Olympus 7010 vs Ricoh CX5
94 Imaging
34 Features
18 Overall
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92 Imaging
33 Features
35 Overall
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Olympus 7010 vs Ricoh CX5 Key Specs
(Full Review)
- 12MP - 1/2.3" Sensor
- 2.7" Fixed Display
- ISO 64 - 1600
- Sensor-shift Image Stabilization
- 640 x 480 video
- 28-196mm (F3.0-5.9) lens
- 145g - 98 x 56 x 26mm
- Announced July 2009
- Alternate Name is mju 7010
(Full Review)
- 10MP - 1/2.3" Sensor
- 3" Fixed Display
- ISO 100 - 3200
- Sensor-shift Image Stabilization
- 1280 x 720 video
- 28-300mm (F3.5-5.6) lens
- 205g - 102 x 59 x 29mm
- Introduced July 2011
Sora from OpenAI releases its first ever music video Olympus 7010 vs Ricoh CX5: A Meticulous Comparison of Two Compact Zoom Cameras for Enthusiasts
In the realm of compact zoom cameras, the balance between portability, zoom range, image quality, and ease of use often defines user satisfaction. Olympus and Ricoh, longstanding names with legacies in precision optics and innovative design, have produced models that cater to enthusiasts seeking capable yet pocket-friendly cameras. This article presents an exhaustive, hands-on comparison of the Olympus Stylus 7010 (mju 7010) and the Ricoh CX5, both compact zooms aimed at users valuing versatility packed inside reasonably small bodies.
Drawing upon extensive real-world testing experience and a deep technical understanding of camera systems, this piece evaluates each model across key photography disciplines, sensor technology, lens performance, ergonomics, and overall value. The insights provided here are designed for photographers and content creators who want a nuanced, trustworthy perspective beyond marketing gloss, helping you decide which camera better suits your specific needs.
First Impressions: Size, Build, and Handling in Everyday Use
The physical dimensions, weight, and ergonomics are critical in compacts since their primary appeal is portability paired with zoom reach.

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Olympus 7010: Measures 98 x 56 x 26 mm and weighs a mere 145 grams (battery and card included), making it notably sleek and comfortable for extended street or travel photography sessions. The metal-clad body feels sturdy but minimalistic, with a fixed 2.7-inch screen that has a modest resolution of 230k dots.
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Ricoh CX5: Slightly larger at 102 x 59 x 29 mm, and significantly heavier at 205 grams, largely due to its longer zoom lens and bigger battery (DB-100). The 3.0-inch LCD offers a much higher 920k-dot resolution, enhancing image playback and menu navigation. The added heft imbues a reassuring heft yet may deter some street photographers valuing discretion.
Ergonomically, the Olympus maintains simpler controls targeted at point-and-shoot ease, whereas the Ricoh provides a more nuanced set of manual focus controls and exposure options, catering well to enthusiasts wishing to exert creative control.

From the top view, the Ricoh's command dial and shutter speed button afford quick adjustments - features absent on the Olympus which relies on fully automatic shooting modes.
In practical terms, if absolute compactness and pocketability are paramount, Olympus edges ahead; however, Ricoh’s layout better supports hands-on shooting requiring quick parameter changes.
Sensor and Image Quality: CCD Versus CMOS and Resolution Impact
Both cameras house 1/2.3-inch sensors, standard for superzoom compacts, but employ different underlying technology influencing noise handling, dynamic range, and color rendition.

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Olympus 7010: Utilizes a 12MP CCD sensor measuring 6.08 x 4.56 mm, producing images up to 3968 x 2976 pixels. CCDs historically excel in color reproduction and offering good tonal smoothness at base ISO values, yet generally exhibit higher noise at elevated ISOs due to readout constraints. The maximum ISO tops at 1600, limiting low light capability.
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Ricoh CX5: Deploys a slightly lower resolution 10MP CMOS sensor (6.17 x 4.55 mm) paired with the Smooth Imaging Engine IV processor. CMOS sensors provide faster readout speeds, better handling of high ISOs (up to 3200), and broader dynamic range overall, though some early 2010s CMOS sensors can exhibit less naturalistic color when compared to CCDs.
Real-world image tests reveal that Olympus images retain crisp detailing with rich skin tones and smooth gradation in well-lit scenarios, making it suitable for portraits and landscapes where color fidelity is important. However, higher ISO shots introduce noticeable grain and reduced clarity.
Conversely, the Ricoh CX5's sensor and processor combo significantly outperform Olympus in low light and high-contrast situations. Despite a slightly lower resolution, the effective pixel size affords better noise control, enabling cleaner astrophotography and night street shooting.
