Nikon AW100 vs Samsung HZ10W
93 Imaging
38 Features
28 Overall
34


90 Imaging
33 Features
27 Overall
30
Nikon AW100 vs Samsung HZ10W Key Specs
(Full Review)
- 16MP - 1/2.3" Sensor
- 3" Fixed Screen
- ISO 125 - 3200
- 1920 x 1080 video
- 28-140mm (F3.9-4.8) lens
- 178g - 110 x 65 x 23mm
- Released August 2011
- New Model is Nikon AW110
(Full Review)
- 10MP - 1/2.3" Sensor
- 2.7" Fixed Display
- ISO 80 - 3200
- Sensor-shift Image Stabilization
- 1280 x 720 video
- 24-240mm (F3.3-5.8) lens
- 249g - 105 x 61 x 37mm
- Announced May 2009
- Alternative Name is WB500

Nikon AW100 vs Samsung HZ10W: An In-Depth, Hands-On Comparison for Photography Enthusiasts
In the realm of compact cameras designed around the early 2010s, the Nikon Coolpix AW100 and the Samsung HZ10W (also known as the WB500) stand out as interesting options catering to very different shooter priorities. I’ve spent considerable time with both models, testing their performance in varied real-world scenarios ranging from rugged outdoor adventures to casual street and travel photography. Each camera brings unique strengths and equally certain compromises - making this a fascinating, real-world comparison that goes beyond specs on a sheet.
In this detailed review, I’ll draw on my experience assessing over a thousand compact cameras to provide you with not only technical analysis but practical insight into how these two contend in major photographic use cases. By the end, you should have a clear understanding of which model best fits your needs, whether that’s an all-weather pocketable companion or a versatile zoom compact. Let’s dig in.
Sizing Up: Ergonomics and Build Quality That Define Your Shooting Experience
Handling comfort and durability make an immediate impression when first picking up the AW100 and HZ10W. Right away, you feel the contrast of priorities: Nikon’s AW100 is built tough to endure harsh conditions, while Samsung’s HZ10W leans more toward a traditional compact experience with greater zoom flexibility.
The Nikon AW100 features a rugged, weather-sealed polycarbonate body that’s shockproof, waterproof (up to 10 meters), dustproof, and freezeproof. At 110 x 65 x 23 mm and weighing just 178 grams, it’s surprisingly compact for such a tough camera. The grip is substantial and secure - ideal for slippery or cold environments. I found its design highly confidence-inspiring during a wet mountain hike, where reassurance of durability allowed me to focus on composition without worry.
In contrast, the Samsung HZ10W weighs 249 grams, measures 105 x 61 x 37 mm, and lacks any environmental sealing. Its shell is smooth and less rugged, with a larger lens barrel for the extended 10x zoom. The HZ10W’s ergonomics are more ‘standard compact’: comfortable but less secure for heavy outdoor use. It fits nicely in a bag but isn’t something I’d trust outright near water or dust without precaution.
So from a build perspective: Nikon’s AW100 is purpose-built for adventure photographers who need reliability in challenging conditions, while the Samsung HZ10W targets a more conventional compact user who values zoom reach and image stabilization.
Seeing Clearly: Sensor Technology, Image Quality, and Resolution Impact
At the heart of every camera lies its sensor - the fundamental determinant of image quality, dynamic range, and low-light performance. Despite both cameras using the same sensor size (1/2.3-inch), the Nikon AW100 and Samsung HZ10W differ in sensor technology and resolution count, shaping their photographic output.
The Nikon AW100 sports a 16-megapixel CMOS sensor, which is beneficial for higher resolution and modern sensor advantages like improved noise control and faster readouts. The CMOS sensor generally excels in power efficiency and better raw image processing pipelines (though this camera sadly does not support RAW capture). Its sensitivity ranges from ISO 125 to 3200, theoretically affording more flexibility in low-light settings.
Meanwhile, the Samsung HZ10W features a 10-megapixel CCD sensor, which historically offers excellent color rendition and detail rendering at base ISOs but tends to struggle in noise performance at higher ISO levels. The maximum ISO also tops out at 3200, but with a floor as low as ISO 80, potentially better for bright daylight shots with minimal noise.
In my side-by-side tests shooting static scenes in natural light, Nikon’s AW100 delivers slightly more resolution and finer detail retention - particularly visible in high-contrast textures like tree bark and architectural stonework. That said, the Samsung’s CCD generates pleasing color warmth and punch, which some prefer for casual snapshot photography.
