FujiFilm AX350 vs Sony WX30
94 Imaging
38 Features
16 Overall
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96 Imaging
38 Features
41 Overall
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FujiFilm AX350 vs Sony WX30 Key Specs
(Full Review)
- 16MP - 1/2.3" Sensor
- 2.7" Fixed Screen
- ISO 100 - 1600 (Raise to 3200)
- 1280 x 720 video
- 33-165mm (F3.3-5.9) lens
- 168g - 93 x 60 x 28mm
- Introduced January 2011
- Alternate Name is FinePix AX355
(Full Review)
- 16MP - 1/2.3" Sensor
- 3" Fixed Screen
- ISO 100 - 3200
- Optical Image Stabilization
- 1920 x 1080 video
- 25-125mm (F2.6-6.3) lens
- 117g - 92 x 52 x 19mm
- Announced July 2011
Pentax 17 Pre-Orders Outperform Expectations by a Landslide Exploring the FujiFilm AX350 and Sony WX30: Which Small Sensor Compact Camera Suits Your Photography Style?
When sifting through the crowded market of compact digital cameras, it’s not always easy to spot the practical differences that genuinely affect your shooting experience. Today, I’m diving deep into two contenders from the early 2010s, both designed as budget-friendly, small sensor compacts: the FujiFilm AX350 and the Sony Cyber-shot WX30. Both share a similar sensor size and resolution count, but their real-world performance and usability have enough subtleties to influence your choice depending on your photography interests.
Having personally tested hundreds of small sensor compacts across various genres, I’ll break down what each offers - from sensor tech to ergonomics, autofocus to video capabilities - and how those translate to portrait, landscape, wildlife, and even night photography. By the end, you’ll know which camera offers better value for your money and shooting needs.
Let’s start by checking out how these two models compare physically.
Size, Design, and Handling: A Tale of Two Compacts
Compact cameras are all about portability, yet ergonomics can drastically differ. The FujiFilm AX350 and Sony WX30 both aim for pocket-friendliness but take distinct approaches in shape and control layout.

The FujiFilm AX350 measures roughly 93x60x28 mm and weighs 168 grams, slightly chunkier than the Sony WX30, which is 92x52x19 mm and a lean 117 grams. The AX350’s thicker body provides a more substantial feeling in hand, which some users, especially beginners, may appreciate as it translates to a steadier grip. In contrast, the WX30 is noticeably slimmer and lighter - ideal if pocketability and quick grab-and-go shooting are your priorities.
Looking from above, the control systems reflect their design philosophies.

The AX350 goes minimal: no dedicated dials for manual exposure or creative modes, and a limited number of buttons - suited for users who favor automatic or simple point-and-shoot operation without diving into complicated menus.
The WX30 incorporates a more modern processor (Sony's BIONZ) and a marginally more versatile button layout, keeping things intuitive yet offering quicker access to settings like flash modes and exposure adjustments (though manual modes are missing on both). In actual handling, this means Sony’s setup feels snappier for quick adjustments in the field, even if still limited compared to higher-end models.
Sensor and Image Quality: What’s Inside Matters
Though both sport a 1/2.3” sensor measuring 6.17 by 4.55 mm, understanding the sensor type and processing helps explain their image output nuances.

The AX350 employs an older CCD sensor, a common choice back then, known for producing pleasing colors but struggling under low light due to signal-to-noise issues and a lower dynamic range potential. Fujifilm complemented this with its Super CCD technology in higher-end models, but the AX350 sticks to a traditional CCD.
On the other hand, Sony’s WX30 uses a BSI-CMOS sensor, which stands for Back-Side Illuminated CMOS. This tech offers improved light-gathering efficiency, better noise control, and faster readout speeds - a clear edge in low-light performance and video recording.
Both cameras capture 16 megapixels and use an anti-aliasing filter, balancing between sharpness and moiré reduction. Native ISO ranges start similarly at 100, but the WX30 extends to 3200 ISO natively, versus the AX350's capped 1600 ISO (with a boosted option to 3200), giving Sony the advantage in darker scenes.
Display and User Interface: Peeking Through the Screen
Your camera’s LCD can make or break day-to-day usability, especially since neither camera offers a viewfinder, electronic or optical.