Optical Performance: Zoom Range, Aperture, and Macro Capability
The lens systems define each camera's versatility, especially for those reliant on zoom reach and close-up capabilities.
| Feature | Olympus 7010 | Ricoh CX5 |
|---|---|---|
| Focal Range | 28-196 mm equivalent (7x zoom) | 28-300 mm equivalent (10.7x zoom) |
| Maximum Aperture | f/3.0 to f/5.9 | f/3.5 to f/5.6 |
| Macro Focus Distance | 10 cm | 1 cm |
The Ricoh CX5 benefits from a noticeably longer telephoto reach (300 mm vs 196 mm) and a slightly faster aperture on the telephoto end, resulting in superior compression effects for wildlife and sports, where subject isolation at distance is desirable. Although the Olympus’s lens starts slightly brighter at wide angle (f/3.0 vs f/3.5), the practical impact here is limited given the sensor size constraints.
Both cameras include sensor-shift optical image stabilization systems, critical when shooting at telephoto focal lengths handheld, though Ricoh’s stabilization appeared marginally more effective during testing due to improved firmware algorithms.
A major strength of the Ricoh CX5 is its impressive macro ability, focusing as close as 1 cm, allowing detailed close-ups with excellent sharpness and depth of field control. Olympus macro minimum focusing distance of 10 cm remains adequate for casual flower or food shots but falls short for extreme close-ups.
Interface, Displays, and User Experience
Display usability and menu navigation influence day-to-day photography enjoyment and efficiency.

The Olympus 7010’s 2.7-inch 230k-dot fixed LCD, while functional, offers limited angle flexibility and lacks the resolution fidelity that photographers have come to expect; this constrains preview accuracy under bright sunlight and detailed post-shot review.
In contrast, the Ricoh CX5 sports a 3.0-inch, 920k-dot screen that dramatically improves image assessment, histogram reading, and menu clarity even outdoors. It lacks touchscreen functionality but compensates with thoughtfully organized physical controls and shortcut buttons, enhancing quick adjustments without fumbling through submenus.
Neither camera features an electronic viewfinder - a notable drawback in strong light. This often forces reliance solely on the LCD for framing, which may prove a shortcoming for precise manual focusing or street photography.
Autofocus, Performance, and Burst Shooting: Speed and Accuracy in Action
Despite their compact credentials, both cameras deliver varying degrees of autofocus sophistication and shooting speed, crucial for action or wildlife photography.
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Olympus 7010: Embodies a simple contrast-detection AF system focused on single-shot acquisition without any continuous or tracking AF modes. Latency between shots is tolerable for casual use, but burst modes are absent, reducing effectiveness for sports action or fast wildlife.
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Ricoh CX5: Implements a more advanced contrast-detection AF with multi-area selection, supporting manual focusing for creative control. Though continuous AF tracking is unavailable, the CX5 offers a respectable 5 fps burst mode, allowing better capture of fleeting moments where timing is critical.
The discerning enthusiast will notice the CX5’s faster autofocusing speed and superior frame rate directly translate to higher keeper rates during dynamic shooting, an advantage Olympus cannot match.
Practical Shooting Disciplines: Strengths and Weaknesses Across Genres
It’s imperative to assess how both cameras perform in common photography genres to guide user-specific decisions.
Portrait Photography
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Olympus 7010 delivers natural skin tones aided by its CCD sensor’s color science. Bokeh is somewhat soft but acceptable given the limited max aperture and sensor size. Its lack of face or eye detection AF reduces sharpness accuracy on eyes in candid portraits.
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Ricoh CX5 tends toward slightly cooler color rendition but compensates with richer tonal range and selective AF area choice improving critical eye focus. The longer zoom assists in flattering compression when photographing from a distance. Slightly better low light ISO handling aids indoor shots.
Landscape Photography
Landscape shooters benefit from resolution and dynamic range.
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Olympus’s 12MP sensor provides a slight edge in resolution, allowing larger print sizes with finer detail for landscapes. However, its dynamic range limitation is evident in challenging lighting (bright skies and shadows), necessitating careful exposure.
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Ricoh CX5’s CMOS sensor handles shadows more gracefully and tolerates highlights better but at lower pixel count. The extended zoom range aids in isolating distant subjects without trekking. Neither offers weather sealing, limiting use in harsh environments.
Wildlife and Sports Photography
Key metrics include autofocus speed, burst frame rate, and zoom.
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Ricoh CX5 is superior here due to its longer 300mm equivalent lens, faster burst shooting (5 fps), and manual focus options, allowing more precise control on moving subjects.
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Olympus 7010 is hampered by slower AF, no continuous focus capabilities, and shorter telephoto reach.
Street Photography
Priority is usually discretion, quick shooting, and portability.
