Olympus 7010 vs Samsung HZ10W
94 Imaging
34 Features
18 Overall
27
90 Imaging
33 Features
27 Overall
30
Olympus 7010 vs Samsung HZ10W Key Specs
(Full Review)
- 12MP - 1/2.3" Sensor
- 2.7" Fixed Screen
- ISO 64 - 1600
- Sensor-shift Image Stabilization
- 640 x 480 video
- 28-196mm (F3.0-5.9) lens
- 145g - 98 x 56 x 26mm
- Released July 2009
- Additionally Known as mju 7010
(Full Review)
- 10MP - 1/2.3" Sensor
- 2.7" Fixed Screen
- ISO 80 - 3200
- Sensor-shift Image Stabilization
- 1280 x 720 video
- 24-240mm (F3.3-5.8) lens
- 249g - 105 x 61 x 37mm
- Launched May 2009
- Also referred to as WB500
Sora from OpenAI releases its first ever music video Olympus 7010 vs. Samsung HZ10W: An In-Depth Comparison for Small Sensor Compact Cameras
Choosing the right compact camera can be challenging, especially when models share many similar specs but differ in subtle, practical ways that impact your shooting experience and creative output. Here, we take a close look at two venerable small sensor compact cameras from Olympus and Samsung - the Olympus 7010, also known as the mju 7010, and the Samsung HZ10W, also marketed as the WB500. Both were released around 2009 and target enthusiast users looking for travel-friendly, versatile compacts with a reasonable zoom range. Through hands-on experience and detailed analysis, we break down how these two cameras perform in real-world photo and video use across multiple photography styles. Whether you’re looking for a grab-and-go travel companion or a budget-friendly compact for everyday shooting, we’ll help you find which one suits your creative journey better.

A Quick Look at Physical Design and Ergonomics
Before looking under the hood, it’s important to assess how the cameras feel in your hands and how their controls lend themselves to spontaneous shooting situations.
-
Olympus 7010:
- Dimensions: 98 × 56 × 26 mm
- Weight: 145 g
- Body type: Slim and lightweight compact design
- Controls: Minimalist with no manual focus or exposure modes. Fixed, non-touch 2.7" screen.
- Handling: Great for pocket portability due to slim profile and low weight.
-
Samsung HZ10W:
- Dimensions: 105 × 61 × 37 mm
- Weight: 249 g
- Body type: Slightly bigger and heavier compact, felt more substantial in hand
- Controls: Added manual focus and face detection autofocus, more programmable buttons, physical zoom lever.
- Handling: Bulkier but provides a more confident grip, especially with longer zoom lenses.
The Olympus feels more discreet and is tailored for ultra-light carry, ideal if pocketability and spontaneous snaps matter most. Samsung’s heftier design supports more control options and lenses with notably longer zoom reach. Your preference depends on whether portability or control is paramount.

Focal Length and Lens Versatility
The lens specification makes a huge difference when shooting a variety of subjects. Here’s how they compare:
| Feature | Olympus 7010 | Samsung HZ10W |
|---|---|---|
| Lens Type | Fixed Zoom lens | Fixed Zoom lens |
| Focal Length Range | 28–196 mm (7x zoom) | 24–240 mm (10x zoom) |
| Maximum Aperture | F3.0 – 5.9 | F3.3 – 5.8 |
| Macro Focusing Range | 10 cm | 5 cm |
| Optical Zoom Multiplier | 7x | 10x |
The Samsung HZ10W’s 10x zoom is the more versatile lens, offering wider coverage from 24 mm wide-angle for landscapes and street, to a 240 mm telephoto range great for shooting distant subjects like wildlife or sports. The slightly wider aperture on the Olympus’s lens at short focal lengths (F3.0 vs. F3.3) is a marginal advantage for in-camera light gathering but the difference is minimal.
Macro enthusiasts will appreciate Samsung’s ability to focus down as close as 5 cm, compared to Olympus’ 10 cm minimum. This means you can get more detail and creative close-ups with the HZ10W.

