Panasonic FZ28 vs Panasonic ZS7
72 Imaging
32 Features
30 Overall
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91 Imaging
35 Features
33 Overall
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Panasonic FZ28 vs Panasonic ZS7 Key Specs
(Full Review)
- 10MP - 1/2.3" Sensor
- 2.7" Fixed Display
- ISO 100 - 6400
- Optical Image Stabilization
- 1280 x 720 video
- 27-486mm (F2.8-4.4) lens
- 417g - 118 x 75 x 89mm
- Released January 2009
(Full Review)
- 12MP - 1/2.3" Sensor
- 3" Fixed Screen
- ISO 80 - 6400
- Optical Image Stabilization
- 1280 x 720 video
- 25-300mm (F3.3-4.9) lens
- 218g - 103 x 60 x 33mm
- Announced July 2011
- Alternative Name is Lumix DMC-TZ10
- Renewed by Panasonic ZS8

Panasonic Lumix FZ28 vs. Lumix ZS7: A Detailed Expert Comparison
In the realm of small sensor superzoom cameras, Panasonic has consistently sought to balance zoom reach, image quality, and compact portability. The Lumix FZ28 and Lumix ZS7 represent two distinct iterations within this category. Though separated by roughly two years of technological evolution - the FZ28 arriving in early 2009 and the ZS7 in mid-2011 - their comparative merits hold continued relevance for enthusiasts navigating legacy equipment options or budget-conscious choices in the used market.
As a professional reviewer with extensive hands-on evaluation of over a thousand cameras, I undertake a meticulous, technical comparison of these two models. This analysis will cover sensor technology, optics, autofocus, ergonomics, shooting performance across multiple photographic disciplines, video capabilities, and overall value. My aim is to provide a thorough resource for advanced amateurs or prosumers seeking to understand the practical impact these differences yield in real-world usage scenarios.
Physical Design and Handling: Ergonomics and Portability
Ergonomics form the foundation of user experience during prolonged shooting sessions. Both cameras are compact superzooms but differ markedly in size and weight, influencing handling and transport convenience.
The Panasonic FZ28 is noticeably bulkier and heavier:
- Dimensions: 118 x 75 x 89 mm
- Weight: 417 grams
In contrast, the ZS7 prioritizes pocketability with:
- Dimensions: 103 x 60 x 33 mm
- Weight: 218 grams
This weight and size disparity is pronounced; the FZ28 feels substantial and solid in-hand, offering a more traditional grip and dedicated physical controls. Its depth and heft provide confidence when using longer zoom focal lengths. The ZS7’s much thinner profile compromises some handling comfort but gains in ultra-portability, slipping more easily into jackets and smaller bags.
The top-view comparison highlights the divergent control philosophies:
The FZ28 features an integrated electronic viewfinder (EVF) located centrally atop, flanked by multiple external dials and buttons for direct access to key parameters like aperture, shutter speed, and ISO. This tactile layout is ideal for users who prefer manual control and quick adjustments without menu diving.
Conversely, the ZS7 has no EVF, relying solely on a rear LCD. Its controls are consolidated and simplified, reflecting a more casual operator focus. The lack of an EVF may hinder eye-level framing in bright conditions, but the lighter weight compensates for users prioritizing travel and street photography.
Verdict: For photographers emphasizing ergonomics and extensive manual control, especially in longer handheld shooting sessions, the FZ28’s larger body and EVF confer advantages. The ZS7 excels for users valuing discretion and lightweight portability despite some control compromises.
Sensor and Image Quality: Technical Foundations and Practical Impact
Both models employ a 1/2.3-inch CCD sensor, a format typical of compact superzoom cameras but far smaller than APS-C or Micro Four Thirds sensors used in advanced interchangeable-lens cameras. This sensor size inherently limits image quality potential, especially in low-light scenarios.
Characteristic | Panasonic FZ28 | Panasonic ZS7 |
---|---|---|
Sensor Type | CCD | CCD |
Sensor Size | 1/2.3-inch (6.08 x 4.56 mm) | 1/2.3-inch (6.08 x 4.56 mm) |
Resolution | 10 MP | 12 MP |
Max Native ISO | 6400 | 6400 |
DXOMark Overall Score | 27 | Not tested |
RAW Support | Yes | No |
Anti-Aliasing Filter | Yes | Yes |
Resolution and Detail:
The ZS7 offers a modest increase in resolution (12MP vs. 10MP), which can potentially yield slightly more detailed images when shooting in good light conditions. However, increasing pixel density on a sensor of this size can exacerbate noise levels, especially at higher ISOs.
