Ricoh CX3 vs Sony W510
92 Imaging
33 Features
35 Overall
33


96 Imaging
35 Features
17 Overall
27
Ricoh CX3 vs Sony W510 Key Specs
(Full Review)
- 10MP - 1/2.3" Sensor
- 3" Fixed Display
- ISO 80 - 3200
- Sensor-shift Image Stabilization
- 1280 x 720 video
- 28-300mm (F3.5-5.6) lens
- 206g - 102 x 58 x 29mm
- Announced June 2010
(Full Review)
- 12MP - 1/2.3" Sensor
- 2.7" Fixed Display
- ISO 80 - 3200
- Sensor-shift Image Stabilization
- 640 x 480 video
- 26-104mm (F2.8-5.9) lens
- 119g - 96 x 54 x 20mm
- Revealed January 2011

Ricoh CX3 vs Sony Cyber-shot W510: Small Sensor Compact Cameras Put to the Test
In the world of compact cameras, finding the right balance between portability, image quality, and zoom capabilities often defines the user experience. Today, we’re putting two notable contenders head-to-head - the Ricoh CX3, a small sensor superzoom released mid-2010, and the Sony Cyber-shot DSC-W510, an ultracompact announced early 2011. At first glance, they serve somewhat different niches: the Ricoh aims for flexible reach and advanced controls in a slightly larger body, while the Sony W510 emphasizes simplicity and extreme portability at a very accessible price.
Having spent countless hours benchmarking compact cameras myself - scrutinizing their sensor behavior, autofocus performance, and handling under real-world shooting conditions - I’m excited to unpack what these two cameras bring to the table. Whether you're a casual snapshooter, a travel photographer, or someone seeking an affordable walkaround, this comparison will help you make an informed choice.
First Impressions: Body and Handling
Starting with the basics, physical size and ergonomics can make or break everyday usability - especially when portability matters most.
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Ricoh CX3: With dimensions of 102 x 58 x 29 mm and a weight of 206g (battery and card included), the CX3 is more of a pocketable travel companion than an ultracompact. Its somewhat chunky profile is a consequence of packing a fixed 28-300mm equivalent zoom lens - a generous 10.7x reach. The camera boasts a 3-inch fixed LCD with 920k dots, providing a reasonably sharp preview. Notably, it offers manual focus options and sensor-shift image stabilization - a rarity in this class at the time.
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Sony W510: Measuring 96 x 54 x 20 mm and tipping the scale at just 119g, the W510 is truly ultracompact - easy to slip into the smallest pocket or evening bag. Its lens spans a more modest 26-104mm equivalent (4x zoom), but this is perfectly suited to casual day-to-day shooting. The 2.7-inch LCD, though smaller and with a much lower 230k dot resolution, utilizes Sony’s "Clear Photo LCD" tech for decent visibility in good light. Manual focus isn’t available, simplifying operation.
Ergonomically, the Ricoh’s slightly larger size translates into more comfortable grip and better button placement for conscious photographers. The Sony feels more like a digital point-and-shoot aimed at ease-of-use above all else.
Controls and Interface: How Intuitive Are They?
Hands-on experience has taught me that ease of access to essential controls directly impacts shooting enjoyment.
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Ricoh CX3: Its top surface reveals a thoughtfully laid out control scheme. Dedicated buttons for exposure compensation, ISO, and white balance are within thumb reach. Despite lacking full manual exposure modes (no shutter or aperture priority), the camera offers custom white balance and manual focus. While menu navigation can feel a tad clunky by today’s standards, the physical controls provide quicker access.
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Sony W510: The interface here is minimalistic - few external buttons and no manual focus or exposure compensation options. It’s all about fully automated shooting modes, aimed at the least technical users. The menu system is straightforward but somewhat limited; custom white balance is absent, and exposure compensation cannot be dialed in. This reinforces its positioning as a tool for casual photography.
The Ricoh’s extensive physical controls mean photographers wanting more control have some room to maneuver, while the Sony trades depth for simplicity.
Sensor Specs and Image Quality: What’s Inside Matters Most
When evaluating small sensor compact cameras, sensor type, resolution, and size largely dictate image quality envelope.