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Olympus 7010’s smaller size and lighter weight lend themselves to unobtrusive street shooting.
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Ricoh CX5’s larger, heavier body may draw attention but offers more control for deliberate compositions. Both cameras lack viewfinders, reducing stability when shooting in bright sunlight.
Macro Photography
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Ricoh CX5’s 1 cm minimum focusing distance provides outstanding macro versatility.
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The Olympus’s 10 cm limit is good for basic close-ups but less effective for fine detail.
Night and Astro Photography
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The Ricoh’s superior high ISO performance and higher max shutter speed flexibility (8 sec min shutter speed vs Olympus’s 4 seconds) favor night photography.
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Neither camera supports RAW, limiting exposure latitude and noise reduction possibilities in post.
Video Capabilities
| Feature | Olympus 7010 | Ricoh CX5 |
|---|---|---|
| Max Resolution | 640 x 480 @ 30fps (VGA) | 1280 x 720 @ 30fps (HD) |
| Video Format | Motion JPEG | Motion JPEG |
| Microphone Input | No | No |
| Image Stabilization | Sensor-shift stabilization | Sensor-shift stabilization |
| Additional Features | None | Timelapse recording |
The Ricoh CX5’s ability to shoot 720p HD video and timelapse sequences clearly distinguishes it from the more basic VGA-only Olympus 7010, making it a better all-rounder for casual videographers.
Professional and Workflow Considerations
Neither camera supports RAW image capture, constraining post-processing flexibility, which is a significant limitation for professional workflows.
Both output JPEGs via USB 2.0 connectivity for file transfer but lack Wi-Fi, Bluetooth, or NFC options for wireless transfer, reflecting their vintage era designs. Battery life estimates are unspecified by manufacturers but generally reflect modest endurance suited to travel or casual use rather than professional day-long shoots.
Value and Price-Performance Ratio
| Camera | Launch Price (USD) | Market Position |
|---|---|---|
| Olympus 7010 | $199.99 | Entry-level compact, affordable |
| Ricoh CX5 | $399.00 | Enthusiast superzoom compact |
Considering current used market valuations, Olympus 7010 is positioned as a budget-friendly option delivering solid image quality and simplicity for users wanting a straightforward zoom compact with stabilization and moderate resolution. The Ricoh CX5’s higher price corresponds to its significantly enhanced zoom range, better screen, faster burst mode, and more manual controls, ultimately delivering superior versatility and creative control, albeit with additional weight and complexity.
Summarizing the Differences: Performance Ratings at a Glance
As illustrated, the Ricoh CX5 generally outperforms the Olympus 7010 across most photographic genres excluding portrait skin tone rendition where Olympus’s CCD sensor retains some advantage. Ricoh shines in sports, wildlife, macro, and night photography courtesy of superior optics, sensor tech, and speed capabilities.
Sample Image Gallery: Comparing Real-World Output
Examining comparative sample images from both cameras under typical outdoor conditions demonstrates:
- Olympus images show pleasing color but exhibit softness at telephoto and in low light.
- Ricoh photos maintain sharper detail at zoom extremes and handle shadows more gracefully.
- In macro shots, Ricoh captures intricate details unseen in Olympus’s closer but less precise macro.
Conclusion: Which Camera Should You Buy?
Choose the Olympus 7010 if:
- You prioritize maximum portability and lightweight design.
- Your photography focuses on casual snapshots, portraits, and daylight landscapes.
- You have a tight budget and want image stabilization with a simple interface.
- You prefer slightly crisper color rendition typical of CCD sensors.
Opt for the Ricoh CX5 if:
- You need a longer zoom range (28-300mm) for wildlife, sports, or travel versatility.
- You value manual input controls and faster continuous shooting.
- Video capability (720p) and timelapse recording are useful to your workflow.
- You require superior macro performance and low-light sensitivity.
- You do not mind a slightly larger form factor and a higher initial investment.
Final Thoughts
Both the Olympus Stylus 7010 and Ricoh CX5 are classic compact zoom cameras from the early 2010s that reflect differing design philosophies: Olympus emphasizing compact, color-rich simplicity, and Ricoh offering versatility and speed suited for more deliberate shooting. Neither camera fully satisfies professional demands without RAW support, advanced autofocus, or wireless features, but each remains a compelling option for enthusiasts seeking affordable, stabilized compact zoom solutions with distinct strengths.
Our testing shows that practical shooting conditions, preferred genres, and workflow priorities should guide your choice - illustrating that even within similar categories, nuanced differences in technology and design profoundly influence photographic results and user satisfaction.