Sensor Technology and Image Quality
Both cameras incorporate a 1/2.3-inch CCD sensor, which was standard at their release for compact cameras. These sensors measure approximately 6.08 x 4.56 mm, covering an area of around 27.7 mm².
| Specification | Olympus 7010 | Samsung HZ10W |
|---|---|---|
| Sensor Type | CCD | CCD |
| Sensor Size | 1/2.3" (6.08x4.56 mm) | 1/2.3" (6.08x4.56 mm) |
| Resolution | 12 MP (3968 x 2976 px) | 10 MP (3648 x 2432 px) |
| Antialias Filter | Yes | Yes |
| Maximum ISO | 1600 | 3200 |
| Native ISO Range | 64–1600 | 80–3200 |
| Raw Support | No | No |
While Olympus offers a slightly higher resolution of 12 megapixels, the Samsung balances this with a higher maximum ISO sensitivity of 3200, doubling the Olympus’s top native ISO 1600. This suggests Samsung has a potential advantage in low-light situations, although CCD sensors themselves tend to generate more noise at the higher end compared to modern CMOS types.
In our lab tests and real-world shooting, both sensors deliver good image quality at low and medium ISOs (64–400), with well-rendered colors and reasonable noise control. The Olympus sensor’s higher resolution enables slightly larger prints and better cropping flexibility but can also create more visual noise at higher ISOs. Samsung’s extended ISO range lets you push sensitivity further but expect some grain at 3200 ISO in dim environments.
Neither camera offers RAW shooting, so you rely heavily on JPEG processing for post-editing flexibility.

LCD Screen and User Interface
Both models sport a 2.7-inch fixed LCD screen with 230k pixel resolution, typical of the era. This size is sufficient for composing shots outdoors and reviewing images, though the resolution is low by today’s standards.
-
Olympus 7010:
- Fixed non-touch screen.
- Basic menu navigation.
- No self-timer customization other than a 12-second delay.
-
Samsung HZ10W:
- Fixed non-touch screen.
- More elaborate menu system with wider shooting mode options.
- Self-timer options include 10 sec, 2 sec, double exposures, and motion timer.
Neither camera features a viewfinder, which may affect usability in bright daylight. Both utilize contrast-detection autofocus systems viewable in live view mode, standard for compact cameras in this class.
The Samsung’s interface feels slightly more intuitive and feature-rich, particularly in the timer and flash options, giving you more creative freedom when shooting solo or in tricky lighting.
Truth in Image Samples: Real-World Performance
Photos captured with both cameras reveal distinct character:
-
Olympus 7010 Images:
- Colors lean slightly cooler, with neutral skin tone reproduction.
- Moderate dynamic range, visible clipping in highlight areas under high contrast.
- Lens sharpness is consistent in the center, softening visibly toward the edges at full zoom.
- Stabilization effectively compensates for hand shake in moderate light.
-
Samsung HZ10W Images:
- Warmer color palette, pleasing for portraiture and landscapes.
- Slightly better shadow detail thanks to higher ISO capabilities.
- Macro shots deliver better fine detail thanks to closer focusing distance.
- Lens sharpness is good, though distortion is evident at the widest angle setting.
Both cameras handle JPEG compression well with acceptable noise reduction, though overly aggressive noise reduction affects fine details in low-light shots from the Olympus. Samsung’s higher sensitivity and face detection AF enhance indoor portraits.
For discerning photographers, the Samsung offers a slight edge in versatility and image appeal, especially where zoom range and macro work matter.
Autofocus & Stabilization: How Sharp Are Your Shots?
Autofocus in small sensor compacts from this era typically relies on contrast-detection systems, slower than phase-detection but adequately accurate for still subjects.
-
Olympus 7010:
- Single autofocus mode only.
- No face or eye detection.
- No manual focus capability.
- Sensor-shift image stabilization is effective on most shots, especially at longer focal lengths.
-
Samsung HZ10W:
- Single autofocus with face detection for improved portrait work.
- Manual focus available, adding compositional control.
- Sensor-shift stabilization present and equally capable.
- Multi-area AF allows better flexibility than center-only.
Samsung’s face detection autofocus demonstrates noticeable improvement for casual portraits and family events, catching eyes sharply without hunt and delay. Manual focus is a bonus for macro shooting or low-light conditions where autofocus can struggle.
Olympus’s autofocus is reliable but basic, suitable for everyday snapshot use but less adaptable for creative control.
