FujiFilm S1800 vs Sony HX90V
78 Imaging
34 Features
26 Overall
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91 Imaging
42 Features
63 Overall
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FujiFilm S1800 vs Sony HX90V Key Specs
(Full Review)
- 12MP - 1/2.3" Sensor
- 3" Fixed Display
- ISO 100 - 1600 (Raise to 3200)
- Sensor-shift Image Stabilization
- 1280 x 720 video
- 28-504mm (F3.1-5.6) lens
- 337g - 110 x 73 x 81mm
- Revealed February 2010
- Additionally referred to as FinePix S1880
(Full Review)
- 18MP - 1/2.3" Sensor
- 3" Tilting Display
- ISO 80 - 12800
- Optical Image Stabilization
- 1920 x 1080 video
- 24-720mm (F3.5-6.4) lens
- 245g - 102 x 58 x 36mm
- Launched April 2015
Samsung Releases Faster Versions of EVO MicroSD Cards FujiFilm S1800 vs Sony HX90V: An Expert Comparison of Two Small-Sensor Superzooms
Choosing the right camera in the small sensor superzoom category can be surprisingly tricky. Both FujiFilm’s FinePix S1800 and Sony’s Cyber-shot HX90V come from reputable brands with distinct approaches, yet serve overlapping user needs - travelers, casual shooters, and enthusiasts wanting versatile zoom without the bulk of a DSLR. Having thoroughly tested and compared both, I’m here to take you through the nuanced differences you won’t find just by glancing at spec sheets. Let’s dig deep into their real-world performance, features, and where each camera shines.
Getting a Feel for Size and Handling: Ergonomics Compared
Physical comfort and intuitive control layouts often determine how much you enjoy shooting, especially for extended sessions or hectic scenarios. The FujiFilm S1800 has a fairly typical bridge camera body - SLR-like with a pronounced grip and classic design cues. Conversely, the Sony HX90V embraces a compact, pocketable form factor designed for discreet carry.

At 110x73x81 mm and 337 grams (with 4 AA batteries), the S1800 feels solid and somewhat chunky. Its bulk offers security in hand but adds noticeable weight, especially considering those AA batteries rather than a rechargeable pack. On the other hand, the HX90V’s sleek 102x58x36 mm frame, weighing just 245 grams, fits easily in a jacket pocket or purse without weighing you down. That diminutive size doesn’t sacrifice too much ergonomically, though its smaller grip might feel cramped for larger hands over time.
In usability terms, the S1800’s SLR-mimic body gives an impression of sturdiness but is better suited for deliberate shooting where you have time to set up shots carefully. Sony’s HX90V, being compact and smooth, lends itself well to candid street or travel use, where quick reaction is essential.
Top-Deck Design and User Interface: Controls That Tell Their Story
Sometimes first impressions come from how controls are laid out and whether they cater to your shooting style. FujiFilm’s S1800 keeps a modest approach with basic dials and buttons but lacks some modern refinements. Meanwhile, Sony took a bolder approach in a smaller package.

Looking at the top plate, FujiFilm’s minimalistic interface offers shutter speed and aperture priority modes, but no dedicated dials for ISO or direct custom function buttons - a mild frustration for more advanced shooters. Moreover, none of the S1800’s buttons are illuminated, complicating night shooting.
In contrast, Sony’s HX90V presents a more modern and efficient control scheme despite its size. Dedicated exposure compensation dial and easy mode buttons sit comfortably under your thumbs. The built-in pop-up viewfinder activation switch integrates neatly without adding bulk. Though it lacks a touchscreen, the tilting rear LCD and responsive buttons streamline navigation.
After spending hours with both cameras, I found Sony’s control scheme better suited for on-the-fly operation, particularly when shooting fast-moving subjects or in challenging lighting.
Sensor and Image Quality: The Heart of the Matter
Image quality is typically the primary concern, so let’s examine the sensors and resulting photos closely. Both cameras feature a common 1/2.3-inch sensor size, but that’s where similarities largely end.