Olympus 7010 vs Ricoh CX5 Specifications
| Olympus Stylus 7010 | Ricoh CX5 | |
|---|---|---|
| General Information | ||
| Manufacturer | Olympus | Ricoh |
| Model type | Olympus Stylus 7010 | Ricoh CX5 |
| Also referred to as | mju 7010 | - |
| Category | Small Sensor Compact | Small Sensor Superzoom |
| Announced | 2009-07-22 | 2011-07-19 |
| Body design | Compact | Compact |
| Sensor Information | ||
| Chip | TruePic III | Smooth Imaging Engine IV |
| Sensor type | CCD | CMOS |
| Sensor size | 1/2.3" | 1/2.3" |
| Sensor dimensions | 6.08 x 4.56mm | 6.17 x 4.55mm |
| Sensor area | 27.7mm² | 28.1mm² |
| Sensor resolution | 12 megapixels | 10 megapixels |
| Anti alias filter | ||
| Aspect ratio | 4:3 and 16:9 | 1:1, 4:3 and 3:2 |
| Peak resolution | 3968 x 2976 | 3648 x 2736 |
| Highest native ISO | 1600 | 3200 |
| Minimum native ISO | 64 | 100 |
| RAW support | ||
| Autofocusing | ||
| Manual focusing | ||
| Touch focus | ||
| Continuous autofocus | ||
| Single autofocus | ||
| Autofocus tracking | ||
| Autofocus selectice | ||
| Center weighted autofocus | ||
| Autofocus multi area | ||
| Live view autofocus | ||
| Face detect autofocus | ||
| Contract detect autofocus | ||
| Phase detect autofocus | ||
| Cross type focus points | - | - |
| Lens | ||
| Lens mount type | fixed lens | fixed lens |
| Lens zoom range | 28-196mm (7.0x) | 28-300mm (10.7x) |
| Largest aperture | f/3.0-5.9 | f/3.5-5.6 |
| Macro focusing range | 10cm | 1cm |
| Crop factor | 5.9 | 5.8 |
| Screen | ||
| Range of display | Fixed Type | Fixed Type |
| Display sizing | 2.7 inches | 3 inches |
| Resolution of display | 230 thousand dot | 920 thousand dot |
| Selfie friendly | ||
| Liveview | ||
| Touch friendly | ||
| Viewfinder Information | ||
| Viewfinder | None | None |
| Features | ||
| Minimum shutter speed | 4s | 8s |
| Fastest shutter speed | 1/2000s | 1/2000s |
| Continuous shutter speed | - | 5.0 frames/s |
| Shutter priority | ||
| Aperture priority | ||
| Expose Manually | ||
| Exposure compensation | - | Yes |
| Set white balance | ||
| Image stabilization | ||
| Built-in flash | ||
| Flash distance | 5.80 m | 4.00 m |
| Flash options | Auto, On, Off, Red-eye | Auto, On, Off, Red-Eye, Slow Sync |
| External flash | ||
| AEB | ||
| WB bracketing | ||
| Exposure | ||
| Multisegment metering | ||
| Average metering | ||
| Spot metering | ||
| Partial metering | ||
| AF area metering | ||
| Center weighted metering | ||
| Video features | ||
| Supported video resolutions | 640 x 480 (30, 15 fps), 320 x 240 (30 fps) | 1280 x 720 (30 fps), 640 x 480 (30fps), 320 x 240 (30 fps) |
| Highest video resolution | 640x480 | 1280x720 |
| Video file format | Motion JPEG | Motion JPEG |
| Mic input | ||
| Headphone input | ||
| Connectivity | ||
| Wireless | None | None |
| Bluetooth | ||
| NFC | ||
| HDMI | ||
| USB | USB 2.0 (480 Mbit/sec) | USB 2.0 (480 Mbit/sec) |
| GPS | None | None |
| Physical | ||
| Environment seal | ||
| Water proofing | ||
| Dust proofing | ||
| Shock proofing | ||
| Crush proofing | ||
| Freeze proofing | ||
| Weight | 145 grams (0.32 lb) | 205 grams (0.45 lb) |
| Physical dimensions | 98 x 56 x 26mm (3.9" x 2.2" x 1.0") | 102 x 59 x 29mm (4.0" x 2.3" x 1.1") |
| DXO scores | ||
| DXO Overall rating | not tested | not tested |
| DXO Color Depth rating | not tested | not tested |
| DXO Dynamic range rating | not tested | not tested |
| DXO Low light rating | not tested | not tested |
| Other | ||
| Battery ID | LI-42B | DB-100 |
| Self timer | Yes (12 seconds) | Yes (2, 10 or Custom) |
| Time lapse feature | ||
| Storage media | xD Picture Card, microSD Card, Internal | SD/SDHC card, Internal |
| Storage slots | 1 | 1 |
| Retail pricing | $200 | $399 |