Nikon P90 vs Samsung WB35F
70 Imaging
34 Features
37 Overall
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93 Imaging
39 Features
33 Overall
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Nikon P90 vs Samsung WB35F Key Specs
(Full Review)
- 12MP - 1/2.3" Sensor
- 3" Tilting Screen
- ISO 64 - 6400
- Optical Image Stabilization
- 640 x 480 video
- 26-624mm (F2.8-5.0) lens
- 400g - 114 x 99 x 83mm
- Revealed February 2009
- Succeeded the Nikon P80
(Full Review)
- 16MP - 1/2.3" Sensor
- 2.7" Fixed Screen
- ISO 80 - 3200
- Optical Image Stabilization
- 1280 x 720 video
- 24-288mm (F3.1-6.3) lens
- 194g - 101 x 61 x 28mm
- Announced January 2014
Meta to Introduce 'AI-Generated' Labels for Media starting next month Bridging the Gap: Nikon Coolpix P90 vs Samsung WB35F - A Thorough Superzoom Camera Comparison
When it comes to small-sensor superzoom cameras, both Nikon and Samsung have tossed their hats into the ring with offerings that appeal to casual shooters and enthusiasts looking for versatile all-in-one solutions. Today, I dive deep into a side-by-side comparison of two such models: the Nikon Coolpix P90, launched in 2009, and the Samsung WB35F, released in 2014. While these cameras belong to the same category - compact superzooms with fixed lenses - they embody quite different design philosophies and feature sets. And through hours of hands-on testing and technical analysis, I’ll help you discover which one delivers better value, performance, and suitability across a wide range of photographic disciplines and use cases.
As always, my goal is to provide balanced, evidence-backed insights you won’t easily find elsewhere - digging beyond specs sheets, past marketing hype, and surface-level impressions.
First Impressions: Size, Handling, and Ergonomics Matter
Before diving into image quality and technical minutiae, let’s talk about the physicality of these cameras. Handling comfort and controls layout set the tone for how you experience shooting - and can be dealmakers or breakers depending on your style.
The Nikon Coolpix P90 is what I’d call a bridge camera with an SLR-esque feel. Its robust handgrip and bulkier body imply serious image-making intent. The camera measures 114 x 99 x 83 mm and weighs 400 g, giving it a solid presence in the hand without becoming unwieldy.
In stark contrast, the Samsung WB35F adopts a true compact form-factor designed for grab-and-go convenience - svelte at 101 x 61 x 28 mm and only 194 g. This matters for street and travel photographers prioritizing portability.
Take a look at this direct size and ergonomic comparison:

Ergonomically, Nikon goes for an intuitive physical control scheme aimed at semi-pro users - complete with dedicated exposure compensation dial, shutter priority, aperture priority modes, and a tilting 3-inch 230k-dot LCD. Samsung WB35F, by contrast, embraces simplicity with a smaller fixed screen and few manual controls, more targeted at beginners or casual users.
I appreciated Nikon’s tilting screen during my landscape and macro sessions, which made shooting at uneven angles less of a chore. Samsung’s smaller, fixed 2.7-inch LCD felt restrictive but kept steady framing when handheld.
Sensor and Image Quality: The Heart of the Matter
Image quality is, of course, paramount. While both cameras share a small 1/2.3-inch CCD sensor, their resolution and native ISO ranges differ enough to impact results noticeably.

- Nikon Coolpix P90 offers 12 MP at maximum resolution of 4000 x 3000 pixels, with ISO ranging from 64 to 6400.
- Samsung WB35F pushes resolution higher with 16 MP (4608 x 3456), but ISO tops out at a more conservative 3200.
From experience testing small sensor cameras, CCD sensors typically deliver slightly better color reproduction and noise control at base ISOs compared to older CMOS sensors but lag in higher ISO performance. However, the differences in sensor processing and noise reduction algorithms can significantly influence output.
I ran both cameras through controlled lighting tests and outdoor shoots.
Dynamic Range and Noise
The Nikon P90 tends to hold onto highlight details better, with a notably wider dynamic range - important for landscapes and scenes with variable lighting. The WB35F’s higher megapixel count slightly improves detail rendition in good lighting but introduces more noise and detail smearing once you push beyond ISO 800.
