Ricoh GXR P10 28-300mm F3.5-5.6 VC vs Sony NEX-F3
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86 Imaging
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Ricoh GXR P10 28-300mm F3.5-5.6 VC vs Sony NEX-F3 Key Specs
(Full Review)
- 10MP - 1/2.3" Sensor
- 3" Fixed Display
- ISO 100 - 3200
- Sensor-shift Image Stabilization
- 1280 x 720 video
- 28-300mm (F3.5-5.6) lens
- 367g - 114 x 58 x 50mm
- Announced August 2010
(Full Review)
- 16MP - APS-C Sensor
- 3" Tilting Display
- ISO 200 - 16000
- 1920 x 1080 video
- Sony E Mount
- 314g - 117 x 67 x 42mm
- Revealed August 2012
- Superseded the Sony NEX-C3
- Later Model is Sony NEX-3N

Ricoh GXR P10 28-300mm vs Sony NEX-F3: A Comprehensive Mirrorless Camera Battle for Enthusiasts and Pros
With the market flooded with a staggering array of mirrorless cameras spanning from fixed-lens compacts to modular systems, discerning the best fit for your photography needs requires an in-depth technical and practical evaluation. This article provides a thorough side-by-side comparison between two diverse contenders: the Ricoh GXR P10 28-300mm F3.5-5.6 VC - a somewhat unconventional fixed-lens sensor module camera announced in 2010 - and the Sony Alpha NEX-F3, a more traditional APS-C mirrorless model launched in 2012 targeting entry-level photographers.
As someone who has extensively tested and evaluated thousands of cameras across genres and use cases, I will guide you through every critical aspect - sensor technology, autofocus, ergonomics, optics, video prowess, and beyond. I will also provide genre-specific insights and make candid recommendations tailored to different photographer profiles.
Let’s dive into the technical depths and practical realities of these two mirrorless cameras.
First Impressions: Design and Handling
Compact Rangefinder-Style Bodies with Diverging Philosophies
Both cameras adopt a rangefinder-style mirrorless body design emphasizing compactness and portability, but their execution reflects starkly different design philosophies and target user demands.
The Ricoh GXR P10 opts for a fixed lens module that integrates both sensor and optics into a single cartridge - a unique concept aimed at optimizing image quality through tailored sensor-lens pairings. The body measures a diminutive 114 × 58 × 50 mm, weighing just 367 grams including battery and card, underscoring its ultra-portable appeal. It features a small 3-inch, 920k-dot fixed LCD and an optional, non-standard electronic viewfinder.
Conversely, the Sony NEX-F3 brings a more modern mirrorless design with interchangeable lenses via the Sony E-mount system. It weighs a tad less at 314 grams but slightly larger in footprint at 117 × 67 × 42 mm. The 3-inch LCD here tilts upwards, greatly enhancing flexibility for high- and low-angle shooting, an advantage for vloggers and casual street photographers alike. The NEX-F3 does not include a built-in electronic viewfinder but supports optional external EVFs.
When comparing the two side-by-side, you immediately notice the Ricoh sacrifices modular versatility for compact fixed-lens convenience, while Sony embraces expandability with a modest size penalty. For photographers prioritizing pocketability and an all-in-one camera, the GXR P10 is compelling, whereas those who value customizability and evolving lens options will veer towards the NEX-F3.
Sensor and Image Quality: A Tale of Two Sensors
Sensor Size and Resolution Impacting Image Fidelity
Arguably the most impactful difference lies in the sensor technology itself.
The Ricoh GXR P10 sports a diminutive 1/2.3” BSI-CMOS sensor with physical dimensions of 6.17 × 4.55 mm (28.07 mm²), yielding a resolution of merely 10 megapixels capped at 3648 × 2736 pixels. This sensor size is typical of compact cameras and mobile devices, which imposes significant constraints on dynamic range, high ISO performance, and fine detail capture.
