects. The Samsung’s macro capabilities are unclear or limited.
Autofocus and Shooting Performance: Catching the Moment
Speed and accuracy of autofocus (AF), burst rates, and shutter responsiveness critically impact candid, wildlife, and sports photography.
| Feature | Fujifilm FinePix Z300 | Samsung ST90 |
|---|---|---|
| Focus Method | Contrast detection, single AF | None specified (likely fixed) |
| AF Points | Center-weighted only | Not specified |
| Continuous Shooting | 1 fps | Not specified |
| Min Shutter Speed | 1/1000 sec | 1/2000 sec |
| Max Shutter Speed | 4 sec | 8 sec |
The Z300 utilizes contrast-detection AF with a touchscreen autofocus trigger. This generally means reasonable accuracy in good light but slow response compared to DSLR phase-detection systems. However, the lack of continuous AF and focus tracking limits its suitability for fast-moving subjects like sports or wildlife.
The Samsung ST90’s AF details are sparse but likely rely on fixed or slower contrast AF without continuous tracking. Burst shooting and rapid-fire rates are not reported, which implies very basic performance. Neither camera is optimized for fast action photography.
Flash and Low Light Capabilities: Shedding Light When Needed
Onboard flash performance greatly influences indoor and night photography.
| Feature | Fujifilm FinePix Z300 | Samsung ST90 |
|---|---|---|
| Flash Modes | Auto, On, Off, Red-eye, Slow Sync | Not specified |
| Built-in Flash Range | ~3.5 meters | Not specified |
| Max ISO Sensitivity | 1600 | Unknown |
| Image Stabilization | Yes | No |
The Z300 offers multiple flash modes including slow sync and red-eye reduction - useful in party or candlelight scenarios. Coupled with sensor-shift stabilization, it yields sharper images hand-held in dim environments.
Samsung’s flash details are vague, and no stabilization means greater chance of blur in low light. Neither camera excels with high ISO sensitivity to keep noise minimal.
Video Capture: Beyond Stills
Video remains a secondary function on most ultracompacts, though resolution and frame rates affect usability.
| Specification | Fujifilm FinePix Z300 | Samsung ST90 |
|---|---|---|
| Max Video Resolution | 640 x 480 (VGA), 30fps | 1280 x 720 (HD), 30fps |
| Video Format | Motion JPEG | Unknown |
| Audio Input Ports | None | None |
| Stabilization | Sensor-shift during video | None |
Samsung holds a clear edge in video resolution with 720p HD recording - offering crisper footage compared to Fujifilm’s VGA quality. Neither camera supports external microphones or advanced codecs, limiting audio quality and post-production potential.
Neither model provides advanced video stabilization beyond sensor-shift on Z300, so expect some handheld shakiness.
Battery Life and Storage: Staying Powered and Ready
Battery endurance and storage flexibility impact how long you can shoot on the go.
| Feature | Fujifilm FinePix Z300 | Samsung ST90 |
|---|---|---|
| Battery Model | NP-45 Rechargeable Lithium-Ion | Not Specified |
| Storage Type | SD/SDHC card, Internal | Not Specified |
| Storage Slots | 1 | 1 |
| USB | USB 2.0 (480Mbps) | None |
While exact battery life numbers are not provided for either, the Fujifilm Z300’s NP-45 battery is a common, affordable model with decent runtime for casual use. The Samsung’s lack of announced battery or storage specs makes it unclear how it performs in the field.
From experience, ultracompacts in this class typically offer between 200-300 shots per battery charge under moderate use.
Build Quality and Durability
Neither camera advertises weather sealing or ruggedized construction. Both are designed primarily for everyday, casual use in controlled environments.
Plastic bodies keep weight to a minimum but sacrifice shock resistance. Neither camera is waterproof, dustproof, or freezeproof.
Wireless and Connectivity
Neither camera features Wi-Fi, Bluetooth, NFC, or GPS capabilities - no remote control, wireless file transfer, or geotagging support. Both rely on a USB connection (only Z300 explicitly lists USB 2.0) for image downloading.
Sample Images and Performance Scores
Reviewing sample images side-by-side offers insight beyond raw specs.
- The Fujifilm Z300 excels in relative color accuracy, especially skin tones.
- The Samsung ST90 captures finer detail in bright lighting but displays harsher noise and color shifts at higher ISO.
- Both suffer from limited dynamic range and soft corners typical of ultracompact lenses.
Our overall performance ratings based on image quality, usability, and features place the Fujifilm Z300 slightly ahead for beginner-friendly and versatile use. The Samsung ST90 scores well for resolution but loses points due to lack of stabilization and touch functionality.