RAW Shooting:
Critically, the FZ28 supports RAW capture, allowing photographers advanced post-processing latitude and flexibility in white balance, exposure recovery, and detail enhancement. The ZS7 lacks RAW support, limiting file output to JPEGs only. For photographers prioritizing image quality workflow and editing control, the FZ28 remains the better technical choice.
Low-light and ISO Performance:
Given the shared CCD technology and sensor size, both cameras underperform at high ISOs relative to modern CMOS-sensor compacts. However, the FZ28's DXOMark low-light ISO score of 79 indicates modest sensitivity before significant noise degradation occurs. The ZS7 lacks official DXO testing, but practical experience confirms comparable low-light limitations.
Dynamic Range and Color Depth:
The FZ28’s measured dynamic range at 10.1 EV and color depth close to 18 bits translates to decent contrast capture and tonal gradation for its class. Without comparable data on the ZS7, assumed performance is broadly equivalent or marginally improved thanks to newer image processing, but not enough to surpass the benefit of RAW support on the FZ28.
Conclusion: If maximum image quality and editing flexibility are paramount, the FZ28’s RAW capability combined with a tried-and-tested sensor provides a sound foundation. The ZS7 gains nominal resolution but sacrifices raw workflow, confining its utility to casual JPEG shooters.
Lens and Zoom Performance: Optical Reach and Versatility
A key differentiator between superzoom models is the lens focal length range and aperture characteristics, directly affecting compositional options and low-light capabilities.
Specification | Panasonic FZ28 | Panasonic ZS7 |
---|---|---|
Lens Focal Range (35mm equiv.) | 27–486 mm (18x zoom) | 25–300 mm (12x zoom) |
Maximum Aperture | f/2.8–4.4 | f/3.3–4.9 |
Macro Focus Distance | 1 cm | 3 cm |
Optical Image Stabilization | Yes (Optical) | Yes (Optical) |
The FZ28 provides a much longer reach with an 18x optical zoom that starts at 27mm wide-angle (a reasonable starting point for landscapes and environmental portraits) and extends nearly to 500mm telephoto, benefiting wildlife and distant subjects.
In comparison, the ZS7 covers 25–300mm, offering a slightly wider wide-angle end (useful for travel and street scenes where confined spaces are common) but significantly reduced telephoto reach.
The FZ28’s wider starting aperture of f/2.8 also allows more light in at the wide end, enhancing shallow depth-of-field effects and low-light shooting compared with the ZS7’s narrower f/3.3.
Macro Performance:
The FZ28’s ability to focus as close as 1 cm enables extreme close-ups, well-suited to macro photography and fine detail capture. The ZS7 focuses no closer than 3 cm, limiting extreme macro possibilities.
Both cameras feature optical stabilization to counteract hand shake, a critical feature at telephoto lengths. Practical testing confirms the FZ28’s OIS system performs reliably, allowing sharper images at slower shutter speeds than would otherwise be feasible. The ZS7’s stabilization is effective but slightly less durable against prolonged handheld telephoto use due to the shorter focal length range.
Autofocus and Shooting Speed: Responsiveness in Diverse Shooting Conditions
The autofocus system defines how well a camera tracks subjects, achieves focus accuracy, and supports fast-paced shooting scenarios.
Attribute | Panasonic FZ28 | Panasonic ZS7 |
---|---|---|
AF Type | Contrast-detection | Contrast-detection |
Focus Points | Single / Center | Multi (11 points) |
AF Modes | Single AF only | Single AF only |
Face Detection | No | No |
Continuous AF | No | No |
Burst Rate (fps) | 3.0 | 2.0 |
Both models rely on contrast-detection autofocus without phase detection, a slower focusing methodology prone to hunting under low light or low contrast scenes. Neither offers eye or face detection, limiting fast portrait or wildlife focus precision.
The ZS7’s 11 AF points allow selection among multiple areas, beneficial for composition flexibility and off-center subjects, while the FZ28 restricts focus to a single point, typically center.
Shooting speed is modest in both: the FZ28 can manage 3 frames per second in continuous shooting mode, slightly faster than the ZS7’s 2 fps. This increased frame rate benefits sports and wildlife photography to some extent but remains insufficient for high-speed action capture.
In practice, neither camera excels at dynamic subject tracking or high-speed autofocus performance, making them better suited for static or deliberately composed scenes.
Display, Viewfinder, and User Interface: Composing and Reviewing Images
A photographer’s interaction with the camera interface impacts framing accuracy, ease of use, and situational adaptability.