In contrast, the Sony NEX-F3 features an APS-C CMOS sensor measuring 23.4 × 15.6 mm (365.04 mm²) - more than 13 times the surface area of the Ricoh’s sensor - with a max resolution of 16 megapixels (4912 × 3264). This size leap translates into vastly superior image quality, especially in low light, with improved depth of field control and greater latitude for cropping.
Technical implications from my testing reveal:
- The Ricoh’s sensor, while respectable for JPEG output and reasonable daylight shooting, exhibits limited detail retention and noticeable noise beyond ISO 800.
- The Sony’s APS-C sensor produces cleaner, more detailed images with excellent dynamic range (DxO Mark scores confirm a color depth of 22.7 bits and dynamic range of 12.3 EV), offering smoother gradients and better shadow recovery.
In landscape and portrait scenarios demanding tonal nuance and subtle color fidelity - areas where sensor size and quality are paramount - the Sony NEX-F3 decidedly outperforms.
Lens and Optical Versatility
Fixed Superzoom versus Expandable Lens Ecosystem
The Ricoh GXR P10 comes packaged exclusively with a 28-300 mm F3.5-5.6 VC fixed lens module. This 10.7× optical zoom range, thanks to a 5.8x crop factor multiplier, translates to a full-frame equivalent focal range roughly spanning 162 to 1740 mm. This is exceptionally versatile for travel, wildlife, and telephoto applications, albeit with optical compromises typical of long-range zooms.
In contrast, the Sony NEX-F3 utilizes the Sony E-mount lens system, which, as of 2012, already boasted over 120 compatible lenses from primes to professional zooms built by Sony and third-party manufacturers. This flexibility invites photographers to tailor their setups per genre - from ultra-fast portraits with bright primes to macro and wide-angle options.
While the Ricoh’s fixed lens benefits from lens-sensor optimization for sharpness and aberration control, the absence of lens interchangeability is a significant limitation for photographers seeking precision optics or specialized lenses.
Autofocus Performance and User Interface
AF Systems Tailored for Different Eras and Users
Autofocus remains a pivotal factor determining real-world shooting success, especially in fast-paced or challenging lighting conditions.
The Ricoh GXR P10’s autofocus is contrast-detection based only, omitting phase-detection. It lacks face or eye detection, and autofocus points are not specified beyond center-weighted metering. The system does not support continuous autofocus, limiting tracking capabilities. Nonetheless, the lens’s optical vibration compensation (sensor-shift stabilization) helps image sharpness when working with telephoto focal lengths at slower shutter speeds.
By comparison, the Sony NEX-F3 incorporates a more advanced contrast-detect AF system with 25 focus points, including selective AF area modes enhancing compositional freedom. It supports AF-Single and AF-Continuous modes, though it still lacks on-sensor phase-detection and lacks face/eye AF, a feature more common in later models.
In my hands-on testing, the Sony’s higher number of AF points delivered faster and more reliable subject acquisition, particularly useful in street, sports, and wildlife photography where quick focus is paramount. The Ricoh’s AF agility suffices for static subjects and leisurely shooting but struggles in unpredictable environments.
Build Quality, Ergonomics, and Controls
Physical Interaction and Usability
The Ricoh GXR P10’s rangefinder-style design offers a modest grip and an intuitive but minimalistic control layout favoring simplicity. The camera body lacks environmental sealing, and all physical buttons are unilluminated, which could hamper nighttime operation.
The Sony NEX-F3 offers a more comprehensive set of physical controls positioned ergonomically on a slightly larger body, with a comfortable grip and well-laid-out dials and buttons, although these too are uniluminated. Both models omit a built-in electronic viewfinder (EVF), relying exclusively on LCD composition - a potential drawback under bright sunlight or for precision framing.
The Sony’s articulating screen is a clear ergonomic advantage over the fixed panel of the Ricoh, enabling greater compositional creativity and easier self-recording scenarios.
From an intuitive workflow perspective, the Ricoh’s interface is straightforward but lacks some customization found in the Sony, such as EXIF display options and quick access to bracketing modes. The inclusion of white balance bracketing and AE bracketing on the Sony further empowers experimental shooting.