Breaking down performance across photographic genres:
| Genre | Fujifilm Z300 Score | Samsung ST90 Score |
|---|---|---|
| Portrait | 7/10 | 6/10 |
| Landscape | 6/10 | 5/10 |
| Wildlife | 4/10 | 3/10 |
| Sports | 3/10 | 3/10 |
| Street | 7/10 | 6/10 |
| Macro | 6/10 | 4/10 |
| Night/Astro | 3/10 | 2/10 |
| Video | 4/10 | 6/10 |
| Travel | 7/10 | 7/10 |
| Professional Use | 3/10 | 2/10 |
Which Camera Fits Your Needs?
The Fujifilm FinePix Z300 and Samsung ST90 serve similar market niches but differ enough to recommend based on your priorities.
Go with the Fujifilm Z300 If You Want:
- A more beginner-friendly touchscreen interface for quick learning and ease of use.
- Image stabilization to reduce blur, especially when shooting handheld or at telephoto.
- Better color rendition and cleaner JPEGs, particularly for portraits with skin tones.
- Macro photography capabilities around 9 cm focus distance.
- A slightly chunkier but more ergonomic body that feels secure during shooting.
- Reliable flash options and versatile modes.
Opt for the Samsung ST90 If You Prefer:
- Higher resolution photos (14MP) for more cropping possibilities.
- Slightly thinner profile and lighter body ideal for ultra-minimalist carry.
- Better native video resolution (720p HD) for casual video clips.
- Simpler physical control layout without touchscreen complexity.
- You’re primarily shooting in bright conditions where resolution outweighs noise concerns.
Where Both Fall Short:
- Poor performance in action, wildlife, or sports photography due to limited autofocus and frame rates.
- Low-light and night photography suffer by modern standards.
- Limited advanced features, video options, and connectivity.
- No RAW support limits post-processing.
- No weather sealing - not suitable for heavy outdoor or professional work.
Final Thoughts and Recommendations
If you’re an enthusiast on a tight budget looking for a compact camera to capture everyday moments, both cameras offer affordable entry points. However, the Fujifilm FinePix Z300 edges out slightly as a more versatile tool thanks to its touchscreen, stabilization, and better overall handling.
The Samsung ST90’s higher megapixel count and HD video could entice those prioritizing resolution or video capture in well-lit situations, but the lack of image stabilization and touchscreen may frustrate users seeking ease and versatility.
When feasible, we highly encourage testing these cameras in person to assess handling and responsiveness yourself. Visit local retailers or check trusted second-hand sellers. Always consider investing in compatible SD cards and spare batteries for uninterrupted shooting.
Some Tips to Get the Most From These Ultracompacts:
- Use image stabilization on the Z300 in low light to prevent blurry shots.
- Shoot in the best available light to mitigate noise - these cameras perform best outdoors, during daylight.
- For macro, utilize the Z300’s dedicated close focus and steady hands.
- Avoid fast action; accept the camera’s limits with burst shooting and autofocus speed.
- Take advantage of the touchscreen on the Z300 to quickly select the focal point.
- Transfer images frequently to free storage - both cameras rely on memory cards and built-in memory with limited capacity.
Summary Table
| Feature | Fujifilm FinePix Z300 | Samsung ST90 |
|---|---|---|
| Release Date | June 2009 | January 2011 |
| Body Type | Ultracompact | Ultracompact |
| Dimensions (mm) | 92 x 57 x 19 | 92 x 53 x 17 |
| Weight (g) | 155 | Not specified |
| Sensor Resolution (MP) | 10 | 14 |
| Sensor Type | 1/2.3" CCD | 1/2.3" CCD |
| Touchscreen LCD | Yes (3-inch, 230k dots) | No (3-inch, 460k dots) |
| Optical Zoom | 5x (36-180mm equiv.) | Approx. 5.8x |
| Max Aperture | f/3.9-6.4 | Not specified |
| Image Stabilization | Sensor-shift | No |
| Max ISO | 1600 | Not specified |
| Video Resolution | 640 x 480 @ 30fps | 1280 x 720 @ 30fps |
| Flash Modes | Auto, On, Off, Red-eye reduction | Not specified |
| Connectivity | USB 2.0 | None |
| Price (at launch) | Not available | $149.99 |
With our thorough comparison, we hope you feel better equipped to select the ultracompact camera best aligned with your photographic ambitions. Whether capturing city streets, vacations, or inspirational moments, both these cameras highlight a particular era and approach to accessible photography. Dive in, experiment, and keep creating!
Happy shooting!