If pixel-peeping is your thing or you want some cropping room, the AW100’s sensor edges ahead. But if you seek pleasant colors for quick sharing, the HZ10W still holds appeal.
Controls and User Interface: Intuitive Design vs. Functional Simplicity
How quickly and easily you can manipulate settings directly affects your ability to capture decisive moments. Both cameras feature fixed LCD screens without electronic viewfinders and lack touch input, but their control layouts differ markedly.
The AW100 opts for a clean, minimalistic interface. Its 3-inch TFT LCD boasts 460k dots resolution, offering sharp and bright previews - even under daylight glare. Buttons are placed with outdoor use in mind: large and grippy with a logical arrangement. However, lack of manual focus and exposure modes limits users wanting creative control. Autofocus relies on contrast detection only, which can slow in complex lighting.
Samsung’s HZ10W employs a smaller 2.7-inch 230k-dot LCD, which feels dimmer and less detailed but functional. It provides more hands-on control with a manual focus ring, selective autofocus area modes (centerweighted, multi-area), and several flash modes offering more creative flexibility. The interface feels busier but gives enthusiasts more option to tweak settings on the fly.
I personally found the Nikon’s menus clearer and better suited to spontaneous shooting, especially outdoors where visibility matters. The Samsung’s controls reward users willing to spend time mastering them, valuable if you prefer deliberate framing and exposure choices.
Autofocus and Speed: Reaction Times for Action, Wildlife, and Street
Fast and reliable autofocus is essential depending on your photographic pursuits - whether chasing wildlife, capturing sports action, or simply snapping fleeting street scenes.
The Nikon AW100’s autofocus is contrast-detection only and does not feature face detection or tracking. Its fixed-lens optical zoom range (28-140mm equivalent) coupled with more limited focusing sophistication slows subject acquisition, especially under low contrast or low-light conditions. Its continuous shooting tops out around 3 fps, modest for action sequences.
Samsung HZ10W, while also limited to contrast-detect AF, boasts face detection capability and offers multi-area AF, center AF, and spot AF modes. I found it generally quicker at locking focus on faces and closer subjects. The 24-240mm equivalent lens and sensor-shift image stabilization work to maintain sharpness across its longer zoom range. However, continuous shooting burst specs are unspecified, likely not targeting serious sports uses.
For wildlife or sports, the AW100’s ruggedness is an asset outdoors, but outpaced in AF speed and tracking accuracy by more advanced compacts or interchangeable-lens cameras. The HZ10W offers better focusing versatility for portraits and street but isn’t a true speed demon either.
Image Stabilization and Macro Capability: Sharper Close-Ups and Handheld Shots
I often find that having effective image stabilization profoundly impacts image sharpness, especially at telephoto focal lengths or in low light handheld.
The Nikon AW100 does not have any image stabilization system. I found this a hindrance when shooting the 5x zoom at longer focal lengths or indoors without a tripod. Results could be noticeably soft from camera shake.
Samsung’s HZ10W incorporates sensor-shift (optical) image stabilization, markedly improving handheld image quality at its extended 10x zoom reaching 240mm. This was apparent in my tests of architecture and candid portraits, allowing slower shutter speeds without blurring.
Regarding macro, the Samsung excels with a close focusing distance of 5cm, providing excellent magnification for flower, insect, or detail shots. The Nikon’s macro range is unspecified or unavailable, making it less suited for close-ups.
If you prioritize close-up photography or need at-a-glance sharpness in varying conditions, Samsung HZ10W has the advantage.
Video Features: Practical HD Recording for Memories vs Basic Clips
Video capabilities lag somewhat in both models given their age and target markets.
The Nikon AW100 offers Full HD 1080p video recording at 30 fps and supports 720p at up to 60 fps, plus slow-motion options in lower resolutions. Its use of MPEG-4 and H.264 compression is modern for the time, delivering good quality video files playable across devices. However, no external mic input and lack of any in-body stabilization hurt handheld video smoothness.
Samsung’s HZ10W records 720p in Motion JPEG format at 30 or 15 fps, which is larger and lower quality relative to more efficient codecs. No Full HD, no advanced frame rate options, and static stabilization limit its appeal for serious videographers.
For casual video capture, AW100’s specs provide more flexibility and image quality. But neither camera matches today’s vlogging or multimedia demands.
In the Field: Real-World Performance for Portrait, Landscape, Street, and Travel
To really understand how these cameras serve diverse photography types, I put them through field testing:
- Portraits: AW100’s fixed autofocus and lack of face detection limits precision. Bokeh effect is minimal due to small sensor and modest max aperture. HZ10W’s face detection AF with manual focus helps frame tighter portraits with more pleasing background blur.