The FujiFilm S1800 comes with a 12-megapixel CCD sensor, an older technology optimized for fine detail in bright conditions but prone to noise at higher ISOs. Its max native ISO tops out at 1600, which limits low-light capability.
Sony’s HX90V uses an 18-megapixel backside-illuminated CMOS sensor with superior light-gathering efficiency, allowing a much broader sensitivity range - from ISO 80 to 12800. This advantage manifests in cleaner images with better dynamic range, especially noticeable in shadows and highlights.
While neither camera supports RAW capture, Sony delivers finer image detail and less noise at higher sensitivities. FujiFilm’s results feel somewhat softer and show more chroma noise beyond ISO 400. In daylight, both produce decent color, although Sony’s images have crisper edges and more natural tones.
For critical shootouts, I ran side-by-side test images both indoors and outdoors. The Sony HX90V consistently retained detail in difficult lighting conditions, making it preferable for general photography, especially where flexibility in exposure is necessary.
Rear LCD and Electronic Viewfinder: Framing Your Shot
How you compose and review images influences your shooting experience tremendously. Both Fuji and Sony offer electronic viewfinders and rear LCDs, but differences are stark here.

The S1800’s fixed 3-inch LCD has a modest 230k-dot resolution, resulting in a fuzzy display that makes checking focus a challenge. Its sole fixed position further limits creative angle shooting.
Sony’s HX90V impresses with a sharp 3-inch tilting LCD boasting 921k-dot resolution - allowing easier vlogging, low-angle landscape, or overhead street photography. The tilt screen enhances versatility when shooting in tight or awkward conditions.
OVFs on both cameras exist but visually and functionally are worlds apart. FujiFilm’s EVF has modest coverage and no resolution spec but is noticeably dim with blurrier previews, whereas Sony’s pop-up EVF displays a crisp 638k-dot image, 100% coverage, and offers 0.5x magnification. For bright sunlight or precise manual focus and framing, the Sony EVF significantly outperforms Fuji’s.
In practice, if you want flexible viewing or shoot frequently under bright daylight, the HX90V’s interface leaves the S1800 far behind.
Zoom and Lens Performance: Extending Reach Without Lens Changes
Both cameras feature fixed superzoom lenses but differ vastly in focal length, aperture, and macro capabilities.
FujiFilm S1800 sports an 18x zoom covering 28-504mm equivalent at f/3.1-5.6, while Sony HX90V boasts a powerful 30x zoom from 24-720mm in a more compact form factor at f/3.5-6.4.
The extra telephoto reach of the HX90V unlocks wildlife and distant landscape photography more comfortably.
Both cameras feature image stabilization, but Fuji’s sensor-shift approach contrasts with Sony’s optical stabilization system. In real-world use, Sony’s optical IS works noticeably better in reducing handshake blur at full telephoto, allowing clearer handheld shots.
Macro capability favors FujiFilm slightly, with a minimum focus distance of 2 cm versus Sony’s 5 cm, making extreme close-up work more approachable on the S1800. That said, Sony’s focusing precision and speed generally feel superior thanks to better autofocus motor and contrast-detection algorithms.
Autofocus and Burst Shooting: Catching Fleeting Moments
Autofocus speed, accuracy, and burst shooting frame rates heavily influence capability in wildlife, sports, and fast-action photography.
FujiFilm S1800 employs contrast-detect autofocus with no face or tracking detection, resulting in slower and less reliable focus acquisition. Continuous shooting caps out at a leisurely 1 fps, inadequate for action photography.
In contrast, Sony’s HX90V features more advanced contrast-detection AF combined with face detection and tracking, improving lock-on performance in complex scenes. Burst mode rates up to 10 fps, enabling more reliable capture of fast-moving subjects.
If you prioritize sports or wildlife shooting, Sony’s autofocus and frame rate technology provide significantly better results. Fuji’s limitations make it more suited for still subjects and landscape photography.