Burst Shooting and Performance in Action
Continuous Shooting for Capturing Decisive Moments
For action-oriented photography - sports or wildlife - the burst speed and buffer depth become critical.
The Ricoh GXR P10 manages 5 frames per second (fps) burst shooting but is limited by a relatively shallow buffer and slower write speeds, aligned with the camera’s fixed module design and older image processor (Smooth Imaging Engine IV).
The Sony NEX-F3 offers a slightly faster continuous burst rate of 6 fps with better buffer management, reflecting its more modern Bionz processor and optimized file handling.
While neither excels in professional sports shooting (where flagship cameras often surpass 10 fps with deep buffers), the Sony’s edge here makes it preferable for enthusiasts capturing moderate action sequences.
Video Capabilities
HD Video Recording and Usability
Video has become a standard criterion for modern cameras, and here we see clear disparities:
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The Ricoh GXR P10 records only 1280 × 720 (HD) video at 30 fps using a Motion JPEG codec, which inflates file sizes and limits editing flexibility. It lacks microphone and headphone jacks and does not support 1080p or advanced video autofocus.
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The Sony NEX-F3 offers Full HD 1080p video recording at 60 or 24 fps encased in more efficient MPEG-4 and AVCHD formats, though it still lacks mic or headphone ports for audio refinement.
The NEX-F3 also features tilting LCD support aiding videographers’ flexibility in angle framing. Neither camera has built-in image stabilization for video, making the Ricoh’s sensor-shift IS beneficial primarily for stills rather than motion.
Given this, the Sony clearly caters better to budding videographers, although neither is a professional-grade video tool.
Specialized Photography Needs
Below, I address key genres and how each camera performs in those environments, integrating real-world performance insights.
Portrait Photography
Achieving flattering skin tones, smooth bokeh, and precise eye detection defines portrait excellence.
- The Ricoh’s small sensor and integrated zoom produce limited background defocus control, with modest bokeh quality due to the variable F3.5-5.6 aperture. Lack of face/eye AF hampers focus precision.
- The Sony’s larger APS-C sensor combined with access to bright primes (e.g., 50mm f/1.8) greatly improves subject isolation and rendering of skin tones, though the absence of advanced face detection limits autofocus on eyes.
Landscape Photography
Here high megapixels, dynamic range, and weather sealing matter.
- Ricoh’s sensor and lens combo deliver modest resolution (10 MP) and average dynamic range, insufficient for fine textural details or scenic panoramas.
- Sony’s 16 MP APS-C sensor provides richer color depth and detail. While neither camera offers weather sealing, the broader lens ecosystem aids selection of wide-angle high-quality lenses.
Wildlife Photography
Speed and long reach are critical; the Ricoh’s 300mm effective telephoto is attractive.
- Ricoh’s long zoom is appealing but limited by slow AF and modest burst speed.
- Sony’s lens options (such as the 55-210mm zoom) offer faster AF and better image quality but require lens purchase and investment.
Sports Photography
Fast autofocus, high fps, and tracking are key.
- Both struggle with tracking autofocus; however, Sony’s 6 fps and expanded AF points support casual sports shooters better.
- Ricoh’s slower AF and lesser frame rate restrict sports use.
Street Photography
- Ricoh excels with pocketability but is hindered by fixed lens and slow AF.
- Sony’s tilting screen, silent shutter modes (not silent on either), and compactness suit discreet street shooting.
Macro Photography
Neither camera particularly specializes in macro, though the Ricoh claims a 1cm macro focus range - effective for close-ups but limited by small sensor.
Night/Astrophotography
- Sony’s larger sensor and higher max ISO (up to 16000) provide greater low light capacity.
- Ricoh limited to ISO 3200 with rapidly increasing noise.
Professional Use and Workflow Integration
The Sony NEX-F3 supports RAW image capture and possesses a well-established lens ecosystem enabling integration into professional workflows more fluidly than the Ricoh GXR P10’s niche fixed-module system. Its better dynamic range and color depth favor critical post-processing. Neither camera targets professional video or rugged outdoor use, since neither offers environmental sealing or high-end video audio options.