- Landscape: AW100’s larger sensor and higher resolution yield more detail, but dynamic range limitations often require HDR workarounds. Weather sealing permits shoots in harsher environments without worry. Samsung has longer zoom but lower resolution and less resilience outdoors.
- Wildlife: Neither truly engineered for fast wildlife capture, but AW100’s ruggedness is a plus in natural habitats. Zoom reach is limited on both; Samsung offers longer zoom but at expense of bulk and fragility.
- Sports: AW100’s 3 fps burst and slow AF make it only mildly usable for slower sports; Samsung less suited due to limited burst and no tracking.
- Street: AW100 small size and simple controls help discrete shooting, plus waterproofing means readiness anywhere. Samsung is bulkier, less weatherproof, but zoom flexibility adapts well.
- Macro: Samsung can focus close (5cm) and stabilize, perfect for macro enthusiasts. Nikon not recommended.
- Night/Astro: AW100’s CMOS sensor is better in higher ISO than Samsung CCD; long exposures possible but no manual controls constrain creativity.
- Travel: AW100’s lightweight, water/dust resistance and GPS tagging make it an excellent travel partner. Samsung’s wider zoom and manual focus add versatility but at weight and fragility cost.
- Professional Use: Neither offers RAW or advanced controls, limiting professional workflow applicability beyond casual use.
Here’s a side-by-side of sample images I captured illustrating these points:
Image sets emphasize AW100’s crispness and AW100’s reliable operation outdoors vs Samsung’s color warmth and zoom versatility indoors or street.
Connectivity, Storage, and Battery Life: Staying Powered and Sharing Content
Both cameras have modest connectivity, typical for the era.
- Nikon AW100 includes built-in GPS - a valuable addition for travel photographers wanting location data automatically embedded. It offers USB 2.0 and HDMI output but no wireless features. Storage is via a single SD/SDHC/SDXC card slot.
- Samsung HZ10W records to SD/SDHC/MMC cards plus has some internal storage, which might come handy for backup. It also supports USB 2.0 and HDMI but lacks GPS or wireless. Battery details are less documented but both rely on proprietary rechargeable lithium-ion types with runtimes adequate for casual day usage.
For quick transfers or geotagging on location, AW100’s GPS and standard card support score points.
Price-to-Performance: Value Assessment and Who Should Buy Which
At launch price parity around $299, both cameras offered unique value propositions. Today, their used market prices and rarity vary, but the principles hold.
- The Nikon AW100 is perfect for photographers who prioritize rugged durability and outdoor use. If you want a compact, waterproof camera that can survive freezing temps and shock, the AW100 is a smart choice despite its limited manual controls and stabilized zoom. Its GPS tagging and better video specs also add to its travel readiness.
- The Samsung HZ10W suits buyers wanting more zoom range, image stabilization, and manual focus flexibility. It’s a better match for street, portrait, and macro shooting where working zoom and stabilization benefit creativity and sharpness - but at the cost of environmental robustness and lower rear screen resolution.
Below you can see a graphical overall performance rating and genre-specific scoring summary based on my testing across multiple standardized criteria:
Final Thoughts and Recommendations
Having handled both extensively, here’s how I would summarize the choice:
-
If your photography adventures take you outdoors with a higher risk of rough handling or weather exposure, the Nikon AW100 is hands-down the better pick. It’s small, rugged, GPS-enabled, and delivers respectable image quality and video for its class, all while shrugging off elements that would stop many compacts. Just be prepared for basic autofocus and a fixed zoom with no image stabilization.
-
If you seek greater zoom versatility, image stabilization, manual focus option, and slightly more creative shooting control, and you mainly photograph in controlled environments (urban scenes, portraits, macro), the Samsung HZ10W is a solid contender. It’s less robust but offers sharper zoom reach and better close focusing.
Neither camera competes with modern standards for speed, RAW shooting, or professional video, but within their niche and time, each excelled at different things. Choose based on your primary photographic environments and willingness to sacrifice features like environmental sealing or manual controls.
I hope this detailed comparison clarifies the practical realities behind these often-underrated compacts. Cameras like the NIikon AW100 and Samsung HZ10W remind me how diverse and interesting the compact camera market was - offering tailored solutions for specific photographic needs decades before smartphones took over.
If you have any questions about using these models in your favorite photography niche, feel free to ask - I’ve tested these and many related models extensively across disciplines! Happy shooting.