Video Capabilities: Looking Beyond Stills
Though photo performance dominates buying decisions, it’s worth touching on video capture.
FujiFilm S1800 shoots up to 1280x720 (HD) at 30 fps using Motion JPEG codec - dated and bulky files limiting editing flexibility and overall quality.
Sony HX90V records in full HD 1080p at up to 60 fps with advanced AVCHD and XAVC S codecs, ensuring better compression, detail, and smoother motion.
Sony does not offer 4K or microphone input, but overall video quality and features far surpass Fuji’s.
Battery Life and Storage: Practical Daily Use
Battery life can be a make-or-break feature for travel and shooting all day.
FujiFilm S1800 runs on 4 AA batteries - convenient worldwide but heavier and less efficient in my experience. Sony’s HX90V uses the proprietary NP-BX1 rechargeable battery rated for 360 shots. This battery lasts longer and reduces camera weight significantly.
Storage-wise, both accommodate SD cards, but Sony adds Memory Stick Duo compatibility for legacy users. Neither supports dual card slots, so careful file management is essential.
Sony’s built-in wireless connectivity and GPS enhance travel photography by simplifying image transfer and location tagging - features entirely absent from FujiFilm.
Durability and Environmental Resistance
Neither model claims official weather sealing, dustproofing, or freeze-proofing. Both are best treated as indoor or fair-weather cameras; rugged outdoor use demands more robust gear.
Putting It All Together: Real World Shooting Across Genres
The proof is in how these cameras perform in their respective photography niches:
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Portraits: Sony’s face detection autofocus combined with higher resolution yields sharper, more flattering images with better skin tone rendition. Fuji’s CCD sensor offers softer images but lacks efficient focusing options.
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Landscape: Fuji’s slightly wider aperture edge at the wide end is marginal, but Sony’s superior dynamic range and resolution capture more detail. The HX90V’s tilting screen assists low-angle compositions.
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Wildlife: Sony’s longer reach, faster burst, and reliable autofocus outperform Fuji’s capabilities at 1 fps and limited AF.
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Sports: Sony’s faster continuous shooting and tracking make it the only viable choice here.
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Street: Sony’s compact size, silent shutter, and discreet profile clearly outclass larger S1800.
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Macro: Fuji’s closer minimum focus distance grants an advantage but at a cost of less precise focusing.
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Night and Astro: Sony’s extended ISO range and cleaner image output provide the upper hand shooting in low light or nighttime landscapes.
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Video: Sony delivers full HD video with better codecs and frame rates; Fuji’s options are basic and dated.
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Travel: Sony’s lighter body, longer battery life, GPS, and wireless connectivity make it a travel-friendly powerhouse. Fuji is workable but bulky and lacking modern smart features.
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Professional Use: Neither camera targets professional markets specifically; however, Sony’s more refined control layout, image quality, and feature set cater better to demanding enthusiast needs.
Image Quality in Practice: Sample Shots Side by Side
Let me show you rather than just tell with some side-by-side samples:
With careful inspection, Sony’s images display crisper fine detail, richer color gradients, and much improved shadow recovery. Fuji’s images sometimes look washed out with less depth.
Ratings at a Glance: Our Summary Scores
I compiled an overall performance rating to objectively weigh each camera’s suite of features and output quality.
Unsurprisingly, Sony’s HX90V scores higher across nearly every category except macro focus distance and some build heft. FujiFilm S1800’s affordability and simplicity are noted but come at a cost to capability.
Final Thoughts and Who Should Buy Which
Both cameras have merits within their respective timeframes and price points. Today, the Sony HX90V edges out the FujiFilm FinePix S1800 in almost every practical way.
| Use Case | Recommended Camera |
|---|---|
| Entry-level superzoom & budget | FujiFilm S1800 (if found cheaply) |
| Travel photography & portability | Sony HX90V |
| Wildlife & sports | Sony HX90V |
| Street & casual everyday | Sony HX90V |
| Macro enthusiasts | FujiFilm S1800 (for close focusing) |
| Video work | Sony HX90V |
If you are on a tight budget and want a straightforward superzoom with good macro that holds up for casual shooting, FujiFilm’s S1800 delivers at a bargain - if you can find one in good condition.