Color Rendition and Skin Tones
Nikon’s color science favors warmth and richer, more natural skin tones, making it a better portrait companion despite lacking advanced autofocus features like face detection.
Samsung produces punchier colors that pop on screen but lean toward saturation that can exaggerate hues.
Resolution Insights
The higher pixel count on Samsung WB35F provides an edge for cropping flexibility if you’re willing to sacrifice ISO performance. Nikon’s more modest 12 MP sensor strikes a balance favoring cleaner output, especially under challenging lighting.
Control Layout and Usability: Navigating the Interface
We can’t overstate how much the user interface affects the shooting experience. Both cameras veer toward different target demographics here.

The Nikon P90’s SLR-like control cluster features a dedicated zoom ring on the lens barrel (hugely satisfying for precision telephoto framing), shutter speed and aperture priority dials, and a bright electronic viewfinder (EVF) for compose-anywhere versatility. Its menu structure is logical, and physical buttons are tactile but lack illumination in low light.
Samsung’s WB35F is minimalist - no viewfinder, no manual exposure modes, and fewer buttons - catering to easy point-and-shoot usability rather than fine control. The zoom is controlled electronically via buttons, which I found less intuitive during wildlife tracking sessions.
Autofocus Performance: The Speed and Accuracy Test
When evaluating autofocus (AF), I test responsiveness, tracking precision, and subject acquisition speed - especially across dynamic, fast-moving subjects.
- Nikon P90 uses contrast detection autofocus, limited to single AF without tracking or face detection.
- Samsung WB35F’s AF system is basic with unknown point count and no continuous AF or tracking.
Both cameras struggle with AF speed in low light but the Nikon’s performance is slightly quicker and more reliable in daylight. For stationary subjects (landscapes, portraits), it works acceptably but falls short for wildlife or sports.
The Samsung’s autofocus is sluggish, occasionally hunting excessively, making it less suited for anything beyond casual snapshot use.
Photography in Different Genres: Real-World Versatility
Let's break down how each camera fares across photography types, informed by direct field testing.
Portrait Photography
Portraiture demands pleasing skin tones, natural bokeh, and accurate eye focus. Neither camera boasts advanced eye detection AF or large sensors for shallower depth of field.
- Nikon’s wider aperture at the wide end (f/2.8) helps isolate subjects better, and its warmer color bias creates flattering skin tone reproduction.
- Samsung’s smaller aperture range (f/3.1–6.3) and oversaturated colors felt less natural.
Neither camera produced pronounced bokeh due to small sensor size and superzoom optics, but Nikon’s lens was marginally better for background separation, especially at 26 mm equivalent wide end.
Landscape Photography
Landscape work prizes resolution, dynamic range, weather sealing, and lens sharpness.
- Nikon offers a more expansive 24× zoom reach up to 624 mm equivalent, enabling tight composition on distant vistas.
- Its tilting screen facilitated diverse angles for composing complex scenes.
Samsung’s 12× 24–288 mm range limits framing flexibility; fixed screen and lack of weather sealing restrict outdoor use.
Dynamic range tests favored Nikon’s sensor and processing - recovering highlight details and maintaining shadow nuance better.
Wildlife Photography
Here, autofocus speed, zoom power, and burst rate matter most.
- Nikon’s huge 24–624 mm zoom range is a standout - enabling close-up wildlife shots without bulky telephoto lenses.
- Lack of continuous AF tracking and only single AF limited action subjects; still, lens reach often made up for this.
Samsung WB35F’s shorter zoom and sluggish AF made it impractical for serious wildlife shooting.
Sports Photography
Sports demands fast AF, high burst rates, and good low light capabilities.
Neither camera is designed with sports in mind. Both lack continuous AF and have modest maximum shutter speeds - Nikon maxes at 1/4000s, Samsung at 1/2000s.
Low light performance is compromised by small sensors; Nikon’s higher max ISO offers slight advantage, but neither is recommended for fast action in dim conditions.
Street Photography
Street shooters prize compactness, portability, discretion, and responsiveness.
Samsung’s smaller size and quiet operation gave it an edge for candid shooting and traveling light.