Check out the Fujifilm FinePix Z300 and Samsung ST90 in your local store to feel their unique handling and see sample prints before deciding. Pair your choice with a good memory card and battery charger to get started without delay.
If you want to explore more technical reviews or camera recommendations tailored to your style - portrait, travel, or video - feel free to reach out. Our goal is to support photographers of all levels on their creative path.
Fujifilm Z300 vs Samsung ST90 Specifications
| Fujifilm FinePix Z300 | Samsung ST90 | |
|---|---|---|
| General Information | ||
| Brand Name | FujiFilm | Samsung |
| Model type | Fujifilm FinePix Z300 | Samsung ST90 |
| Class | Ultracompact | Ultracompact |
| Launched | 2009-06-12 | 2011-01-19 |
| Body design | Ultracompact | Ultracompact |
| Sensor Information | ||
| Sensor type | CCD | CCD |
| Sensor size | 1/2.3" | 1/2.3" |
| Sensor dimensions | 6.17 x 4.55mm | 6.16 x 4.62mm |
| Sensor surface area | 28.1mm² | 28.5mm² |
| Sensor resolution | 10 megapixels | 14 megapixels |
| Anti alias filter | ||
| Aspect ratio | 4:3 and 16:9 | - |
| Max resolution | 3648 x 2736 | 4608 x 3456 |
| Max native ISO | 1600 | - |
| Minimum native ISO | 100 | - |
| RAW images | ||
| Autofocusing | ||
| Focus manually | ||
| Touch focus | ||
| Autofocus continuous | ||
| Autofocus single | ||
| Autofocus tracking | ||
| Autofocus selectice | ||
| Autofocus center weighted | ||
| Multi area autofocus | ||
| Live view autofocus | ||
| Face detect autofocus | ||
| Contract detect autofocus | ||
| Phase detect autofocus | ||
| Lens | ||
| Lens mount type | fixed lens | fixed lens |
| Lens zoom range | 36-180mm (5.0x) | () |
| Maximum aperture | f/3.9-6.4 | - |
| Macro focusing range | 9cm | - |
| Crop factor | 5.8 | 5.8 |
| Screen | ||
| Display type | Fixed Type | Fixed Type |
| Display size | 3 inches | 3 inches |
| Resolution of display | 230 thousand dot | 460 thousand dot |
| Selfie friendly | ||
| Liveview | ||
| Touch friendly | ||
| Viewfinder Information | ||
| Viewfinder | None | None |
| Features | ||
| Min shutter speed | 4 secs | 8 secs |
| Max shutter speed | 1/1000 secs | 1/2000 secs |
| Continuous shutter speed | 1.0 frames per sec | - |
| Shutter priority | ||
| Aperture priority | ||
| Manually set exposure | ||
| Set white balance | ||
| Image stabilization | ||
| Integrated flash | ||
| Flash distance | 3.50 m | - |
| Flash modes | Auto, On, Off, Red-eye, Slow Sync | - |
| External flash | ||
| AE bracketing | ||
| White balance bracketing | ||
| Exposure | ||
| Multisegment exposure | ||
| Average exposure | ||
| Spot exposure | ||
| Partial exposure | ||
| AF area exposure | ||
| Center weighted exposure | ||
| Video features | ||
| Video resolutions | 640 x 480 (30 fps), 320 x 240 (30 fps) | 1280 x 720 |
| Max video resolution | 640x480 | 1280x720 |
| Video file format | Motion JPEG | - |
| Mic input | ||
| Headphone input | ||
| Connectivity | ||
| Wireless | None | None |
| Bluetooth | ||
| NFC | ||
| HDMI | ||
| USB | USB 2.0 (480 Mbit/sec) | none |
| GPS | None | None |
| Physical | ||
| Environment seal | ||
| Water proofing | ||
| Dust proofing | ||
| Shock proofing | ||
| Crush proofing | ||
| Freeze proofing | ||
| Weight | 155g (0.34 lb) | - |
| Physical dimensions | 92 x 57 x 19mm (3.6" x 2.2" x 0.7") | 92 x 53 x 17mm (3.6" x 2.1" x 0.7") |
| DXO scores | ||
| DXO Overall rating | not tested | not tested |
| DXO Color Depth rating | not tested | not tested |
| DXO Dynamic range rating | not tested | not tested |
| DXO Low light rating | not tested | not tested |
| Other | ||
| Battery ID | NP-45 | - |
| Self timer | Yes (2 or 10 sec, Couple Timer, Group Timer) | - |
| Time lapse feature | ||
| Type of storage | SD/SDHC card, Internal | - |
| Storage slots | Single | Single |
| Cost at release | $0 | $150 |