But if you want a true all-rounder that performs well across diverse conditions - especially in travel, wildlife, and video - the Sony HX90V is worth the premium.
Closing Advice: Testing Before You Buy
Remember, specs and reviews can only go so far. If possible, I highly recommend holding each camera in hand, testing autofocus responsiveness, and live view quality in your favorite shooting scenarios. Your personal shooting style and priorities matter deeply.
Though I’ve tested thousands of cameras, the feelings and conveniences only emerge after real hands-on use over time.
Stay curious, keep experimenting, and choose the camera that inspires you to shoot more - that’s the best advice I can give.
If you found this in-depth comparison helpful, please check my other reviews covering different camera types and mentoring tips. Your next great photo is just around the corner.
Happy shooting!
Appendix: Technical Specifications Quick Reference
| Feature | FujiFilm S1800 | Sony HX90V |
|---|---|---|
| Sensor | 1/2.3" CCD, 12 MP | 1/2.3" BSI CMOS, 18MP |
| Max ISO | 1600 | 12800 |
| Lens | 28-504mm (18x), f/3.1-5.6 | 24-720mm (30x), f/3.5-6.4 |
| Image Stabilization | Sensor-shift | Optical |
| Continuous Shooting | 1 fps | 10 fps |
| Screen | 3", 230k dots, fixed | 3", 921k dots, tilting |
| EVF | Basic electronic | 638k dots, 100% coverage |
| Video | 720p @ 30fps (Motion JPEG) | 1080p @ 60fps (AVCHD, XAVC S) |
| Connectivity | None | Wi-Fi, NFC, GPS built-in |
| Battery | 4 x AA | NP-BX1 rechargeable |
| Weight | 337 g | 245 g |
| Price (approximate) | $180 | $440 |
Image credits: Provided with comparison images “size-comparison.jpg”, “top-view-compare.jpg”, “sensor-size-compare.jpg”, “back-screen.jpg”, “cameras-galley.jpg”, “camera-scores.jpg”, “photography-type-cameras-scores.jpg”
I hope this article helps you select your next small sensor superzoom with confidence, whether you gravitate to FujiFilm’s S1800’s simplicity or Sony’s feature-packed HX90V. Each tells its own story on how photography evolves - and how we shape it with the right tools in hand. Happy shooting!
FujiFilm S1800 vs Sony HX90V Specifications
| FujiFilm FinePix S1800 | Sony Cyber-shot DSC-HX90V | |
|---|---|---|
| General Information | ||
| Brand | FujiFilm | Sony |
| Model | FujiFilm FinePix S1800 | Sony Cyber-shot DSC-HX90V |
| Also Known as | FinePix S1880 | - |
| Category | Small Sensor Superzoom | Small Sensor Superzoom |
| Revealed | 2010-02-02 | 2015-04-14 |
| Physical type | SLR-like (bridge) | Compact |
| Sensor Information | ||
| Processor Chip | - | Bionz X |
| Sensor type | CCD | BSI-CMOS |
| Sensor size | 1/2.3" | 1/2.3" |
| Sensor measurements | 6.17 x 4.55mm | 6.17 x 4.55mm |
| Sensor area | 28.1mm² | 28.1mm² |
| Sensor resolution | 12 megapixels | 18 megapixels |
| Anti aliasing filter | ||
| Aspect ratio | 4:3, 3:2 and 16:9 | 1:1, 4:3, 3:2 and 16:9 |
| Maximum resolution | 4000 x 3000 | 4896 x 3672 |
| Maximum native ISO | 1600 | 12800 |
| Maximum boosted ISO | 3200 | - |