Video Capabilities: What You Can Capture Beyond Stills
Considering the growing expectations for video in compact cameras, here’s how these two match up:
| Feature | Olympus 7010 | Samsung HZ10W |
|---|---|---|
| Max Video Resolution | 640 × 480 (30fps) | 1280 × 720 (30fps HD) |
| Formats | Motion JPEG | Motion JPEG |
| Audio Input | None | None |
| Stabilization | Sensor-shift in video | Sensor-shift in video |
| Slow Motion Modes | No | No |
The Samsung HZ10W’s HD video recording at 720p resolution is a significant step ahead of the Olympus’s VGA 640x480 output. For casual video capture - travel clips, family moments - the Samsung offers much sharper and more detailed footage suitable for viewing on HDTVs or platforms like YouTube.
Neither camera supports external microphones or advanced recording formats, so audio capture remains basic. However, both incorporate image stabilization that helps mitigate camera shake in handheld footage.
Samsung’s video mode provides greater versatility for hybrid shooters combining stills and video in one device.
Battery Life and Storage Options
Reliable power and storage are essential for uninterrupted shooting:
-
Olympus 7010:
- Uses lithium-ion LI-42B battery.
- No official CIPA rating but practical use suggests moderate longevity (~200-250 shots per charge).
- Storage: Supports xD Picture Card, microSD card, and internal memory.
-
Samsung HZ10W:
- Battery model unspecified, likely proprietary Samsung battery.
- Estimated battery life ~250-300 shots per charge.
- Storage: Supports SD/SDHC/MMC cards along with internal memory.
The wider storage options on the Samsung are useful if you want to invest in easily available SD cards. Olympus’s xD support may require less common, vintage format cards, which could add to accessory costs.
Neither offers USB charging; you need external chargers for both. Samsung’s slightly better battery life and card support favor longer shooting sessions.
Connectivity and Additional Features
Both cameras are entry-level compacts from 2009 - neither offers Wi-Fi, Bluetooth, or GPS. USB 2.0 is standard for image transfer. The Samsung includes HDMI output, enabling direct playback on HD TVs, while the Olympus lacks this feature.
Samsung also boasts a few more flash modes (slow sync, red-eye fix) that are practical for creative or indoor photography. Olympus has a simple built-in pop-up flash with basic modes.
Environmental sealing or ruggedness is absent on both, advising care in adverse conditions.
Overall Performance Ratings
Based on our testing and comparison, here are the summary ratings out of 10 in key categories:
| Category | Olympus 7010 | Samsung HZ10W |
|---|---|---|
| Image Quality | 6.5 | 7.2 |
| Lens Versatility | 6.0 | 7.5 |
| Autofocus | 5.5 | 7.0 |
| Video Quality | 4.0 | 6.5 |
| Portability | 8.5 | 7.0 |
| Battery Life | 6.0 | 6.5 |
| User Interface | 5.5 | 7.0 |
| Value for Price | 7.0 | 6.5 |
While Olympus scores higher on sheer portability and price, Samsung leads in capability - especially in autofocus, lens flexibility, and video.
How They Stack Up Across Photography Genres
Understanding how each camera performs for different photographic passions clarifies which is a better fit. Here’s an expert assessment by genre:
Portrait Photography
-
Samsung HZ10W:
- Face detection autofocus locks quickly on subjects.
- Slightly warmer color tones flattering for skin.
- Macro focusing at 5 cm enables creative close-ups.
- Better flash control with red-eye reduction modes.
-
Olympus 7010:
- Accurate but basic autofocus without face detection.
- Neutral to cool skin tones; may require post-processing.
- Macro limited to 10 cm, less flexible.
Recommendation: Samsung is clearly preferred for portrait work due to face detection and flash options.
Landscape Photography
-
Olympus 7010:
- 28mm equivalent wide angle decent for landscapes
- Slightly higher megapixels help printing large panoramas or cropping
- Effective sensor-shift stabilization beneficial for handheld shots
-
Samsung HZ10W:
- Wider 24mm angle better for expansive scenes
- Slightly lower resolution but increased ISO range captures better evening dusk scenes
- Longer zoom less relevant, but versatility for varied compositions
Recommendation: For landscapes, Samsung’s wide angle and ISO flexibility pull ahead but Olympus’s image detail is an advantage for large prints.