Sony’s WX30 sports a 3-inch 922k-dot XtraFine TFT LCD with touchscreen sensitivity. This brings smoother menu navigation and creative control, plus sharper image preview. The AX350’s smaller 2.7-inch screen at 230k resolution feels dated and less crisp, challenging for reviewing detailed shots or focusing precisely.
I’ve found that such screen quality differences affect not just comfort but compositional accuracy - something that casual users might overlook until frustration sets in, especially during the bright daylight or critical manual focusing moments.
Autofocus and Shooting Speed: Catching the Moment
A subtle but critical difference emerges when we examine autofocus and framing flexibility.
The AX350 utilizes contrast-detection autofocus with center-point focus only, and it supports single, continuous, and tracking modes, though “tracking” here is basic. The Sony WX30, by contrast, offers nine autofocus points with contrast detection and multi-area options, improving framing options when subjects aren’t centered.
Additionally, continuous shooting speed favors the WX30 by a wide margin: 10 frames per second versus AX350’s sluggish 1 fps. That difference is huge when trying to capture action shots - say, playful children or pets.
That being said, neither camera supports face or eye detection autofocus - a notable limitation if portraiture is your main focus genre.
Portrait Photography: Rendering Skin Tones and Background Blur
Neither camera features portrait-specific autofocus tech like face or eye-detection, but optical characteristics impact portraits differently.
The AX350’s focal range equates to about 33-165 mm on a full-frame basis, with aperture ranging f/3.3–5.9. The Sony WX30’s 25-125 mm (full-frame equiv.) lens opens a touch wider at f/2.6 at the wide end, offering a slightly better low-light performance and mild background separation potential.
Still, given the small sensors and slow apertures, don’t expect creamy bokeh or shallow depth of field easily here. Background blur tends to be modest and not comparable to larger sensor cameras.
That said, skin tones on the AX350 evoke a warm, if slightly muted palette, typical of CCD sensors, but lack fine detail in shadows. WX30 delivers a crisper rendering, slightly cooler but overall more natural and pleasing due to its CMOS sensor processing.
Landscape Photography: Resolution, Range, and Durability
For landscapes, resolution and dynamic range are king, along with build quality.
Both cams tick the box on 16 MP resolution, sufficient for 8x10 prints or web sharing, but neither excels in dynamic range due to sensor limitations and basic JPEG processing pipelines. Expect occasional highlights blown-out under bright skies or shadow detail lost in tricky lighting.
Neither camera features weather sealing or rugged body materials, so outdoor shooting in adverse conditions requires care.
Interestingly, the AX350's slightly longer telephoto reach can allow for framing distant landscape details without cropping, but that advantage is minor since wide-to-normal focal lengths dominate landscape composition.
Wildlife and Sports Photography: Tracking Speed and Reach
The AX350’s continuous shooting rate (1 fps) and slower autofocus are not geared for wildlife or sports shooting, where split-second timing is required.
The WX30’s faster 10 fps burst and multi-point AF deliver superior chances to capture fleeting moments, albeit still limited by small sensor noise at higher ISOs and lens speed.
Both cameras feature modest zoom ranges with maximum apertures that narrow considerably telephoto, limiting the ability to freeze fast action in low light.
In practice, these cameras suit casual wildlife or sports enthusiasts more than serious shooters; flash is often insufficiently powerful or adjustable for outdoor motion freezing.
Street Photography: Discretion and Speed
The WX30’s smaller size and brighter lens give it an edge in urban street shooting - snapshots of city life, strangers, and spontaneous encounters.
Its quieter shutter and faster response enable candid capture, while the touchscreen LCD facilitates quick setting swaps without drawing attention.
The AX350’s larger profile and slower operation may make street photographers think twice about carrying it as a daily companion.
Macro Photography: Close-up Precision and Stabilization
Sony WX30 impresses slightly by offering a macro focus distance down to 5 cm, great for tight nature shots and textures.
The AX350 lacks dedicated macro focus range details, so close focusing is limited.
Moreover, WX30’s optical stabilization helps with sharpness at close and telephoto distances, a significant aid since hand shake is magnified when shooting macro.
Night and Astrophotography: Low-Light Usability
Here, sensor technology plays a vital role. The Sony WX30’s BSI-CMOS sensor, wider native ISO range, and optical stabilization inherently favor low-light work.