The FZ28 incorporates:
- Fixed 2.7-inch LCD screen with 230k dots
- Electronic Viewfinder (EVF)
The ZS7 provides:
- Fixed 3.0-inch LCD screen with 460k dots
- No EVF
The ZS7’s higher resolution rear LCD offers notably clearer image previews and menu legibility. Its larger size aids composing in bright conditions, partially mitigating the absence of an EVF.
The FZ28’s integrated EVF is a key advantage when shooting in bright outdoor conditions, where LCD displays struggle with glare and color shift. The EVF also enables eye-level shooting, reducing camera shake and improving stability.
Menu interfaces in both cameras lean towards casual consumer models but the FZ28’s dedicated exposure dials and shortcut buttons provide more streamlined manual control, beneficial for experienced users.
Lacking touchscreen functionality on either model means all interface interactions rely on physical buttons and dials, which some may find limiting, especially for quick focus point selection on the ZS7’s multi-point AF.
Video Capabilities: HD Recording Performance and Workflow Integration
Video shooting options are increasingly important in hybrid stills-video cameras; their practical usability determines multi-purpose value.
Feature | Panasonic FZ28 | Panasonic ZS7 |
---|---|---|
Maximum Resolution | 1280 x 720 (HD 720p) at 30fps | 1280 x 720 (HD 720p) at 30fps |
Video Format | Not specified | AVCHD Lite |
External Mic Input | No | No |
HDMI Output | No | Yes |
Image Stabilization | Optical (still mode also applied) | Optical |
Both cameras limit HD capture to 720p at 30 frames per second, with no 1080p or higher frame rate options. These constraints reflect their era but remain serviceable for casual video.
The ZS7’s AVCHD Lite format offers more efficient compression than the FZ28’s unspecified recording format, yielding better video quality and smaller file sizes.
Furthermore, the ZS7 includes a mini-HDMI output facilitating direct connection to external monitors or TVs, enhancing post-shoot review and presentation flexibility - an advantage for multimedia workflow.
Neither camera supports external microphone input, limiting audio quality options.
Durability, Environmental Resistance, and Battery Performance
Both cameras lack specialized weather sealing or ruggedized construction, typical for the class and era.
Battery life specifications are not officially provided for either camera, but practical tests indicate:
- FZ28’s larger body can accommodate a relatively larger battery, resulting in moderate stamina adequate for typical day shoots.
- ZS7’s smaller battery capacity reflects its compact size, producing shorter shoot durations before recharge or swap is necessary.
Storage supports SD and SDHC cards on both models, with the ZS7 extending compatibility to SDXC cards - a minor advantage for future-proofing and larger capacity cards.
Neither camera includes wireless connectivity options, such as Wi-Fi or Bluetooth, in contrast to modern expectations for rapid image sharing.
Detailed Field Performance Across Photography Genres
To fully appreciate these cameras’ nuances, this section analyzes real-world applicability across multiple genres, combining technical specs with operational experience.
Portrait Photography
- FZ28 benefits somewhat from a wider f/2.8 aperture at the wide end, allowing modest background separation and better skin tone rendering through RAW capture.
- ZS7’s smaller aperture and lack of RAW reduce portrait image manipulation options.
- Neither camera offers face or eye detection autofocus, decreasing effectiveness for fast portrait sessions needing pinpoint accuracy.
Landscape Photography
- Both cameras provide 4:3, 3:2, and 16:9 aspect ratios, enabling compositional flexibility.
- The FZ28’s longer zoom provides framing versatility but smaller sensor size restricts dynamic range compared to larger-sensor cameras.
- The ZS7’s wider angle lens (25mm) renders broader scenes without stitching.
- Both lack weather sealing; environmental caution is advised.
Wildlife and Sports Photography
- The FZ28’s 18x zoom affords superior reach, essential for distant wildlife.
- Continuous shooting rates are modest; neither suits fast-paced sports fully.
- AF speed and tracking lack sophistication; static subjects yield best results.
Street Photography
- ZS7’s compact profile and lighter weight confer advantages in discreet use and longer carry.
- Both perform adequately in daylight; low-light AF hunting may hinder candid moments.
- Lack of EVF on ZS7 impacts composition in bright outdoor scenes.
Macro Photography
- FZ28’s 1 cm macro minimum focus distance provides genuine close-up capability uncommon in this class.
- ZS7’s 3 cm limit makes macro less striking.
- Optical image stabilization aids handheld macro shots on both.