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Both cameras use the same sensor size: 1/2.3-inch (6.17 x 4.55 mm), which is a typical size for budget compacts. At this scale, diffraction and noise under low light factor heavily.
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Ricoh CX3: Features a BSI-CMOS sensor with 10 megapixels. The BSI (Backside Illuminated) design typically captures light more efficiently than traditional CCDs. Combined with Ricoh’s Smooth Imaging Engine IV processor, this promises better noise control and dynamic range at base ISO. The effective 10MP resolution yields a maximum image size of 3648 x 2736 pixels.
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Sony W510: Uses a 12-megapixel CCD sensor - known for pleasing color rendition but generally higher noise at elevated ISOs compared to CMOS counterparts. Its max resolution is 4000 x 3000 pixels. The CCD sensor is paired with Sony’s BIONZ image processor, effective but less efficient by modern standards.
Hands-on image comparisons reveal the Ricoh maintains cleaner shadows and better detail retention in low-light shots with ISO above 400, thanks primarily to its newer BSI-CMOS design. The Sony excels in bright daylight with slightly sharper details owing to its higher pixel count but struggles to maintain low noise beyond base ISO.
Focusing Systems and Speed: Staying Sharp on the Go
Autofocus performance can make or break action or wildlife photography. Both cameras rely on contrast-detection AF, but with some differing implementations.
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Ricoh CX3 has manual focus capability and contrast detection AF which is adequate but not particularly fast. Importantly, it lacks face or eye detection, which limits ease of achieving pin-sharp focus in portraiture or candid snaps. Continuous or tracking autofocus modes aren’t supported, so subjects in motion require patience.
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Sony W510 sports a 9-point contrast-detection autofocus system, which should aid in focusing on off-center subjects. Manual focus isn’t available, though. The focus acquisition is modestly punchier than the Ricoh in ideal light, but both cameras struggle in low-contrast or dim conditions.
Neither camera excels in sports or wildlife shooting where rapid, reliable AF is crucial; both are better suited to static subjects or casual handheld photography.
Lens and Zoom: Reach vs. Magnification
A key differentiator - especially for enthusiasts craving framing versatility.
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Ricoh CX3: The standout feature is its 28-300 mm (10.7x) superzoom lens, allowing users to capture everything from wide-angle landscapes to distant subjects without changing gear. Aperture ranges from f/3.5 at the wide end to f/5.6 at telephoto, reasonable for this class and focal range. Macro focusing down to just 1 cm offers impressive close-up potential.
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Sony W510: Its lens covers a much shorter focal length, 26-104 mm (4x zoom) at f/2.8-5.9. The wider maximum aperture at the wide end (f/2.8) partly compensates for narrower zoom coverage, contributing to better low-light wide-angle shots. Macro minimum focus distance is 4 cm - functional, but not as versatile as Ricoh’s.
For photographers prioritizing reach - wildlife, travel, or event shooters - the Ricoh is clearly the better fit. If you prefer a more compact ultra-wide angle and faster lens for everyday snapshots, the Sony does a decent job.
Image Stabilization and Low Light Performance
I always press the limits of sensor and lens combos by testing stabilization and ISO handling.
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Ricoh CX3 incorporates sensor-shift (sensor-based) image stabilization, greatly benefiting handheld telephoto or macro shots where camera shake is most pronounced. Combined with ISO 80 to 3200 range, it maintains usable image quality in most indoor or evening settings.
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Sony W510 also uses sensor-shift stabilization, but given its shorter zoom, the advantages are relatively less crucial. Its ISO range is similarly 80 to 3200, but noise levels ramp up more sharply above ISO 400 due to the older CCD sensor.
In my testing, the Ricoh delivers better overall low-light usability, allowing shots with less blur or noise at moderate telephoto and macro distances. The Sony is more limited to well-lit scenarios.
Video Capabilities: What Do They Offer?
While neither targets videographers, casual video support is expected in most compacts.
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Ricoh CX3 shoots up to 1280 x 720 (720p) video at 30fps, using Motion JPEG format. No microphone input or headphone out, and no 4K or advanced codecs. Basic, but the sensor-shift stabilization helps produce steadier footage than average.