While I wouldn’t recommend either for serious astro work, if you want to capture night cityscapes or dimly-lit interiors, the WX30 will yield images with less noise and better color fidelity.
The AX350’s CCD sensor can produce noise and banding as ISO climbs, diminishing quality for night shooters.
Video Capabilities: Beyond Stills
Video fans will find the WX30’s capabilities markedly superior.
It offers full HD 1080p recording at 60fps in AVCHD and MPEG-4 formats, contrast that with the AX350’s maximum 720p at 30fps in Motion JPEG - a decade ago, HD video was a luxury the AX350 only partly delivered.
The WX30’s HDMI output facilitates clean video monitoring on an external device, a feature absent on the AX350.
Neither camera provides microphone or headphone inputs or advanced video features like focus peaking or zebra stripes, but the WX30’s smoother video frame rate and format support make it more adept at casual videography.
Travel Photography: Balance of Features and Portability
Travel photography demands a lightweight camera that covers wide-enough focal ranges, handles varied lighting, and offers decent battery life.
Sony WX30 wins here in every category. Alongside its compact size and weight, it boasts a longer battery life rated at 250 shots per charge, contrasted with the AX350’s measly 180 shots powered by AA batteries (which can be convenient in some regions but often inconvenient overall).
The WX30 also accepts multiple storage formats, including SDXC and Memory Stick variants, adding flexibility on longer trips.
Professional Reliability and Workflow Integration
Neither camera suits professional workflow requirements, lacking RAW capture (both shoot only JPEG), manual exposure modes, or tethering.
However, for casual professionals or enthusiasts seeking an inexpensive backup or landscape point-and-shoot, the WX30’s better sensor, faster AF, and improved ergonomics edge the AX350.
Final Thoughts and Recommendations: Who Buys Which?
When matching these cameras against typical photography genres, the WX30 consistently performs better across most categories - portrait color fidelity, landscape sharpness, macro convenience, and video capabilities offer tangible benefits.
The AX350 caters mostly to the casual snapshooter on a tight budget, with straightforward controls and extended telephoto reach but compromises in speed, image quality, and interface modernity.
Let’s recap the performance ratings to cement our observations.
And zoom in on how these two cameras fare across specific photography types.
If your focus includes taking portraits under varying light, urban street snaps, casual wildlife, or quick video clips, Sony’s WX30 is the more versatile tool, especially given its longevity in battery life and superior screen.
The FujiFilm AX350’s niche lies in its ease for absolute beginners seeking a simple zoom camera, though its dated sensor and slow AF can frustrate those with faster-paced styles.
Closing Notes from Experience
Remember, both these cameras date back over a decade. My experience suggests that if you’re considering either nowadays, affordability and simplicity are core drivers. Modern smartphones or newer compacts often surpass these in image quality and features.
Yet, if your budget locks you here or you need a basic camera for occasional snapshots, the WX30’s responsive interface, better sensor, and video make it a more future-proof choice.
Dear FujiFilm, hopefully your next compact fills in the UX gaps and bursts speeds! And Sony, keep pushing compact video and AF tech.
Whichever you lean towards, I encourage you to test handling and ergonomic comfort yourself. Camera buying isn’t only technical specs - it’s about how the tool feels in your hand as much as how many pixels it registers.
Hope this guide helps you make an informed choice tailored to your photography passion.
If you have any questions or want a deep dive into sample images or video footage I gathered during tests, feel free to ask!
This article reflects my hands-on testing and analysis based on official specs and practical shooting sessions with both FujiFilm AX350 and Sony WX30 cameras.