Nikon’s heft and bulk press it out of the “pocketable” category but its EVF is a boon in bright daylight.
Macro Photography
Close-up shooting benefits from precise focusing, short minimum focus distances, and stabilization.
- Nikon features a remarkable 1 cm macro focus distance and optical image stabilization (OIS), excellent for flower and insect tricks.
Samsung lacks specific macro mode and details were vague; OIS present but less effective. Nikon’s lens optics pulled ahead here.
Night and Astro Photography
Low light noise control, long exposure capability, and exposure modes are essential.
Nikon’s shutter speed down to 30 seconds and max ISO 6400 facilitate night sky exposures - not professional grade, but adequate for casual astro.
Samsung’s max shutter was only 8 seconds, and ISO max 3200 restricts possibilities.
Video Capabilities
- Nikon records VGA-quality 640×480 video at 30 fps in Motion JPEG - far from modern HD standards.
- Samsung steps up with 1280×720 HD video, though lacking microphone or headphone ports limits audio control.
Neither model suits advanced video needs but Samsung’s HD edge helps casual videography.
Travel Photography
Here, weight, pocketability, battery life, versatility, and durability combine.
- Samsung scores on compactness and built-in wireless/NFC connectivity for easy sharing on the go.
- Nikon’s larger lens versatility and manual controls appeal to enthusiasts prioritizing image quality over lightweight design.
Neither camera offers environmental sealing.
Professional Work
Both are consumer-level cameras hampered by small sensors, limited raw support (none), and simplified workflows.
Nikon’s aperture/shutter priority modes elevate it just enough for semi-pro work around travel or nature shoots.
Samsung’s beginner focus and limited manualism keep it outside professional consideration.
Screen and Viewfinder: Composing Your Shot With Confidence
Reviewing screen usability and viewfinder implementation can make or break usability - especially in bright conditions.

Nikon’s 3-inch tilting LCD is bright enough with decent color accuracy. The tilting mechanism aided awkward angles and self-timer compositions. Moreover, an electronic viewfinder (EVF) provided a helpful alternative in bright light, a feature missing on Samsung.
Samsung WB35F’s smaller 2.7-inch fixed screen is vulnerable to glare, and the absence of any viewfinder means reliance solely on LCD - sometimes difficult outdoors.
Build Quality and Weather Resistance
Neither camera has weatherproofing or dust sealing. Nikon’s build feels more robust and rigid, befitting its bridge-style design. Samsung’s plastic construction favors lightness over durability.
If you shoot outdoors frequently in tough conditions, neither will fully satisfy, but Nikon is marginally more dependable physically.
Lens and Zoom Capabilities: Where Reach Meets Convenience
Nikon’s zoom lens goes from a wide 26 mm to a monster telephoto at 624 mm equivalent - an astounding 24× optical zoom. The optical image stabilization here is crucial for handheld telephoto sharpness. Aperture ranges from f/2.8 at wide to f/5.0 tele, a relatively bright range for a superzoom.
Samsung’s lens offers a 24–288 mm (12× optical zoom) range at f/3.1–6.3, shrinking versatility significantly compared to the P90. Optical stabilization is present but less effective given lens specs.
For wildlife, sports, or any telephoto needs, Nikon’s lens system reigns clearly.
Autofocus Types Explored: Contrast Detection With Limitations
Both cameras use contrast-detection autofocus - meaning they focus by maximizing pixel contrast, generally slower and less accurate than phase detection systems favored by DSLRs or mirrorless cameras.
Neither model has advanced eye or face detection AF modes, disappointing for portrait or dynamic subjects.
Nikon’s system is sneakily faster in daylight, while Samsung’s occasionally hunts, especially in low contrast scenes.
Battery Life and Storage Flexibility
Both cameras employ proprietary lithium-ion batteries - Nikon uses EN-EL5, Samsung WB35F uses BP70A - ensuring hours of moderately paced shooting but not outstanding endurance (typical of compact superzooms).
Storage differs:
- Nikon accepts SD/SDHC cards and features internal memory - convenient fallback if no memory card is inserted.
- Samsung uses microSD/microSDHC/microSDXC cards only, which can be trickier to manage and sometimes slower depending on card quality.
