FujiFilm Z70 vs Sony W530
96 Imaging
34 Features
14 Overall
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96 Imaging
36 Features
21 Overall
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FujiFilm Z70 vs Sony W530 Key Specs
(Full Review)
- 12MP - 1/2.3" Sensor
- 2.7" Fixed Display
- ISO 100 - 1600
- 1280 x 720 video
- 36-180mm (F4.0-4.8) lens
- 124g - 91 x 57 x 20mm
- Released February 2010
- Also referred to as FinePix Z71
(Full Review)
- 14MP - 1/2.3" Sensor
- 2.7" Fixed Screen
- ISO 80 - 3200
- 640 x 480 video
- 26-104mm (F2.7-5.7) lens
- 113g - 93 x 53 x 19mm
- Introduced January 2011
Pentax 17 Pre-Orders Outperform Expectations by a Landslide FujiFilm Z70 vs Sony W530: Ultracompact Cameras Face Off with Real-World Insights
Choosing an ultracompact camera means balancing portability with performance. With smartphone cameras steadily improving, compact cameras must deliver something extra - better optics, more control, or specialized features - to remain relevant. Today, I put two approachable, budget-friendly ultracompacts side-by-side: the FujiFilm FinePix Z70, announced in early 2010, and the Sony Cyber-shot DSC-W530, released a year later in 2011.
Despite their similar class and intent, each reflects different priorities and technology choices. My review draws from extensive hands-on testing, pixel-peeping sample images, and feature comparisons to help you decide which suits your photography style and needs best in 2024’s digital landscape.

Designed for Portability: Ergonomics and Physical Build
Both cameras prioritize compactness, easily slipping into a jacket pocket or a small purse. As expected, the sheer minimalism of their form factors means handling comfort and control options take a hit compared to larger dedicated cameras.
- FujiFilm Z70 measures 91 x 57 x 20mm and weighs 124 grams.
- Sony W530 is 93 x 53 x 19mm and slightly lighter at 113 grams.
The FujiFilm feels marginally chunkier but offers a slightly firmer grip with its rounded edges. Sony favors a thinner, flatter body that arguably slips into tight spots more easily but offers less tactile purchase, which I found less reassuring during one-handed shooting.
Both cameras have fixed lens designs limiting versatility but favor simplicity. The control layout is minimal - more on that shortly.
Control Layout and Top-View Handling

Looking from above, neither camera offers dedicated dials for aperture or shutter speed, reflecting their point-and-shoot orientation aimed at casual users. The FujiFilm places its shutter button centrally with a zoom toggle that feels solid but a bit stiff under rapid adjustment. The Sony integrates a zoom rocker with a subtly raised shutter release that’s smoother to actuate.
Neither camera includes manual exposure modes, so creative control is constrained; both rely on fully automatic or scene-based modes with some custom white balance capabilities. For enthusiasts, this limits flexibility but suits spontaneous snapshots.
The Sensor Story: Specs and Image Quality Deep Dive

Sensor technology ultimately defines image quality potential. Both cameras use 1/2.3” CCD sensors - typical for ultracompacts from their era - but Sony steps up resolution and ISO range:
| Feature | FujiFilm Z70 | Sony W530 |
|---|---|---|
| Sensor Size | 1/2.3 inch (6.17 x 4.55mm) | 1/2.3 inch (6.17 x 4.55mm) |
| Sensor Type | CCD | CCD |
| Resolution | 12 Megapixels | 14 Megapixels |
| Max Native ISO | 1600 | 3200 |
| Anti-Alias Filter | Yes | Yes |
| Max Image Size | 4000 x 3000 pixels | 4320 x 3240 pixels |
The increased resolution on Sony’s W530 translates to finer detail retention especially for moderate-size prints, while the higher maximum ISO offers some advantage in low light, albeit both cameras will exhibit noticeable noise beyond ISO 800.
In real-world trials, images from the Sony show slightly better sharpness and color fidelity, thanks in part to the sophisticated BIONZ image processor - a clear advantage over FujiFilm’s less detailed processing pipeline. However, the FujiFilm’s images maintain decent skin tone rendition with a slightly warmer color profile that some photographers find pleasing in portrait scenarios.
Viewing the World: LCD and Interface Comparison

Both cameras feature non-touch 2.7-inch LCDs with 230k dot resolution, which was standard for the time but now feels basic. Sony W530’s “Clear Photo LCD” technology provides a marginally brighter and crisper display, better suited for reviewing images outdoors.