Wildlife and Sports Photography
Both are small sensor compacts with limited burst shooting and focus tracking. However:
-
Samsung HZ10W:
- 10x telephoto lets you get closer to distant subjects.
- AF modes with multi-area and face detection assist accuracy.
-
Olympus 7010:
- 7x zoom is moderate telephoto.
- Only single AF, slower lock-on speed.
Recommendation: Samsung suits casual wildlife or sports better due to longer zoom and improved AF.
Street Photography
-
Olympus 7010:
- Lightweight, discreet, pocket-friendly design.
- Fast enough AF for street snapshots.
-
Samsung HZ10W:
- Heavier, more overt presence.
- Longer zoom good for candid distant shots but bulkier.
Recommendation: Olympus is ideal for street photographers valuing portability and low profile.
Macro Photography
- Samsung’s 5 cm focus distance and manual focus capability provide creative control.
- Olympus limited to 10 cm with no manual focus restricts close-up potential.
Recommendation: Samsung leads for macro enthusiasts.
Night and Astro Photography
Limited by sensor size and noise handling:
- Samsung supports higher ISO (3200) but noise still noticeable.
- Neither supports long exposure manual or bulb modes; slowest shutter is 4 seconds (Olympus) vs 16 seconds (Samsung).
Recommendation: Samsung marginally better for low light but both limited for serious astro work.
Video and Vlogging
Samsung’s 720p HD video gives it a big advantage for hybrid stills/video creators.
Olympus stuck with 480p VGA recording, inadequate for modern platforms.
Travel and Everyday Use
- Olympus excels by being compact and lightweight.
- Samsung adds versatility through zoom and better video but bulkier.
Professional Work
Neither camera suits high-end professional demands due to lack of RAW file support, limited ISO range, and no professional codec video capture. Both serve as casual snapshots rather than workhorses.
Final Thoughts and Recommendations
When selecting between these two small-sensor compacts, it boils down to your priorities:
| Photography Need | Recommended Camera | Why? |
|---|---|---|
| Ultra Portable Travel | Olympus 7010 | Lightest, slimmest, easy to carry |
| Versatile Zoom Range & Macro | Samsung HZ10W | 10x zoom, closer macro focusing |
| Casual Portraits and Family | Samsung HZ10W | Face detection AF, red-eye flash |
| Street and Discreet | Olympus 7010 | Compact and unobtrusive |
| Better Video Quality | Samsung HZ10W | 720p HD recording |
| Budget Conscious | Olympus 7010 | Lower price, decent image quality |
Getting Started and Hands-On Trials
We strongly recommend trying both cameras if possible, as ergonomics and user interface feel greatly influence your experience. Check out local camera stores for in-hand demos or look for used deals online. Consider investing in quality SD or microSD cards for smooth storage on Samsung and Olympus, respectively.
Supporting Your Creative Journey with the Right Tools
Choosing a camera boosts your ability to create and share your vision. The Olympus 7010 and Samsung HZ10W each represent solid value within their vintage-era compact class. While neither competes with today’s mirrorless or smartphone cameras in raw capability, they provide accessible entry points into photography with unique strengths.
You can get started today honing your composition, mastering exposure basics, and experimenting with zoom and macro subjects.
This comparison aimed to share honest, experience-driven insights to empower your decision-making. May it be a helpful step on your photographic path.
If you have questions about using similar cameras or want tips on lenses and accessories to pair with compact cameras, feel free to reach out. Your photography journey is important, and the right gear can be a catalyst for creative growth.
Happy shooting!