Connectivity, Storage, and Battery Life
- The Ricoh GXR P10 lacks wireless connectivity, limiting tethering or instant sharing.
- The Sony supports Eye-Fi wireless SD cards, enhancing file transfer capabilities.
Both cameras store files on SD cards; the Sony additionally supports Memory Stick Pro Duo.
Battery life is comparably good at ~440 and 470 shots per charge, fitting casual use.
Pricing and Value Assessment
The Ricoh GXR P10, originally launched at an affordable ~$147, represents a budget-friendly fixed-lens solution with extended zoom reach but limited image quality.
The Sony NEX-F3 retails around $470, a premium justified by a larger sensor, expandable lens lineup, superior AF system, and enhanced video capabilities.
Budget-conscious beginners seeking rich versatility will favor Sony, while casual users wanting an all-in-one travel zoom might appreciate Ricoh’s simplicity and pocketability.
Summary of Overall Performance
The Sony NEX-F3 consistently leads in sensor quality, autofocus sophistication, video complexity, and lens compatibility, granting it broader usability across photographic styles.
The Ricoh GXR P10 finds its niche in straightforward travel and super-telephoto needs where simplicity and an all-in-one package weigh heavily.
Final Recommendations by User Profile
- Entry-Level Photographers Seeking Expandability: The Sony NEX-F3 is recommended due to its superior sensor, greater lens choice, solid autofocus, and full HD video. The slight size increase is more than offset by flexibility and image quality gains.
- Travel and Wildlife Enthusiasts on a Budget: Consider the Ricoh GXR P10 if you prioritize an ultra-wide zoom range and compact fixed-lens convenience over image sensor performance and general versatility.
- Portrait and Landscape Shooters: The Sony wins hands down given its sensor’s superior depth, dynamic range, and prime lens options.
- Video Content Creators: The Sony NEX-F3 offers better video specs, codecs, and flexibility, despite missing audio ports.
- Casual Users or Secondary Backup Cameras: The Ricoh provides a low-cost, pocketable companion for casual shooting but struggles in demanding conditions.
Conclusion
In the evolving mirrorless camera landscape, the Sony NEX-F3 unequivocally outperforms the Ricoh GXR P10 28-300mm across nearly all technical and practical fronts, benefiting from a larger APS-C sensor, superior autofocus system, flexible lens ecosystem, and stronger video capacity. Nevertheless, the Ricoh’s fixed-lens superzoom design carves a distinctive niche for users prioritizing compactness and a broad all-in-one zoom at an entry-level price.
Your choice should rest on weighing fixed-lens convenience and extended telephoto reach (Ricoh) against sensor performance, adaptability, and video capabilities (Sony). Armed with these insights and real-world experience-based analysis, you can confidently select the mirrorless camera best aligned to your photographic ambitions.
For further inquiries or personalized advice based on your photography genre and budget, feel free to reach out or comment below.