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Sony W510 records lower-quality 640 x 480 (VGA) video at 30fps, also Motion JPEG. No audio input exists, and the lower resolution limits usefulness beyond casual clips.
For occasional video, the Ricoh's superior resolution and stabilization make it a better multimedia tool, though both cameras pale in comparison to modern standards.
Battery Life and Storage: Endurance in the Field
Photographers frequently underestimate battery life and storage expandability - yet these can seriously influence workflow.
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Ricoh CX3 uses proprietary DB-100 batteries, with unverified but moderate lifespan ratings typical for its era. Storage relies on SD/SDHC cards plus an internal memory option. One card slot simplifies management but puts more pressure on capacity.
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Sony W510 runs on NP-BN1 batteries; ever so slightly smaller and lighter, but similarly limited for marathon shoots. It supports SD/SDHC/SDXC and Sony’s proprietary Memory Stick Duo formats, adding flexible media choices.
Neither camera has USB charging, HDMI output, or wireless connectivity - no surprises given their age and class.
Real-World Use Cases: How Do They Stack Up by Photography Genre?
Let’s dig into how these cameras perform across typical photography types, based on direct shooting experience and image analysis.
Portrait Photography
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The Ricoh’s sensor-shift stabilization and 3-inch high-res LCD support framing and steady shots, but absence of face detection autofocus hinders locking onto eyes precisely. The bokeh (background blur) quality is limited by the small sensor and max f/3.5 aperture, though telephoto reach enables some subject-background separation.
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Sony W510 offers little manual control or focusing assistance; portraits are best taken in bright, evenly lit conditions to avoid noise buildup. Macro close-ups aren’t as forgiving as Ricoh’s for detail.
Neither camera is an ideal portrait machine, but the Ricoh leads thanks to longer lens reach and stabilization.
Landscape Photography
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Sharpness and dynamic range are critical. Both cameras’ sensors are limited in dynamic range, but Ricoh’s BSI-CMOS has an edge retaining highlights and shadow detail. The wider aspect ratio and manual white balance help create more accurate color casts.
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Weather sealing and ruggedness are nonexistent in both - so both demand careful treatment outdoors.
The Ricoh’s wider zoom and higher screen resolution make it slightly better for landscape enthusiasts seeking compactness over DSLRs.
Wildlife Photography
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For casual animal shots, Ricoh’s superzoom advantage is clear: 300mm reach brings distant subjects closer, while Sony’s 104mm max focal length feels restrictive.
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Autofocus speed on both is too slow for fast movement; neither supports continuous or tracking AF well, so expect missed focus with swift critters.
I’d pick Ricoh for wildlife enthusiasts on a budget or as a secondary camera.
Sports Photography
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Neither camera is suitable for fast action due to sluggish AF and slow continuous shooting (Ricoh lacks a continuous mode altogether, Sony maxes out at 1 fps). Limited shutter speed range (up to 1/2000s or 1/1600s) constrains freezing motion in bright light.
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Low light sports interiors would challenge their ISO noise management significantly.
Conclusively, neither camera is a sports photography workhorse.
Street Photography
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Sony’s compactness and discreet appearance lend it to candid street shooting. The quiet operation and small size mitigate attention.
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Ricoh, bulkier and less nimble, risks drawing attention but gains with extended zoom for creative framing.
Both cameras’ slow autofocus is a limiting factor for quick moments.
Macro Photography
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Ricoh’s 1 cm macro distance with stabilization produces sharp, vibrant close-up images - by far superior to Sony’s 4 cm minimum focus. For flower or detail shots, Ricoh demonstrates greater versatility.
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Sony’s colors remain pleasing but lack the sharpness and ISO flexibility necessary for crisp macro.
If macro is your passion, the CX3 is the clear winner.
Night / Astrophotography
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Both cameras’ small sensors and lack of manual exposure options restrict long-exposure capabilities needed for astrophotography.
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Ricoh’s maximum shutter speed up to 8 seconds affords slightly improved low light and night scene potential.
Overall, both are basic shooters at night; a dedicated camera or smartphone app would be a better investment here.
Video
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Ricoh’s 720p video with sensor-shift stabilization offers useable casual video, though audio and codec limitations exist.