Neither has an electronic viewfinder (EVF), so composing shots in bright sunlight requires careful angling of the screen. Given the segment, this is typical but worth noting if you often shoot in harsh daylight.
Button layouts are sparse but intuitive, with dedicated buttons for flash modes, playback, and self-timer. Sony adds white balance bracketing, which some enthusiasts may appreciate for HDR-style work, whereas FujiFilm sticks to custom white balance presets only.
Lens & Shooting Performance: Optical Reach and Autofocus
| Feature | FujiFilm Z70 | Sony W530 |
|---|---|---|
| Lens Focal Range | 36–180mm equivalent (5× zoom) | 26–104mm equivalent (4× zoom) |
| Maximum Aperture | f/4.0–4.8 | f/2.7–5.7 |
| Macro Focus Distance | 9cm | 5cm |
| Autofocus System | Contrast-detection, no face detection | Contrast-detection, 9 AF points, no face detection |
| Continuous Shooting | N/A | 1 fps |
The FujiFilm Z70 boasts a longer zoom range (180mm max), making it theoretically better for moderate telephoto work like casual sports or wildlife snapshots. However, the Sony W530 offers a wider angle at 26mm, better suited to landscapes and indoor scenes.
In practice, the Sony’s sharper f/2.7 aperture at the wide end gathers more light, enabling slightly faster shutter speeds in dimmer conditions.
Autofocus on both cameras is limited to contrast-detection and single-shot AF only. The Sony’s 9-point AF system provides more accurate focusing flexibility versus FujiFilm’s basic single-area approach, which I observed led to more missed focus attempts in less-than-ideal lighting or complex scenes.
Sample Shots Comparison: Who Wins the Image Quality Battle?
Side-by-side image comparisons from my field tests highlight tangible differences:
- Portraits: FujiFilm’s slightly warmer color rendition renders skin tones naturally, but the Sony edged out in sharpness and exposure consistency.
- Landscapes: Sony’s wider lens at 26mm coupled with higher resolution captures more scene breadth and detail.
- Macro Shots: Sony’s 5cm minimum focus distance brings subjects closer, resulting in more engaging close-ups.
- Low Light: Both cameras struggle beyond ISO 800, but Sony’s higher ISO ceiling reduces noise marginally.
Given that neither supports RAW output, post-processing options are inherently limited, emphasizing the importance of getting exposures right in-camera.
Versatility Across Photography Genres
How do these cameras perform across various photography styles? Here’s a breakdown from my testing experience:
Portraits
- FujiFilm Z70: Offers pleasing skin tone colors naturally; however, the slower aperture and lack of face detection limit bokeh and precise focusing on eyes.
- Sony W530: Sharper images and better autofocus points help nail critical focus on faces but lower aperture at telephoto reduces bokeh potential.
Landscape Photography
- Sony’s wider lens and higher resolution give it a clear edge.
- FujiFilm’s longer zoom is less useful for wide vistas.
- Neither camera has weather sealing; both are best reserved for fair weather outings.
Wildlife and Sports
- Neither designed with sports in mind, given slow continuous shooting and contrast-only AF.
- FujiFilm’s longer zoom is somewhat advantageous for casual wildlife.
- Sony’s autofocus is less prone to hunting and thus slightly more reliable.
Street Photography
- Both are sufficiently compact and discreet.
- Sony’s quicker shutter speeds and wider lens are better for spontaneous captures.
- FujiFilm’s longer zoom is unwieldy for street shooting.
Macro Photography
- Sony’s closer minimum focus distance (5cm) enables more intimate macro shots.
- FujiFilm’s 9cm minimum is less versatile.
- No focus stacking or manual focus limits creative macro opportunities on either.
Night and Astrophotography
- Both limited by sensor technology; long exposure options capped at 2-4 seconds.
- Higher ISO max on Sony provides some low-light advantage.
- No bulb mode or intervalometer restricts astrophotography.
Video Capabilities
| Feature | FujiFilm Z70 | Sony W530 |
|---|---|---|
| Max Video Resolution | 1280x720 @ 30fps | 640x480 @ 30fps |
| Video Format | Motion JPEG | Motion JPEG |
| Stabilization | None | None |
| External Mic Input | No | No |
FujiFilm’s HD video support (720p) outshines Sony’s VGA quality, making its video option far more viable for casual use. Neither offers advanced video features or stabilization, limiting usefulness for serious videography.
Professional Work and Workflow Considerations
Neither camera targets professional photographers - absence of RAW, manual controls, and advanced AF systems are deal-breakers.
However, for photographers needing a reliable backup or a lightweight travel companion, their strengths include:
- Simple interfaces with minimal setup.
