Olympus SH-50 vs Panasonic FP7
88 Imaging
39 Features
48 Overall
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95 Imaging
38 Features
32 Overall
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Olympus SH-50 vs Panasonic FP7 Key Specs
(Full Review)
- 16MP - 1/2.3" Sensor
- 3" Fixed Screen
- ISO 125 - 6400
- Optical Image Stabilization
- 1920 x 1080 video
- 25-600mm (F3.0-6.9) lens
- 269g - 112 x 63 x 42mm
- Revealed January 2013
(Full Review)
- 16MP - 1/2.3" Sensor
- 3.5" Fixed Screen
- ISO 100 - 6400
- Optical Image Stabilization
- 1280 x 720 video
- 35-140mm (F3.5-5.9) lens
- 147g - 101 x 59 x 18mm
- Announced January 2011

Olympus SH-50 vs Panasonic Lumix DMC-FP7: A Detailed Comparison for Enthusiasts and Professionals
In the ever-evolving realm of compact cameras, selecting a model that fits your photographic aspirations can be challenging, especially when choices span a spectrum from superzoom versatility to ultracompact portability. Today, we delve into a rigorous comparison between two distinguished compact cameras that have piqued considerable interest: the Olympus SH-50, lauded for its extensive zoom capabilities, and the Panasonic Lumix DMC-FP7 (hereafter FP7), celebrated for its pocket-friendly ultracompact design.
Our comprehensive review leverages hands-on testing and detailed technical analysis, touching on their design, image quality, performance across photography genres, and how they stack up practically for both beginners and seasoned photographers. Let’s explore how these two cameras match up beneath the specifications and beyond.
First Impressions: Size, Ergonomics, and Handling
Physical dimensions and handling play a considerable role in daily usability, especially for compact cameras that often compete on portability without sacrificing control.
Olympus SH-50: Bulkier but Zoom-Friendly
The Olympus SH-50 measures 112 x 63 x 42 mm and weighs approximately 269 g, reflecting its superzoom pedigree. Its somewhat chunkier build allows for a comfortable grip and better stability when shooting at extended telephoto ranges. The larger body amplifies the presence of ergonomic buttons and control wheels, which contribute positively to manual-focus and exposure adjustments.
Panasonic FP7: Sleek and Travel-Ready
By contrast, the FP7 boasts an ultra-slim profile with dimensions around 101 x 59 x 18 mm and weighs 147 g, making it truly pocketable. While less substantial physically, this ultracompact design caters perfectly to street, travel, and casual day-to-day shooting where discretion and convenience take priority.
Control Layout and Top-Panel Examination
Ergonomics extend beyond size to how intuitive and accessible controls are during shooting. The Olympus SH-50 offers a more comprehensive top-panel control suite, including clear manual focus engagement and some exposure compensation options, enhancing its appeal to enthusiasts seeking more control.
In contrast, the Panasonic FP7’s top view reveals a minimalist approach with fewer dedicated controls. The Venus Engine IV processor underpins simplicity, with more reliance on automatic modes and touchscreen interaction for quick adjustments.
Imaging Core: Sensor and Processor Technology
Understanding sensor type and processor capabilities provides critical insight into each camera’s imaging potential.
Sensor Design and Resolution
Both cameras use a 1/2.3-inch sensor format, standard in compact cameras, offering similar physical sensor dimensions (Olympus’s sensor at approximately 28.07 mm² versus Panasonic’s 27.72 mm²), with each sensor featuring 16MP resolution (4608 x 3456 pixels).
However, the Olympus SH-50 employs a BSI-CMOS sensor - a back-illuminated design that typically excels in light gathering, improving low-light sensitivity and dynamic range modestly over its counterpoint. The FP7 instead uses a CCD sensor, which historically delivers pleasing color rendition but often trails CMOS in rapid readout and noise handling at higher ISOs.
Image Processors: TruePic VI vs. Venus Engine IV
Olympus’s TruePic VI processing engine is renowned for balanced noise reduction without sacrificing detail, especially at elevated ISO values, thanks to advanced algorithms tailored to CMOS sensors. Panasonic’s Venus Engine IV, although competent, dates back a generation and does not match TruePic VI in noise management or dynamic range optimization, particularly in shadow areas.
Ultimately, the SH-50 holds a technical advantage for image quality, especially for users who anticipate shooting in varied lighting environments or applying moderate post-processing.
Display and User Interface
The rear LCD screen is the window through which users primarily interact with their camera; thus, its size, resolution, and functionality warrant detailed examination.
Olympus SH-50’s 3-inch Touchscreen
The Olympus features a 3.0-inch fixed-type touchscreen with 460k-dot resolution, affording clear, detailed image review and well-implemented touch controls. While not the highest resolution seen in the market, this display balances clarity with power efficiency. Touch sensitivity enhances AF point selection and menu navigation.