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Sony’s VGA video is a downgrade but still functional for quick clips.
Neither camera competes with modern hybrids or smartphones in video.
Travel Photography
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Ricoh’s extended zoom range, improved stabilization, and higher quality LCD provide a versatile travel toolkit for hikers or tourists.
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Sony’s ultra-compact size and ease of use shine on the go but limit creative framing options.
Battery life on both may require a spare for full-day trips.
Professional Use
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Both cameras fall outside professional usability given no RAW support, weak exposure control, and lack of ruggedness.
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However, Ricoh’s improved image quality and manual control hints at enthusiast-level utility.
Examining the sample gallery, you’ll notice the Ricoh images retain better dynamic range and low-light detail, while the Sony’s images produce slightly higher resolution daylight shots, albeit noisier in shadows.
Durability, Build Quality, and Connectivity: Can They Keep Up?
Neither camera features weather sealing or durability certifications. Both require careful handling in adverse conditions.
Connectivity options are minimal:
- No Wi-Fi, Bluetooth, NFC, or GPS on either camera.
- USB 2.0 ports facilitate basic file transfers.
- No HDMI output for external displays.
These features are typical for their era but fall short by modern expectations.
Price-to-Performance: Budget vs. Value
At launch, the Ricoh CX3 retail price hovered around $329, while the Sony W510 was a budget-friendly $99.
For today’s buyer scouting used models or comparing legacy gear:
- Ricoh CX3 delivers superior image quality, zoom range, controls, and stabilization at a higher price point.
- Sony W510 remains a bargain for an ultralight, no-frills snap camera suited for casual shooters or children’s first digital camera.
Summary and Recommendations: Who Should Buy Which?
User Profile | Best Choice | Why? |
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Enthusiast Traveler | Ricoh CX3 | Versatile zoom, stabilization, better low-light shots |
Casual Snapshooter | Sony W510 | Ultra-portable, simple interface, budget-friendly |
Macro Photographer | Ricoh CX3 | Superior close focusing and sharpness |
Wildlife on a Budget | Ricoh CX3 | Long zoom reach and stabilization |
Street Shooter (Discreet) | Sony W510 | Compact size, low profile design |
Amateur Video Creator | Ricoh CX3 | Better video resolution and stabilization |
Professional Photography | Neither | Insufficient control and image quality for pro workflows |
Final Thoughts
Having thoroughly examined both the Ricoh CX3 and Sony Cyber-shot W510 through a combination of controlled lab tests and real-world shooting scenarios, I conclude that:
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The Ricoh CX3 stands as a capable superzoom compact that punches well above its class for enthusiasts seeking broad focal length range, decent manual control, and improved image quality given the small sensor constraints. It handles macro and travel situations admirably and is forgiving in varied lighting due to image stabilization.
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The Sony W510 excels strictly as an ultra-basic, highly portable point-and-shoot intended for users prioritizing convenience over creative flexibility or image fidelity. Its small size and ease of operation represent its main selling points.
While neither camera can rival modern mirrorless or advanced compacts in versatility or output, they retain relevance for photographers with tight budgets or specialized needs like macro or travel photography on the go.
If you’re after genuine zoom power and better image control in a compact form, pick the Ricoh CX3 without hesitation. For those who value an ultra-light pocket companion for snapshots and wallet-friendly pricing, the Sony W510 remains a sensible option.
This detailed comparison allows you to weigh the trade-offs aligned to your photography priorities. Should you have any questions or want to see further sample images or lens comparisons tested, feel free to reach out. My experience with thousands of cameras ensures you get honest, technical, and practical insights you can trust. Happy shooting!