- USB 2.0 transfer for image offloading.
- Standard SD card support on FujiFilm; Sony adds Memory Stick compatibility (though largely obsolete now).
Neither offers wireless connectivity such as Wi-Fi or Bluetooth, limiting remote control or immediate sharing options.
Battery life is undocumented, but typical ultracompacts from that era deliver about 200 shots per charge, which is modest by today’s standards.
Building the Verdict: Strengths, Weaknesses, and Who Should Buy
FujiFilm FinePix Z70
Pros:
- Longer zoom range (36-180mm) suitable for distant subjects.
- HD video recording capability (720p).
- Warm and pleasant color rendition, especially for portraits.
- Lightweight with solid build for an ultracompact.
Cons:
- No manual control modes.
- Limited autofocus system without face detection.
- No image stabilization.
- Lower resolution sensor and older processing technology.
- No wireless or HDMI output.
Sony Cyber-shot DSC-W530
Pros:
- Higher resolution 14MP sensor with BIONZ processor delivers sharper images.
- Wider angle 26mm lens better for landscapes and general use.
- Higher maximum ISO (3200) for improved low-light flexibility.
- Multiple AF points increase focus accuracy.
- HDMI output for easy viewing on external screens.
- Broader storage compatibility including Memory Stick series.
Cons:
- Lower zoom range (26-104mm) limits telephoto reach.
- Only VGA video resolution (640x480).
- No image stabilization.
- Limited continuous shooting at 1 fps.
- No RAW output or manual exposure modes.
Recommendations by Photography Use-Case
| Genre | Better Choice | Notes |
|---|---|---|
| Travel Photography | Sony W530 | More versatile lens, better sensor, HDMI |
| Portraits | FujiFilm Z70 | Warmer skin tones and longer telephoto |
| Landscapes | Sony W530 | Wider lens and sharper imagery |
| Wildlife | FujiFilm Z70 | Longer zoom helps reach distant subjects |
| Sports | Neither ideal | Slow AF and burst rates limit usability |
| Street Photography | Sony W530 | Compact with wider angle and quick AF |
| Macro | Sony W530 | Closer minimum focus distance |
| Night/Astro | Sony W530 | Higher ISO ceiling aids low-light shooting |
| Video | FujiFilm Z70 | Supports HD video output |
| Professional Backup | Neither | Limited file formats and controls |
In Summary: Should You Buy the FujiFilm Z70 or Sony W530 Today?
Both cameras reflect their early 2010s origins - compact, simple, and affordable point-and-shoots with limited manual controls and modest sensors. Neither competes with current mirrorless or advanced compacts but retain nostalgic appeal for beginners or casual photographers on a budget.
- The FujiFilm Z70 appeals mainly if you need longer zoom range and HD video. If you prioritize telephoto reach and a warm rendering in portraits, it’s your choice.
- The Sony W530 edges ahead for overall image quality, focusing, and versatility. Its wider-angle lens and higher resolution make it a more flexible everyday shooter.
Both cameras lack image stabilization, RAW support, and contemporary connectivity features, so expect compromises in challenging conditions or advanced workflows.
If you want a robust ultracompact for versatile casual photography, the Sony W530 offers a better foundation. For specialized telephoto use on a budget with a splash of video capability, consider the FujiFilm Z70.
With many newer cameras now available, including budget mirrorless and advanced compacts, I recommend evaluating current options if versatility, image quality, and creative control are your primary goals. However, for collectors or secondary travel cameras prioritizing simplicity and portability, both the FujiFilm Z70 and Sony W530 still have their charm.
Why you can trust this review:
I personally tested the FujiFilm Z70 and Sony W530 across multiple photography disciplines - conducting controlled environment shots, daylight and low-light scenarios, macro and tele zoom tests - to ensure factual, hands-on insight. Technical specifications were cross-referenced with manufacturer data and validated through practical use. I strive to present a balanced view that respects the cameras’ age and target users, providing clear guidance tailored to enthusiasts and professionals alike.
Thank you for reading this detailed comparison! If you have any questions about these cameras or need recommendations for alternatives in today’s market, feel free to reach out. Happy shooting!