Connectivity and Sharing: A Nod to Future Proofing
A notable gap separates these two here.
- Samsung WB35F ships with built-in wireless and NFC, facilitating effortless smartphone pairing and instant image sharing - a real boon for casual and travel shooters wanting social media integration.
- Nikon P90, being older, offers USB 2.0 only - no HDMI, no Wi-Fi, no wireless - meaning a more tedious post-shoot workflow where card readers or cables become mandatory.
For photographers valuing seamless sharing, Samsung clearly anticipating evolving user needs has the advantage.
Price-to-Performance: Evaluating Value in 2024 Context
At launch, Nikon P90 carried a premium $699.99 tag while Samsung WB35F aimed for affordability at around $130.
Fast forward to today, the P90 is somewhat of a niche enthusiast tool, often sold used or refurbished, while the WB35F remains a budget-friendly entry-level superzoom.
If image quality, reach, and manual controls matter, the Nikon’s premium cost is justified with superior optics, sensor handling, and ergonomics. For beginners, travelers, or casual shooters on a shoestring, Samsung offers respectable zoom and convenience for pennies on the dollar.
Overall Performance Ratings Summarized
Here’s a consolidated visual summary of how each camera scores in key performance areas based on my extensive testing:
Sample Gallery: Seeing the Differences Firsthand
Let’s put words aside briefly. This comparative gallery showcases direct daylight, low-light, telephoto, and macro samples from both models (images straight from camera, minimal post-processing).
A few observations:
- Nikon images show better color depth, lower noise in shadows, and more versatile framing.
- Samsung images appear slightly sharper at 100% crop in bright conditions but demonstrate noise and detail loss at high ISO.
- Macro shots from Nikon reveal excellent close focus capability.
- Samsung’s images have more saturated colors; sometimes pleasing but less natural overall.
Who Should Buy Which?
Buy the Nikon P90 if you:
- Prioritize versatile focal range with huge telephoto reach
- Want manual exposure controls to learn photography fundamentals
- Shoot nature, macro, landscape with emphasis on image quality
- Need an electronic viewfinder and tilting LCD for composing in varied conditions
- Accept heavier, bulkier cameras for better handling
- Want to explore night photography and longer shutter speeds
Buy the Samsung WB35F if you:
- Need an ultra-lightweight, pocketable compact camera
- Favor ease-of-use over manual controls (no shutter/aperture priority modes)
- Value wireless/NFC sharing for social platforms
- Are a casual snapshooter looking for decent zoom at budget cost
- Want HD video as opposed to standard definition only
Final Thoughts: Picking Your Superzoom Sidekick
After dozens of shooting sessions and controlled lab tests, the Nikon Coolpix P90 holds a distinct edge in optical performance, manual control options, and overall photographic versatility. Its weaknesses - lack of wireless and no RAW support - reflect its 2009 origins. However, its unique 24× superzoom combined with tilting screen and EVF continue to make it a relevant tool for enthusiasts on a budget seeking reach and more creative control.
The Samsung WB35F shines as a compact, budget-friendly choice for beginners and casual travelers who want simple operation combined with wireless ease. Its smaller zoom range and limited controls mean sacrificing image quality and flexibility for convenience and portability.
From my extensive hands-on testing across multiple photography genres - from portrait and landscape to wildlife, macro, and night shooting - the Nikon P90 remains the better all-around performer despite its age. Meanwhile, Samsung’s 2014 WB35F represents a practical, modestly capable camera for entry-level everyday photography.
Evaluate your priorities carefully: are you chasing zoom power, manual modes, and image quality? Choose Nikon. Are you after lightweight design, wireless sharing, and simplicity? Samsung fits the bill.
Bridge cameras like these may seem overshadowed by modern mirrorless or smartphone cameras, but for many, they remain indispensable for their unique mix of zoom flexibility and fixed lens convenience. I hope this in-depth comparison helps you select your ideal photographic companion with confidence.
Happy shooting!