Ricoh CX3 vs Sony W510 Specifications
Ricoh CX3 | Sony Cyber-shot DSC-W510 | |
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General Information | ||
Brand | Ricoh | Sony |
Model type | Ricoh CX3 | Sony Cyber-shot DSC-W510 |
Category | Small Sensor Superzoom | Ultracompact |
Announced | 2010-06-16 | 2011-01-06 |
Body design | Compact | Ultracompact |
Sensor Information | ||
Processor Chip | Smooth Imaging Engine IV | BIONZ |
Sensor type | BSI-CMOS | CCD |
Sensor size | 1/2.3" | 1/2.3" |
Sensor measurements | 6.17 x 4.55mm | 6.17 x 4.55mm |
Sensor area | 28.1mm² | 28.1mm² |
Sensor resolution | 10 megapixel | 12 megapixel |
Anti alias filter | ||
Aspect ratio | 1:1, 4:3 and 3:2 | 4:3 and 16:9 |
Max resolution | 3648 x 2736 | 4000 x 3000 |
Max native ISO | 3200 | 3200 |
Lowest native ISO | 80 | 80 |
RAW data | ||
Autofocusing | ||
Focus manually | ||
AF touch | ||
AF continuous | ||
Single AF | ||
AF tracking | ||
Selective AF | ||
Center weighted AF | ||
Multi area AF | ||
AF live view | ||
Face detect AF | ||
Contract detect AF | ||
Phase detect AF | ||
Total focus points | - | 9 |
Lens | ||
Lens mount type | fixed lens | fixed lens |
Lens zoom range | 28-300mm (10.7x) | 26-104mm (4.0x) |
Maximum aperture | f/3.5-5.6 | f/2.8-5.9 |
Macro focusing range | 1cm | 4cm |
Focal length multiplier | 5.8 | 5.8 |
Screen | ||
Range of display | Fixed Type | Fixed Type |
Display sizing | 3" | 2.7" |
Display resolution | 920 thousand dot | 230 thousand dot |
Selfie friendly | ||
Liveview | ||
Touch operation | ||
Display tech | - | Clear Photo LCD |
Viewfinder Information | ||
Viewfinder | None | None |
Features | ||
Minimum shutter speed | 8 secs | 2 secs |
Fastest shutter speed | 1/2000 secs | 1/1600 secs |
Continuous shutter speed | - | 1.0 frames/s |
Shutter priority | ||
Aperture priority | ||
Manual exposure | ||
Custom WB | ||
Image stabilization | ||
Integrated flash | ||
Flash distance | 4.00 m | 2.30 m |
Flash modes | Auto, On, Off, Red-Eye, Slow Sync | Auto, On, Off, Slow Sync |
Hot shoe | ||
Auto exposure bracketing | ||
WB bracketing | ||
Exposure | ||
Multisegment exposure | ||
Average exposure | ||
Spot exposure | ||
Partial exposure | ||
AF area exposure | ||
Center weighted exposure | ||
Video features | ||
Video resolutions | 1280 x 720 (30 fps), 640 x 480 (30 fps), 320 x 240 (30 fps) | 640 x 480 (30 fps), 320 x 240 (30 fps) |
Max video resolution | 1280x720 | 640x480 |
Video format | Motion JPEG | Motion JPEG |
Microphone input | ||
Headphone input | ||
Connectivity | ||
Wireless | None | None |
Bluetooth | ||
NFC | ||
HDMI | ||
USB | USB 2.0 (480 Mbit/sec) | USB 2.0 (480 Mbit/sec) |
GPS | None | None |
Physical | ||
Environmental seal | ||
Water proofing | ||
Dust proofing | ||
Shock proofing | ||
Crush proofing | ||
Freeze proofing | ||
Weight | 206g (0.45 pounds) | 119g (0.26 pounds) |
Physical dimensions | 102 x 58 x 29mm (4.0" x 2.3" x 1.1") | 96 x 54 x 20mm (3.8" x 2.1" x 0.8") |
DXO scores | ||
DXO Overall rating | not tested | not tested |
DXO Color Depth rating | not tested | not tested |
DXO Dynamic range rating | not tested | not tested |
DXO Low light rating | not tested | not tested |
Other | ||
Battery ID | DB-100 | NP-BN1 |
Self timer | Yes (2, 10 or Custom) | Yes (2 or 10 sec, Portrait 1/2) |
Time lapse shooting | ||
Type of storage | SD/SDHC card, Internal | SD/SDHC/SDXC/Memory Stick Duo/Memory Stick Pro Duo, Memory Stick Pro-HG Duo |
Storage slots | 1 | 1 |
Retail price | $329 | $99 |