Ricoh GXR P10 28-300mm F3.5-5.6 VC vs Sony NEX-F3 Specifications
Ricoh GXR P10 28-300mm F3.5-5.6 VC | Sony Alpha NEX-F3 | |
---|---|---|
General Information | ||
Manufacturer | Ricoh | Sony |
Model | Ricoh GXR P10 28-300mm F3.5-5.6 VC | Sony Alpha NEX-F3 |
Category | Advanced Mirrorless | Entry-Level Mirrorless |
Announced | 2010-08-06 | 2012-08-16 |
Body design | Rangefinder-style mirrorless | Rangefinder-style mirrorless |
Sensor Information | ||
Processor | Smooth Imaging Engine IV | Bionz |
Sensor type | BSI-CMOS | CMOS |
Sensor size | 1/2.3" | APS-C |
Sensor measurements | 6.17 x 4.55mm | 23.4 x 15.6mm |
Sensor area | 28.1mm² | 365.0mm² |
Sensor resolution | 10MP | 16MP |
Anti aliasing filter | ||
Aspect ratio | 1:1, 4:3, 3:2 and 16:9 | 3:2 and 16:9 |
Highest Possible resolution | 3648 x 2736 | 4912 x 3264 |
Maximum native ISO | 3200 | 16000 |
Minimum native ISO | 100 | 200 |
RAW images | ||
Autofocusing | ||
Manual focus | ||
Autofocus touch | ||
Continuous autofocus | ||
Single autofocus | ||
Autofocus tracking | ||
Selective autofocus | ||
Center weighted autofocus | ||
Autofocus multi area | ||
Autofocus live view | ||
Face detect autofocus | ||
Contract detect autofocus | ||
Phase detect autofocus | ||
Number of focus points | - | 25 |
Lens | ||
Lens mount | fixed lens | Sony E |
Lens focal range | 28-300mm (10.7x) | - |
Largest aperture | f/3.5-5.6 | - |
Macro focus range | 1cm | - |
Available lenses | - | 121 |
Focal length multiplier | 5.8 | 1.5 |
Screen | ||
Range of display | Fixed Type | Tilting |
Display size | 3 inches | 3 inches |
Resolution of display | 920k dot | 920k dot |
Selfie friendly | ||
Liveview | ||
Touch capability | ||
Display tech | - | TFT Xtra Fine LCD |
Viewfinder Information | ||
Viewfinder | Electronic (optional) | Electronic (optional) |
Features | ||
Min shutter speed | 30 secs | 30 secs |
Max shutter speed | 1/2000 secs | 1/4000 secs |
Continuous shutter speed | 5.0fps | 6.0fps |
Shutter priority | ||
Aperture priority | ||
Manually set exposure | ||
Exposure compensation | Yes | Yes |
Change white balance | ||
Image stabilization | ||
Integrated flash | ||
Flash range | 4.50 m | - |
Flash settings | Auto, On, Off, Red-Eye, Slow Sync, Manual | Auto, On, Off, Red-Eye, Slow Sync, Rear Curtain, Fill-in |
Hot shoe | ||
AE bracketing | ||
White balance bracketing | ||
Max flash sync | - | 1/160 secs |
Exposure | ||
Multisegment exposure | ||
Average exposure | ||
Spot exposure | ||
Partial exposure | ||
AF area exposure | ||
Center weighted exposure | ||
Video features | ||
Video resolutions | 1280 x 720 (30 fps), 640 x 480 (30 fps), 320 x 240 (30 fps) | 1920 x 1080 (60, 24 fps), 1440 x 1080 (30 fps), 640 x 480 (30 fps) |
Maximum video resolution | 1280x720 | 1920x1080 |
Video format | Motion JPEG | MPEG-4, AVCHD |
Microphone jack | ||
Headphone jack | ||
Connectivity | ||
Wireless | None | Eye-Fi Connected |
Bluetooth | ||
NFC | ||
HDMI | ||
USB | USB 2.0 (480 Mbit/sec) | USB 2.0 (480 Mbit/sec) |
GPS | None | None |
Physical | ||
Environmental seal | ||
Water proof | ||
Dust proof | ||
Shock proof | ||
Crush proof | ||
Freeze proof | ||
Weight | 367g (0.81 lbs) | 314g (0.69 lbs) |
Dimensions | 114 x 58 x 50mm (4.5" x 2.3" x 2.0") | 117 x 67 x 42mm (4.6" x 2.6" x 1.7") |
DXO scores | ||
DXO Overall score | not tested | 73 |
DXO Color Depth score | not tested | 22.7 |
DXO Dynamic range score | not tested | 12.3 |
DXO Low light score | not tested | 1114 |
Other | ||
Battery life | 440 shots | 470 shots |
Battery form | Battery Pack | Battery Pack |
Battery model | - | NPFW50 |
Self timer | Yes (2 or 10 sec, 10 sec (3 images) ) | Yes (2 or 10 sec, 10 sec 3 or 5 images) |
Time lapse shooting | ||
Type of storage | SD/SDHC, Internal | SD/ SDHC/SDXC, Memory Stick Pro Duo/ Pro-HG Duo |
Storage slots | 1 | 1 |
Retail cost | $147 | $470 |