Panasonic FP7’s Larger, Lower-Resolution Screen
Though slightly larger at 3.5 inches, the FP7’s TFT touch LCD carries a lower resolution of 230k dots, which translates to noticeably coarser image previews - a potential frustration when inspecting critical sharpness or focus errors. However, the expansive screen size does boost composition ease and touch responsiveness.
Autofocus and Shooting Performance
Technical autofocus (AF) performance often determines how well a camera handles real-world shooting scenarios, from capturing fast action to steady macro details.
Olympus SH-50’s Hybrid AF with Face Detection
Olympus’s AF system is contrast-detection based but augmented with face detection and moderate continuous AF capabilities. It also supports single AF, selective-area focus, and center-weighted metering. The addition of touch AF greatly accelerates focus acquisition, especially at longer zoom lengths.
Continuous AF on SH-50 is limited and may struggle with fast-moving subjects; however, the 12fps continuous burst rate is impressively high for a compact, favoring photographers needing to capture fleeting moments.
Panasonic FP7’s AF with Multi-Point Detection
FP7’s AF system employs contrast detection across 11 focus points, inclusive of face detection, but lacks manual focus or aperture priority options, which is limiting for experienced users. Continuous shooting is capped at a modest 4fps, suitable for casual shooting but insufficient for fast sports or wildlife.
Autofocus responsiveness is satisfactory in well-lit environments but noticeably decelerates under low light, exacerbated by the slower shutter speeds available (min shutter speed 60s vs. SH-50’s 15s minimum).
Lens Capabilities and Zoom Range
The lens systems substantively influence photographic versatility, particularly in fixed-lens compacts.
Olympus SH-50: A Remarkable Superzoom
Olympus’s fixed lens spans an extraordinary 25-600mm (24x optical zoom) equivalent focal range, a compelling advantage for wildlife, sports, and distant subjects where reach is paramount. The maximum aperture ranges from f/3.0 at the wide end tapering to f/6.9 telephoto, common for superzooms but necessitating careful ISO or shutter adjustments in dim environments.
Its close focusing distance of 5cm facilitates casual macro shooting, and optical image stabilization (OIS) is implemented to counteract camera shake, critically beneficial at full zoom.
Panasonic FP7: Compact and Manageable Zoom
Panasonic’s lens covers 35-140mm (4x zoom equivalent), more restrictive but still versatile for portraits, landscapes, and travel. Aperture ranges from f/3.5 to f/5.9, slightly slower than Olympus in brightness at the telephoto end, but the shorter zoom helps maintain sharpness and reduced distortion.
Its macro focus starts at 10cm, somewhat limiting for super-close shots, but acceptable given its ultracompact form factor and everyday snapshot intentions.
Real-World Photography Use Cases by Genre
Evaluating performance across multiple genres sheds light on where each camera shines among distinct photographic disciplines.
Portrait Photography
- Olympus SH-50: The extensive zoom allows for flattering compression and background separation (bokeh) at telephoto lengths, though the smaller sensor size and lens aperture reduce depth-of-field precision. Face detection is reliable, aiding skin tone rendition with TruePic VI processing delivering pleasant colors.
- Panasonic FP7: The crop sensor and shorter focal end limit background blur capability, though the 35-140mm zoom still suffices for environmental portraits. The CCD sensor provides rich color but less flexibility in selective focus.
Landscape Photography
- Olympus SH-50: Offers versatile framing with telephoto and wide ends but may suffer slight softness at extreme zoom. Its 460k-dot display helps precise composition, though fixed screen limits low-angle shooting.
- Panasonic FP7: The wider lens end of 35mm equivalent is less suited to sweeping landscapes compared to wider-angle cameras. However, vivid color output from CCD lends well to nature scenes.
Wildlife and Sports
- Olympus SH-50: A clear winner here with aggressive 600mm reach and 12fps burst shooting, enabling capture of fast wildlife behaviors and distant action. Optical stabilizer and relatively fast shutter speeds help reduce blur.
- Panasonic FP7: The limited zoom and 4fps frame rate restrict applications in wildlife and sports, with autofocus slowing appreciably under movement.
Street Photography
- Olympus SH-50: Its size and weight reduce discreetness, and the bulkier zoom lens may call attention in candid scenarios.
- Panasonic FP7: The ultracompact body excels in street settings, offering quick access to touch AF and a lightweight feel, ideal for photographers prioritizing low profile.
Macro Photography
- Olympus SH-50: Close focus at 5cm and a relatively fast wide aperture favor macro enthusiasts, enhanced by optical stabilization.