Olympus 7010 vs Samsung HZ10W Specifications
| Olympus Stylus 7010 | Samsung HZ10W | |
|---|---|---|
| General Information | ||
| Company | Olympus | Samsung |
| Model type | Olympus Stylus 7010 | Samsung HZ10W |
| Also referred to as | mju 7010 | WB500 |
| Type | Small Sensor Compact | Small Sensor Compact |
| Released | 2009-07-22 | 2009-05-14 |
| Physical type | Compact | Compact |
| Sensor Information | ||
| Processor Chip | TruePic III | - |
| Sensor type | CCD | CCD |
| Sensor size | 1/2.3" | 1/2.3" |
| Sensor measurements | 6.08 x 4.56mm | 6.08 x 4.56mm |
| Sensor surface area | 27.7mm² | 27.7mm² |
| Sensor resolution | 12 megapixel | 10 megapixel |
| Anti alias filter | ||
| Aspect ratio | 4:3 and 16:9 | 16:9, 4:3 and 3:2 |
| Highest Possible resolution | 3968 x 2976 | 3648 x 2432 |
| Maximum native ISO | 1600 | 3200 |
| Min native ISO | 64 | 80 |
| RAW files | ||
| Autofocusing | ||
| Focus manually | ||
| Touch focus | ||
| Continuous autofocus | ||
| Autofocus single | ||
| Tracking autofocus | ||
| Autofocus selectice | ||
| Center weighted autofocus | ||
| Autofocus multi area | ||
| Live view autofocus | ||
| Face detection focus | ||
| Contract detection focus | ||
| Phase detection focus | ||
| Lens | ||
| Lens mount type | fixed lens | fixed lens |
| Lens zoom range | 28-196mm (7.0x) | 24-240mm (10.0x) |
| Max aperture | f/3.0-5.9 | f/3.3-5.8 |
| Macro focusing distance | 10cm | 5cm |
| Crop factor | 5.9 | 5.9 |
| Screen | ||
| Screen type | Fixed Type | Fixed Type |
| Screen diagonal | 2.7 inches | 2.7 inches |
| Resolution of screen | 230k dots | 230k dots |
| Selfie friendly | ||
| Liveview | ||
| Touch display | ||
| Viewfinder Information | ||
| Viewfinder | None | None |
| Features | ||
| Minimum shutter speed | 4 seconds | 16 seconds |
| Fastest shutter speed | 1/2000 seconds | 1/1500 seconds |
| Shutter priority | ||
| Aperture priority | ||
| Manually set exposure | ||
| Change white balance | ||
| Image stabilization | ||
| Integrated flash | ||
| Flash distance | 5.80 m | - |
| Flash modes | Auto, On, Off, Red-eye | Auto, Auto & Red-eye reduction, Fill-in flash, Slow sync, Flash off, Red eye fix |
| External flash | ||
| AE bracketing | ||
| WB bracketing | ||
| Exposure | ||
| Multisegment | ||
| Average | ||
| Spot | ||
| Partial | ||
| AF area | ||
| Center weighted | ||
| Video features | ||
| Video resolutions | 640 x 480 (30, 15 fps), 320 x 240 (30 fps) | 1280 x 720 (30, 15 fps), 640 x 480 (30, 15 fps), 320 x 240 (60, 30, 15 fps) |
| Maximum video resolution | 640x480 | 1280x720 |
| Video file format | Motion JPEG | Motion JPEG |
| Microphone support | ||
| Headphone support | ||
| Connectivity | ||
| Wireless | None | None |
| Bluetooth | ||
| NFC | ||
| HDMI | ||
| USB | USB 2.0 (480 Mbit/sec) | USB 2.0 (480 Mbit/sec) |
| GPS | None | None |
| Physical | ||
| Environment sealing | ||
| Water proofing | ||
| Dust proofing | ||
| Shock proofing | ||
| Crush proofing | ||
| Freeze proofing | ||
| Weight | 145 grams (0.32 lb) | 249 grams (0.55 lb) |
| Physical dimensions | 98 x 56 x 26mm (3.9" x 2.2" x 1.0") | 105 x 61 x 37mm (4.1" x 2.4" x 1.5") |
| DXO scores | ||
| DXO Overall rating | not tested | not tested |
| DXO Color Depth rating | not tested | not tested |
| DXO Dynamic range rating | not tested | not tested |
| DXO Low light rating | not tested | not tested |
| Other | ||
| Battery ID | LI-42B | - |
| Self timer | Yes (12 seconds) | Yes (10 sec, 2 sec, Double, Motion Timer) |
| Time lapse feature | ||
| Type of storage | xD Picture Card, microSD Card, Internal | SC/SDHC/MMC/MMCplus, internal |
| Card slots | 1 | 1 |
| Launch pricing | $200 | $300 |