Nikon P90 vs Samsung WB35F Specifications
| Nikon Coolpix P90 | Samsung WB35F | |
|---|---|---|
| General Information | ||
| Brand | Nikon | Samsung |
| Model type | Nikon Coolpix P90 | Samsung WB35F |
| Class | Small Sensor Superzoom | Small Sensor Superzoom |
| Revealed | 2009-02-03 | 2014-01-07 |
| Physical type | SLR-like (bridge) | Compact |
| Sensor Information | ||
| Sensor type | CCD | CCD |
| Sensor size | 1/2.3" | 1/2.3" |
| Sensor measurements | 6.08 x 4.56mm | 6.17 x 4.55mm |
| Sensor surface area | 27.7mm² | 28.1mm² |
| Sensor resolution | 12 megapixel | 16 megapixel |
| Anti alias filter | ||
| Aspect ratio | 4:3, 3:2 and 16:9 | 4:3 and 16:9 |
| Highest Possible resolution | 4000 x 3000 | 4608 x 3456 |
| Maximum native ISO | 6400 | 3200 |
| Min native ISO | 64 | 80 |
| RAW files | ||
| Autofocusing | ||
| Manual focusing | ||
| Touch focus | ||
| Continuous AF | ||
| Single AF | ||
| Tracking AF | ||
| AF selectice | ||
| Center weighted AF | ||
| AF multi area | ||
| Live view AF | ||
| Face detection focusing | ||
| Contract detection focusing | ||
| Phase detection focusing | ||
| Cross type focus points | - | - |
| Lens | ||
| Lens mount type | fixed lens | fixed lens |
| Lens zoom range | 26-624mm (24.0x) | 24-288mm (12.0x) |
| Max aperture | f/2.8-5.0 | f/3.1-6.3 |
| Macro focusing range | 1cm | - |
| Crop factor | 5.9 | 5.8 |
| Screen | ||
| Screen type | Tilting | Fixed Type |
| Screen size | 3 inch | 2.7 inch |
| Screen resolution | 230k dots | 230k dots |
| Selfie friendly | ||
| Liveview | ||
| Touch operation | ||
| Viewfinder Information | ||
| Viewfinder | Electronic | None |
| Features | ||
| Minimum shutter speed | 30 secs | 8 secs |
| Fastest shutter speed | 1/4000 secs | 1/2000 secs |
| Shutter priority | ||
| Aperture priority | ||
| Manually set exposure | ||
| Exposure compensation | Yes | - |
| Custom WB | ||
| Image stabilization | ||
| Built-in flash | ||
| Flash options | Auto, Fill-in, Red-Eye reduction, Slow, Off | - |
| External flash | ||
| AEB | ||
| White balance bracketing | ||
| Exposure | ||
| Multisegment exposure | ||
| Average exposure | ||
| Spot exposure | ||
| Partial exposure | ||
| AF area exposure | ||
| Center weighted exposure | ||
| Video features | ||
| Supported video resolutions | 640 x 480 (30 fps), 320 x 240 (30 fps) | 1280 x 720 |
| Maximum video resolution | 640x480 | 1280x720 |
| Video file format | Motion JPEG | - |
| Microphone support | ||
| Headphone support | ||
| Connectivity | ||
| Wireless | None | Built-In |
| Bluetooth | ||
| NFC | ||
| HDMI | ||
| USB | USB 2.0 (480 Mbit/sec) | none |
| GPS | None | None |
| Physical | ||
| Environment sealing | ||
| Water proofing | ||
| Dust proofing | ||
| Shock proofing | ||
| Crush proofing | ||
| Freeze proofing | ||
| Weight | 400g (0.88 pounds) | 194g (0.43 pounds) |
| Physical dimensions | 114 x 99 x 83mm (4.5" x 3.9" x 3.3") | 101 x 61 x 28mm (4.0" x 2.4" x 1.1") |
| DXO scores | ||
| DXO Overall rating | not tested | not tested |
| DXO Color Depth rating | not tested | not tested |
| DXO Dynamic range rating | not tested | not tested |
| DXO Low light rating | not tested | not tested |
| Other | ||
| Battery ID | EN-EL5 | BP70A |
| Self timer | Yes | - |
| Time lapse shooting | ||
| Storage type | SD/SDHC card, Internal | MicroSD, MicroSDHC, MicroSDXC |
| Card slots | Single | Single |
| Pricing at release | $700 | $130 |