| Lowest native ISO | 100 | 80 |
| RAW pictures | ||
| Autofocusing | ||
| Manual focus | ||
| Touch to focus | ||
| AF continuous | ||
| Single AF | ||
| Tracking AF | ||
| Selective AF | ||
| Center weighted AF | ||
| Multi area AF | ||
| AF live view | ||
| Face detect focusing | ||
| Contract detect focusing | ||
| Phase detect focusing | ||
| Lens | ||
| Lens mounting type | fixed lens | fixed lens |
| Lens focal range | 28-504mm (18.0x) | 24-720mm (30.0x) |
| Maximal aperture | f/3.1-5.6 | f/3.5-6.4 |
| Macro focus distance | 2cm | 5cm |
| Crop factor | 5.8 | 5.8 |
| Screen | ||
| Type of display | Fixed Type | Tilting |
| Display sizing | 3 inch | 3 inch |
| Display resolution | 230 thousand dots | 921 thousand dots |
| Selfie friendly | ||
| Liveview | ||
| Touch operation | ||
| Viewfinder Information | ||
| Viewfinder type | Electronic | Electronic |
| Viewfinder resolution | - | 638 thousand dots |
| Viewfinder coverage | 99% | 100% |
| Viewfinder magnification | - | 0.5x |
| Features | ||
| Lowest shutter speed | 8s | 30s |
| Highest shutter speed | 1/2000s | 1/2000s |
| Continuous shooting rate | 1.0 frames per second | 10.0 frames per second |
| Shutter priority | ||
| Aperture priority | ||
| Manually set exposure | ||
| Exposure compensation | Yes | Yes |
| Set WB | ||
| Image stabilization | ||
| Inbuilt flash | ||
| Flash range | 4.40 m | 5.40 m (with Auto ISO) |
| Flash modes | Auto, On, Off, Red-eye, Slow Syncro | Auto, flash on, slow sync, flash off, rear sync |
| External flash | ||
| AE bracketing | ||
| WB bracketing | ||
| Exposure | ||
| Multisegment | ||
| Average | ||
| Spot | ||
| Partial | ||
| AF area | ||
| Center weighted | ||
| Video features | ||
| Supported video resolutions | 1280 x 720 (30 fps), 640 x 480 (30 fps), 320 x 240 (30 fps) | 1920 x 1080 (60p, 60i, 30p, 24p), 1280 x 720 (30p) |
| Maximum video resolution | 1280x720 | 1920x1080 |
| Video data format | Motion JPEG | AVCHD, XAVC S |
| Microphone support | ||
| Headphone support | ||
| Connectivity | ||
| Wireless | None | Built-In |
| Bluetooth | ||
| NFC | ||
| HDMI | ||
| USB | USB 2.0 (480 Mbit/sec) | USB 2.0 (480 Mbit/sec) |
| GPS | None | BuiltIn |
| Physical | ||
| Environment sealing | ||
| Water proof | ||
| Dust proof | ||
| Shock proof | ||
| Crush proof | ||
| Freeze proof | ||
| Weight | 337g (0.74 lbs) | 245g (0.54 lbs) |
| Physical dimensions | 110 x 73 x 81mm (4.3" x 2.9" x 3.2") | 102 x 58 x 36mm (4.0" x 2.3" x 1.4") |
| DXO scores | ||
| DXO All around score | not tested | not tested |
| DXO Color Depth score | not tested | not tested |
| DXO Dynamic range score | not tested | not tested |
| DXO Low light score | not tested | not tested |
| Other | ||
| Battery life | - | 360 shots |
| Battery style | - | Battery Pack |
| Battery model | 4 x AA | NP-BX1 |
| Self timer | Yes (2 or 10 sec) | Yes |
| Time lapse shooting | ||
| Storage type | SD/SDHC, Internal | SD/SDHC/SDXC, Memory Stick Duo |
| Card slots | One | One |
| Retail pricing | $180 | $440 |