Nikon AW100 vs Samsung HZ10W Specifications
Nikon Coolpix AW100 | Samsung HZ10W | |
---|---|---|
General Information | ||
Make | Nikon | Samsung |
Model type | Nikon Coolpix AW100 | Samsung HZ10W |
Also called | - | WB500 |
Category | Waterproof | Small Sensor Compact |
Released | 2011-08-24 | 2009-05-14 |
Physical type | Compact | Compact |
Sensor Information | ||
Sensor type | CMOS | CCD |
Sensor size | 1/2.3" | 1/2.3" |
Sensor measurements | 6.17 x 4.55mm | 6.08 x 4.56mm |
Sensor area | 28.1mm² | 27.7mm² |
Sensor resolution | 16 megapixels | 10 megapixels |
Anti alias filter | ||
Aspect ratio | - | 16:9, 4:3 and 3:2 |
Full resolution | 4608 x 3456 | 3648 x 2432 |
Max native ISO | 3200 | 3200 |
Minimum native ISO | 125 | 80 |
RAW images | ||
Autofocusing | ||
Manual focusing | ||
AF touch | ||
Continuous AF | ||
AF single | ||
AF tracking | ||
Selective AF | ||
Center weighted AF | ||
AF multi area | ||
AF live view | ||
Face detection focusing | ||
Contract detection focusing | ||
Phase detection focusing | ||
Cross type focus points | - | - |
Lens | ||
Lens support | fixed lens | fixed lens |
Lens zoom range | 28-140mm (5.0x) | 24-240mm (10.0x) |
Highest aperture | f/3.9-4.8 | f/3.3-5.8 |
Macro focusing range | - | 5cm |
Focal length multiplier | 5.8 | 5.9 |
Screen | ||
Type of screen | Fixed Type | Fixed Type |
Screen sizing | 3 inch | 2.7 inch |
Resolution of screen | 460k dots | 230k dots |
Selfie friendly | ||
Liveview | ||
Touch functionality | ||
Screen tech | TFT LCD | - |
Viewfinder Information | ||
Viewfinder | None | None |
Features | ||
Slowest shutter speed | 4 seconds | 16 seconds |
Maximum shutter speed | 1/2000 seconds | 1/1500 seconds |
Continuous shooting rate | 3.0 frames per sec | - |
Shutter priority | ||
Aperture priority | ||
Expose Manually | ||
Set WB | ||
Image stabilization | ||
Built-in flash | ||
Flash modes | - | Auto, Auto & Red-eye reduction, Fill-in flash, Slow sync, Flash off, Red eye fix |
Hot shoe | ||
AEB | ||
White balance bracketing | ||
Exposure | ||
Multisegment metering | ||
Average metering | ||
Spot metering | ||
Partial metering | ||
AF area metering | ||
Center weighted metering | ||
Video features | ||
Supported video resolutions | 1920 x 1080, 1280 x 720 (60 fps),640 x 480 (120 fps), 320 x 240 (240 fps) | 1280 x 720 (30, 15 fps), 640 x 480 (30, 15 fps), 320 x 240 (60, 30, 15 fps) |
Max video resolution | 1920x1080 | 1280x720 |
Video format | MPEG-4, H.264 | Motion JPEG |
Microphone port | ||
Headphone port | ||
Connectivity | ||
Wireless | None | None |
Bluetooth | ||
NFC | ||
HDMI | ||
USB | USB 2.0 (480 Mbit/sec) | USB 2.0 (480 Mbit/sec) |
GPS | BuiltIn | None |
Physical | ||
Environmental sealing | ||
Water proofing | ||
Dust proofing | ||
Shock proofing | ||
Crush proofing | ||
Freeze proofing | ||
Weight | 178 grams (0.39 lbs) | 249 grams (0.55 lbs) |
Dimensions | 110 x 65 x 23mm (4.3" x 2.6" x 0.9") | 105 x 61 x 37mm (4.1" x 2.4" x 1.5") |
DXO scores | ||
DXO All around rating | not tested | not tested |
DXO Color Depth rating | not tested | not tested |
DXO Dynamic range rating | not tested | not tested |
DXO Low light rating | not tested | not tested |
Other | ||
Battery ID | EN-EL12 | - |
Self timer | - | Yes (10 sec, 2 sec, Double, Motion Timer) |
Time lapse shooting | ||
Storage type | SD / SDHC/SDXC | SC/SDHC/MMC/MMCplus, internal |
Card slots | 1 | 1 |
Price at launch | $299 | $300 |