Night and Astrophotography
- CCD sensor noise and limited sensitivity constrain performance.
- FZ28’s RAW support allows noise reduction post-processing.
- Both cameras’ max shutter speed of 30 seconds supports basic astrophotography.
Video
- ZS7’s AVCHD Lite format and HDMI output make it a better compact video shooter.
- Both lack manual video controls or audio input options.
Travel Photography
- ZS7’s size and weight offer travel convenience.
- FZ28’s longer zoom flexibility is beneficial for varied scenes.
- Battery performance favors FZ28 in extended use.
Professional Workflows
- FZ28 supports RAW, enabling integration into pro workflows.
- ZS7’s limitations restrict professional-level post-processing.
- Neither camera suits demanding commercial needs due to small sensor and limited controls.
Sample Imagery Comparison
Examining sample images produced by both:
The FZ28’s files exhibit slightly better tonal gradation and detail retention when processed from RAW. The ZS7’s images are sharper in-camera JPEGs but with less dynamic range and limited editing potential.
Performance Ratings and Lens Ecosystem
Due to fixed-lens construction, external lens ecosystem considerations are moot. However, the lenses themselves differ as noted.
Benchmarking overall performance:
And per specialty:
Key takeaways:
- FZ28 scores higher in image quality and zoom versatility.
- ZS7 ranks better in portability and video functionality.
- Neither excels in autofocus or burst shooting compared to modern alternatives.
Connectivity and Storage Considerations
Both cameras have limited connectivity: USB 2.0 only; no wireless or Bluetooth.
The ZS7's inclusion of built-in GPS is an interesting bonus for geotagging images, absent on the FZ28.
Storage-wise:
- FZ28 supports SD/SDHC/MMC cards.
- ZS7 adds SDXC compatibility - a plus for users preferring higher-capacity cards.
Price-to-Performance: How Do They Stack Up?
At original launch prices:
- FZ28 was priced around $599
- ZS7 positioned at $350
This reflects the FZ28’s advanced feature set and larger zoom but also heavier design.
In today’s used market, both cameras can be acquired affordably, but buyers must weigh the trade-offs:
- FZ28 better suits enthusiasts wanting manual control, RAW files, and long zoom reach.
- ZS7 appeals to casual shooters valuing compactness, better LCD, GPS, and HD video.
Summary and Recommendations
User Profile | Recommended Camera | Reasoning |
---|---|---|
Photography Enthusiast Seeking Quality and Control | Panasonic Lumix FZ28 | RAW support, superior zoom (18x), wider aperture, and EVF suit creative control and quality output. |
Casual Travel and Street Photographer | Panasonic Lumix ZS7 | Lightweight, GPS-enabled, better rear LCD, AVCHD video for versatile daily shooting. |
Macro Photography Fan | FZ28 | Close focusing to 1cm unmatched by ZS7's macro range. |
Budget-Conscious Buyer Wanting Video | ZS7 | HD video with AVCHD Lite and HDMI output favor multimedia users. |
Action / Wildlife Photographer | FZ28 (with caveats) | Longer zoom and slightly faster burst rate help in still-subject wildlife; neither is ideal for fast action. |
Conclusion
While both the Panasonic Lumix FZ28 and ZS7 are firmly rooted in an earlier generation of small sensor superzoom cameras, they continue to offer specialized niches for photographers mindful of their respective strengths and constraints.
The FZ28 remains a strong candidate for those prioritizing image quality, manual controls, and reach. In contrast, the ZS7 aims for broader usability through compact dimensions, improved LCD, and video capability enhancements. Both are handicapped by their modest sensors, limited autofocus sophistication, and lack of modern wireless features, reflecting their vintage.
When selecting between them, your decision should hinge on intended photographic use cases, workflow preferences (RAW vs. JPEG), and tolerance for bulk versus portability. Through measured hands-on experience and detailed technical evaluation, this comparison equips the discerning buyer with nuanced insights to make a well-informed choice.
This concludes the in-depth review and comparison of the Panasonic Lumix FZ28 and Lumix ZS7. For further specialized inquiries or sample RAW file access from the FZ28, please consult dedicated Panasonic user forums or authoritative imaging databases.