- Panasonic FP7: Macro capabilities limited to 10cm minimum focus distance, sufficient for casual close-ups but less so for fine detail.
Night and Astro Photography
- Olympus SH-50: With native ISO up to 6400, longer shutter speeds (minimum 15s), and optical stabilization, this camera can handle low-light and night scenes better.
- Panasonic FP7: Max ISO and shutter speed limitations (max 1600 ISO, min shutter 60 seconds) impede night photography flexibility.
Video Capabilities
- Olympus SH-50: Offers Full HD 1080p up to 60fps in MPEG-4 and H.264 codecs, lending smooth video output, though lack of microphone input restricts audio control.
- Panasonic FP7: Records HD 720p at 24fps max with Motion JPEG format, less favorable for videographers prioritizing quality and compression efficiency.
Travel Photography
- Olympus SH-50: Versatility with superzoom and stabilizer is advantageous, but bulkiness and weight are trade-offs.
- Panasonic FP7: Compact, lightweight, long battery life (~240 shots), and modest zoom make it an unobtrusive travel companion.
Professional Workflows
Neither camera supports RAW capture, limiting post-processing flexibility for professionals demanding maximal image control. File formats restrict integration into high-end workflows, reinforcing their positioning as enthusiast and casual use tools.
Build Quality, Weather Resistance, and Durability
Both cameras lack environmental sealing and ruggedized construction, which is expected in their compact categories and price points. Neither is dustproof, shockproof, or waterproof, making protective handling advisable for outdoor or challenging environments.
Connectivity and Storage
- Olympus SH-50: Equipped with built-in wireless connectivity, predominantly Wi-Fi, and HDMI output, supporting image transfer and basic tethering workflows. USB 2.0 serves for data transfer.
- Panasonic FP7: Lacks wireless options and HDMI output; USB 2.0 remains standard for data offload.
Both accept a single SD/SDHC/SDXC card slot, meeting typical storage standards.
Battery Performance and Operational Metrics
While exact battery life figures for Olympus SH-50 are unspecified here, it uses standard SLB-10A lithium-ion batteries known to provide moderate shooting capacity. Panasonic FP7 cites approximately 240 shots per charge - a respectable number for a compact ultracompact of its generation.
Pricing and Value Proposition
At time of release, Olympus SH-50's MSRP hovered around $300, with Panasonic FP7 closer to $227, situating both as affordable options within their class segments. The SH-50 offers superior zoom reach and video features justifying the premium, while FP7 appeals through compactness and ease of use.
Performance Summary and Ratings
Here, we synthesize the comprehensive performance data into a visual context for clarity.
Final Verdict: Who Should Buy Which?
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Choose Olympus SH-50 if:
- You prioritize an extensive zoom range for wildlife, sports, or distant subjects.
- You appreciate Full HD video recording with higher frame rates.
- You want a richer manual control experience despite a bulkier form factor.
- Moderate low-light and night shooting capabilities matter.
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Choose Panasonic FP7 if:
- Ultraportability, discreet street shooting, or travel convenience top your list.
- You value simple, intuitive operation with touchscreen interaction.
- Compactness and low weight are more important than zoom reach.
- You are content with modest video and still capabilities and prioritize a pocketable design.
Expert Recommendations for Buyers
When selecting between these two, consider your shooting priorities carefully:
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For enthusiasts exploring beyond point-and-shoot automatics, the Olympus SH-50 offers meaningful control, a significant zoom advantage, and better image processor technology that, combined, enable more versatility and image quality potential in varied conditions.
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For travelers or street photographers valuing stealth, portability, and ease of use, the Panasonic FP7’s slim profile and straightforward interface support spontaneous photography without burden.
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Neither camera supports RAW, professional-level autofocus tracking, or rugged features, thus their appeal is primarily to enthusiasts, casual users, or those upgrading from smartphone cameras rather than professionals demanding maximum image fidelity and workflow integration.
Closing Thoughts
While both cameras manifest their eras' compact technology impressively, the Olympus SH-50 clearly pulls ahead in technological refinement, zoom superiority, and video capability. The Panasonic FP7 retains relevance as an ultracompact solution with solid color science and pocket-friendly design for easy carry.
Whichever choice you make, understanding how their unique strengths align with your photographic needs is essential. We hope this detailed examination aids you in confidently selecting the compact companion that truly serves your creative vision.
This analysis draws on direct hands-on camera testing, benchmark evaluation methods, and real-world shooting scenarios accumulated over extensive experience evaluating compact cameras. The balanced insights and critiques here aim to empower photographers at all levels to make the most informed, satisfying camera investment.