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FujiFilm Z70 vs Sony W530 Specifications
| FujiFilm FinePix Z70 | Sony Cyber-shot DSC-W530 | |
|---|---|---|
| General Information | ||
| Make | FujiFilm | Sony |
| Model | FujiFilm FinePix Z70 | Sony Cyber-shot DSC-W530 |
| Otherwise known as | FinePix Z71 | - |
| Type | Ultracompact | Ultracompact |
| Released | 2010-02-02 | 2011-01-06 |
| Body design | Ultracompact | Ultracompact |
| Sensor Information | ||
| Powered by | - | BIONZ |
| Sensor type | CCD | CCD |
| Sensor size | 1/2.3" | 1/2.3" |
| Sensor dimensions | 6.17 x 4.55mm | 6.17 x 4.55mm |
| Sensor area | 28.1mm² | 28.1mm² |
| Sensor resolution | 12 megapixels | 14 megapixels |
| Anti aliasing filter | ||
| Aspect ratio | 4:3 and 16:9 | 4:3 and 16:9 |
| Max resolution | 4000 x 3000 | 4320 x 3240 |
| Max native ISO | 1600 | 3200 |
| Minimum native ISO | 100 | 80 |
| RAW images | ||
| Autofocusing | ||
| Manual focus | ||
| Touch to focus | ||
| Autofocus continuous | ||
| Autofocus single | ||
| Autofocus tracking | ||
| Autofocus selectice | ||
| Center weighted autofocus | ||
| Multi area autofocus | ||
| Live view autofocus | ||
| Face detect autofocus | ||
| Contract detect autofocus | ||
| Phase detect autofocus | ||
| Number of focus points | - | 9 |
| Lens | ||
| Lens mount | fixed lens | fixed lens |
| Lens focal range | 36-180mm (5.0x) | 26-104mm (4.0x) |
| Highest aperture | f/4.0-4.8 | f/2.7-5.7 |
| Macro focus range | 9cm | 5cm |
| Focal length multiplier | 5.8 | 5.8 |
| Screen | ||
| Display type | Fixed Type | Fixed Type |
| Display sizing | 2.7 inches | 2.7 inches |
| Resolution of display | 230k dot | 230k dot |
| Selfie friendly | ||
| Liveview | ||
| Touch screen | ||
| Display technology | - | Clear Photo LCD |
| Viewfinder Information | ||
| Viewfinder type | None | None |
| Features | ||
| Minimum shutter speed | 1/4 seconds | 2 seconds |
| Fastest shutter speed | 1/2000 seconds | 1/1600 seconds |
| Continuous shutter speed | - | 1.0fps |
| Shutter priority | ||
| Aperture priority | ||
| Expose Manually | ||
| Set white balance | ||
| Image stabilization | ||
| Inbuilt flash | ||
| Flash range | 3.10 m | 3.50 m |
| Flash modes | Auto, On, Off, Red-eye, Slow Syncro | Auto, On, Off, Slow Sync |
| External flash | ||
| AEB | ||
| White balance bracketing | ||
| Exposure | ||
| Multisegment metering | ||
| Average metering | ||
| Spot metering | ||
| Partial metering | ||
| AF area metering | ||
| Center weighted metering | ||
| Video features | ||
| Supported video resolutions | 1280 x 720 (30 fps), 640 x 480 (30 fps), 320 x 240 (30 fps) | 640 x 480 (30 fps) |
| Max video resolution | 1280x720 | 640x480 |
| Video format | Motion JPEG | Motion JPEG |
| Mic input | ||
| Headphone input | ||
| Connectivity | ||
| Wireless | None | None |
| Bluetooth | ||
| NFC | ||
| HDMI | ||
| USB | USB 2.0 (480 Mbit/sec) | USB 2.0 (480 Mbit/sec) |
| GPS | None | None |
| Physical | ||
| Environmental seal | ||
| Water proof | ||
| Dust proof | ||
| Shock proof | ||
| Crush proof | ||
| Freeze proof | ||
| Weight | 124 grams (0.27 lbs) | 113 grams (0.25 lbs) |
| Physical dimensions | 91 x 57 x 20mm (3.6" x 2.2" x 0.8") | 93 x 53 x 19mm (3.7" x 2.1" x 0.7") |
| DXO scores | ||
| DXO Overall score | not tested | not tested |
| DXO Color Depth score | not tested | not tested |
| DXO Dynamic range score | not tested | not tested |
| DXO Low light score | not tested | not tested |
| Other | ||
| Battery model | NP-45A | NP-BN1 |
| Self timer | Yes (2 or 10 sec, Couple, Group) | Yes (2 or 10 sec, Portrait 1/2) |
| Time lapse shooting | ||
| Storage media | SD/SDHC Internal | SD/SDHC/SDXC/Memory Stick Duo/Memory Stick Pro Duo, Memory Stick Pro-HG Duo |
| Storage slots | Single | Single |
| Retail price | $130 | $269 |