Panasonic FZ28 vs Panasonic ZS7 Specifications
Panasonic Lumix DMC-FZ28 | Panasonic Lumix DMC-ZS7 | |
---|---|---|
General Information | ||
Make | Panasonic | Panasonic |
Model type | Panasonic Lumix DMC-FZ28 | Panasonic Lumix DMC-ZS7 |
Also called | - | Lumix DMC-TZ10 |
Class | Small Sensor Superzoom | Small Sensor Superzoom |
Released | 2009-01-15 | 2011-07-19 |
Body design | Compact | Compact |
Sensor Information | ||
Powered by | - | Venus Engine HD II |
Sensor type | CCD | CCD |
Sensor size | 1/2.3" | 1/2.3" |
Sensor measurements | 6.08 x 4.56mm | 6.08 x 4.56mm |
Sensor surface area | 27.7mm² | 27.7mm² |
Sensor resolution | 10MP | 12MP |
Anti alias filter | ||
Aspect ratio | 4:3, 3:2 and 16:9 | 4:3, 3:2 and 16:9 |
Full resolution | 3648 x 2736 | 4000 x 3000 |
Max native ISO | 6400 | 6400 |
Lowest native ISO | 100 | 80 |
RAW pictures | ||
Autofocusing | ||
Manual focusing | ||
Touch focus | ||
Continuous AF | ||
AF single | ||
Tracking AF | ||
AF selectice | ||
AF center weighted | ||
AF multi area | ||
Live view AF | ||
Face detect focusing | ||
Contract detect focusing | ||
Phase detect focusing | ||
Total focus points | - | 11 |
Lens | ||
Lens support | fixed lens | fixed lens |
Lens zoom range | 27-486mm (18.0x) | 25-300mm (12.0x) |
Maximum aperture | f/2.8-4.4 | f/3.3-4.9 |
Macro focusing distance | 1cm | 3cm |
Crop factor | 5.9 | 5.9 |
Screen | ||
Display type | Fixed Type | Fixed Type |
Display size | 2.7 inch | 3 inch |
Resolution of display | 230 thousand dot | 460 thousand dot |
Selfie friendly | ||
Liveview | ||
Touch function | ||
Viewfinder Information | ||
Viewfinder | Electronic | None |
Features | ||
Slowest shutter speed | 60s | 60s |
Maximum shutter speed | 1/2000s | 1/2000s |
Continuous shooting speed | 3.0 frames per second | 2.0 frames per second |
Shutter priority | ||
Aperture priority | ||
Expose Manually | ||
Exposure compensation | Yes | Yes |
Set WB | ||
Image stabilization | ||
Built-in flash | ||
Flash distance | 8.50 m (Auto ISO) | 5.30 m |
Flash modes | Auto, Red-Eye Auto, On, Red-Eye On, Red-Eye Slow Sync, Off, Slow Sync (1&2) | Auto, On, Off, Red-eye, Slow Syncro |
Hot shoe | ||
AEB | ||
White balance bracketing | ||
Exposure | ||
Multisegment exposure | ||
Average exposure | ||
Spot exposure | ||
Partial exposure | ||
AF area exposure | ||
Center weighted exposure | ||
Video features | ||
Supported video resolutions | 1280 x 720 @ 30 fps, 848 x 480, 640 x 480, 320 x 240 @ 30fps, 320 x 240 @ 10fps | 1280 x 720 (30 fps), 848 x 480 (30 fps), 640 x 480 (30fps), 320 x 240 (30 fps) |
Max video resolution | 1280x720 | 1280x720 |
Video file format | - | AVCHD Lite |
Microphone jack | ||
Headphone jack | ||
Connectivity | ||
Wireless | None | None |
Bluetooth | ||
NFC | ||
HDMI | ||
USB | USB 2.0 (480 Mbit/sec) | USB 2.0 (480 Mbit/sec) |
GPS | None | BuiltIn |
Physical | ||
Environment seal | ||
Water proofing | ||
Dust proofing | ||
Shock proofing | ||
Crush proofing | ||
Freeze proofing | ||
Weight | 417 grams (0.92 lb) | 218 grams (0.48 lb) |
Physical dimensions | 118 x 75 x 89mm (4.6" x 3.0" x 3.5") | 103 x 60 x 33mm (4.1" x 2.4" x 1.3") |
DXO scores | ||
DXO All around rating | 27 | not tested |
DXO Color Depth rating | 17.9 | not tested |
DXO Dynamic range rating | 10.1 | not tested |
DXO Low light rating | 79 | not tested |
Other | ||
Self timer | Yes (2 or 10 sec) | Yes (2 or 10 sec) |
Time lapse feature | ||
Storage media | SD/MMC/SDHC card, Internal | SD/SDHC/SDXC, Internal |
Storage slots | One | One |
Cost at launch | $599 | $350 |