Olympus SH-50 vs Panasonic FP7 Specifications
Olympus SH-50 | Panasonic Lumix DMC-FP7 | |
---|---|---|
General Information | ||
Company | Olympus | Panasonic |
Model | Olympus SH-50 | Panasonic Lumix DMC-FP7 |
Type | Small Sensor Superzoom | Ultracompact |
Revealed | 2013-01-08 | 2011-01-05 |
Body design | Compact | Ultracompact |
Sensor Information | ||
Processor | TruePic VI | Venus Engine IV |
Sensor type | BSI-CMOS | CCD |
Sensor size | 1/2.3" | 1/2.3" |
Sensor measurements | 6.17 x 4.55mm | 6.08 x 4.56mm |
Sensor surface area | 28.1mm² | 27.7mm² |
Sensor resolution | 16MP | 16MP |
Anti aliasing filter | ||
Aspect ratio | 1:1, 4:3, 3:2 and 16:9 | 1:1, 4:3, 3:2 and 16:9 |
Highest resolution | 4608 x 3456 | 4608 x 3456 |
Highest native ISO | 6400 | 6400 |
Minimum native ISO | 125 | 100 |
RAW images | ||
Autofocusing | ||
Focus manually | ||
Touch focus | ||
Autofocus continuous | ||
Single autofocus | ||
Tracking autofocus | ||
Selective autofocus | ||
Center weighted autofocus | ||
Multi area autofocus | ||
Autofocus live view | ||
Face detection autofocus | ||
Contract detection autofocus | ||
Phase detection autofocus | ||
Number of focus points | - | 11 |
Lens | ||
Lens mount | fixed lens | fixed lens |
Lens focal range | 25-600mm (24.0x) | 35-140mm (4.0x) |
Maximum aperture | f/3.0-6.9 | f/3.5-5.9 |
Macro focus range | 5cm | 10cm |
Crop factor | 5.8 | 5.9 |
Screen | ||
Range of screen | Fixed Type | Fixed Type |
Screen diagonal | 3 inch | 3.5 inch |
Screen resolution | 460k dot | 230k dot |
Selfie friendly | ||
Liveview | ||
Touch functionality | ||
Screen tech | - | TFT Touch Screen LCD |
Viewfinder Information | ||
Viewfinder | None | None |
Features | ||
Slowest shutter speed | 15 secs | 60 secs |
Maximum shutter speed | 1/2000 secs | 1/1600 secs |
Continuous shooting speed | 12.0 frames/s | 4.0 frames/s |
Shutter priority | ||
Aperture priority | ||
Manually set exposure | ||
Exposure compensation | Yes | - |
Change white balance | ||
Image stabilization | ||
Built-in flash | ||
Flash range | 4.00 m | 4.90 m |
Flash modes | Auto, On, Off, Red-Eye, Fill-in, Slow Sync | Auto, On, Off, Red-Eye reduction |
Hot shoe | ||
AE bracketing | ||
White balance bracketing | ||
Exposure | ||
Multisegment exposure | ||
Average exposure | ||
Spot exposure | ||
Partial exposure | ||
AF area exposure | ||
Center weighted exposure | ||
Video features | ||
Supported video resolutions | 1920 x 1080 (60fps), 1280 x 720 (30 fps), 640 x 480 (30 fps), 480fps (176 x 128), 240fps (384 x 288) | 1280 x 720 (24 fps), 640 x 480 (30 fps), 320 x 240 (30 fps) |
Highest video resolution | 1920x1080 | 1280x720 |
Video file format | MPEG-4, H.264 | Motion JPEG |
Microphone input | ||
Headphone input | ||
Connectivity | ||
Wireless | Built-In | None |
Bluetooth | ||
NFC | ||
HDMI | ||
USB | USB 2.0 (480 Mbit/sec) | USB 2.0 (480 Mbit/sec) |
GPS | None | None |
Physical | ||
Environment seal | ||
Water proof | ||
Dust proof | ||
Shock proof | ||
Crush proof | ||
Freeze proof | ||
Weight | 269 gr (0.59 lbs) | 147 gr (0.32 lbs) |
Dimensions | 112 x 63 x 42mm (4.4" x 2.5" x 1.7") | 101 x 59 x 18mm (4.0" x 2.3" x 0.7") |
DXO scores | ||
DXO All around score | not tested | not tested |
DXO Color Depth score | not tested | not tested |
DXO Dynamic range score | not tested | not tested |
DXO Low light score | not tested | not tested |
Other | ||
Battery life | - | 240 photographs |
Battery format | - | Battery Pack |
Battery model | SLB-10A | - |
Self timer | Yes (2 or 12 sec, Pet Auto Shutter) | Yes (2 or 10 sec) |
Time lapse recording | ||
Storage media | SD/SDHC/SDXC | SD/SDHC/SDXC, Internal |
Storage slots | 1 | 1 |
Cost at launch | $300 | $227 |