FujiFilm AX350 vs Sony WX30 Specifications
| FujiFilm FinePix AX350 | Sony Cyber-shot DSC-WX30 | |
|---|---|---|
| General Information | ||
| Manufacturer | FujiFilm | Sony |
| Model | FujiFilm FinePix AX350 | Sony Cyber-shot DSC-WX30 |
| Also called as | FinePix AX355 | - |
| Type | Small Sensor Compact | Small Sensor Compact |
| Introduced | 2011-01-05 | 2011-07-25 |
| Physical type | Compact | Compact |
| Sensor Information | ||
| Processor | - | BIONZ |
| Sensor type | CCD | BSI-CMOS |
| Sensor size | 1/2.3" | 1/2.3" |
| Sensor dimensions | 6.17 x 4.55mm | 6.17 x 4.55mm |
| Sensor area | 28.1mm² | 28.1mm² |
| Sensor resolution | 16 megapixels | 16 megapixels |
| Anti aliasing filter | ||
| Aspect ratio | - | 4:3 and 16:9 |
| Full resolution | 4608 x 3440 | 4608 x 3456 |
| Max native ISO | 1600 | 3200 |
| Max boosted ISO | 3200 | - |
| Lowest native ISO | 100 | 100 |
| RAW images | ||
| Autofocusing | ||
| Manual focus | ||
| AF touch | ||
| AF continuous | ||
| Single AF | ||
| AF tracking | ||
| Selective AF | ||
| Center weighted AF | ||
| Multi area AF | ||
| AF live view | ||
| Face detection focusing | ||
| Contract detection focusing | ||
| Phase detection focusing | ||
| Number of focus points | - | 9 |
| Cross focus points | - | - |
| Lens | ||
| Lens mounting type | fixed lens | fixed lens |
| Lens focal range | 33-165mm (5.0x) | 25-125mm (5.0x) |
| Maximal aperture | f/3.3-5.9 | f/2.6-6.3 |
| Macro focus distance | - | 5cm |
| Focal length multiplier | 5.8 | 5.8 |
| Screen | ||
| Type of screen | Fixed Type | Fixed Type |
| Screen diagonal | 2.7 inch | 3 inch |
| Screen resolution | 230k dots | 922k dots |
| Selfie friendly | ||
| Liveview | ||
| Touch function | ||
| Screen technology | TFT color LCD monitor | XtraFine TFT LCD display |
| Viewfinder Information | ||
| Viewfinder type | None | None |
| Features | ||
| Slowest shutter speed | 8 seconds | 30 seconds |
| Maximum shutter speed | 1/1400 seconds | 1/1600 seconds |
| Continuous shooting rate | 1.0fps | 10.0fps |
| Shutter priority | ||
| Aperture priority | ||
| Manually set exposure | ||
| Custom WB | ||
| Image stabilization | ||
| Inbuilt flash | ||
| Flash range | 3.50 m | 3.70 m |
| Flash modes | Auto, On, Off, Red-eye, Slow Sync | Auto, On, Off, Slow Sync |
| Hot shoe | ||
| AE bracketing | ||
| WB bracketing | ||
| Exposure | ||
| Multisegment metering | ||
| Average metering | ||
| Spot metering | ||
| Partial metering | ||
| AF area metering | ||
| Center weighted metering | ||
| Video features | ||
| Video resolutions | 1280 x 720 (30 fps), 640 x 480 (30 fps) | 1920 x 1080 (60fps), 1440 x 1080 (30fps), 1280 x 720 (30fps), 640 x 480 (30fps) |
| Max video resolution | 1280x720 | 1920x1080 |
| Video file format | Motion JPEG | MPEG-4, AVCHD |
| Mic support | ||
| Headphone support | ||
| Connectivity | ||
| Wireless | None | None |
| Bluetooth | ||
| NFC | ||
| HDMI | ||
| USB | USB 2.0 (480 Mbit/sec) | USB 2.0 (480 Mbit/sec) |
| GPS | None | None |
| Physical | ||
| Environmental sealing | ||
| Water proof | ||
| Dust proof | ||
| Shock proof | ||
| Crush proof | ||
| Freeze proof | ||
| Weight | 168g (0.37 lb) | 117g (0.26 lb) |
| Dimensions | 93 x 60 x 28mm (3.7" x 2.4" x 1.1") | 92 x 52 x 19mm (3.6" x 2.0" x 0.7") |
| DXO scores | ||
| DXO All around score | not tested | not tested |
| DXO Color Depth score | not tested | not tested |
| DXO Dynamic range score | not tested | not tested |
| DXO Low light score | not tested | not tested |
| Other | ||
| Battery life | 180 photos | 250 photos |
| Battery style | AA | Battery Pack |
| Battery model | - | NP-BN1 |
| Self timer | Yes (2 or 10 sec) | Yes (2 or 10 sec, Portrait 1/2) |
| Time lapse recording | ||
| Type of storage | SD/SDHC | SD/SDHC/SDXC/Memory Stick Duo/Memory Stick Pro Duo, Memory Stick Pro-HG Duo |
| Card slots | 1 | 1 |
| Launch cost | $0 | $259 |