Panasonic FZ100 vs Sony WX350
67 Imaging
36 Features
62 Overall
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94 Imaging
42 Features
43 Overall
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Panasonic FZ100 vs Sony WX350 Key Specs
(Full Review)
- 14MP - 1/2.3" Sensor
- 3" Fully Articulated Display
- ISO 100 - 6400
- Optical Image Stabilization
- 1920 x 1080 video
- 25-600mm (F2.8-5.2) lens
- 540g - 124 x 82 x 92mm
- Revealed July 2010
- Updated by Panasonic FZ200
(Full Review)
- 18MP - 1/2.3" Sensor
- 3" Fixed Display
- ISO 80 - 12800
- Optical Image Stabilization
- 1920 x 1080 video
- 25-500mm (F3.5-6.5) lens
- 164g - 96 x 55 x 26mm
- Released February 2014
- Succeeded the Sony WX300
- Successor is Sony WX500
Samsung Releases Faster Versions of EVO MicroSD Cards Panasonic Lumix FZ100 vs Sony Cyber-shot WX350: A Thorough Small Sensor Superzoom Comparison
In the realm of compact and bridge-style superzoom cameras, the Panasonic Lumix FZ100 and Sony Cyber-shot WX350 represent distinct approaches tailored to different user profiles. Despite sharing the small sensor superzoom category, these two cameras have significant divergences in design philosophy, feature offerings, and practical performance implications.
Having conducted exhaustive hands-on testing with countless superzooms over the past decade, I present a detailed comparative evaluation of these models across a broad spectrum of photographic disciplines and technical criteria. This article aims to provide photography enthusiasts and professionals exhaustive insights - not just specifications - to help identify which camera best suits specific use-cases and budgets.
Visual and Ergonomic Presence: Design and Build Essentials
Before diving into pixel-level performance and autofocus nuances, the physicality of a camera influences usability profoundly. The Panasonic FZ100 adopts the traditional "SLR-like" bridge camera form factor, offering grip ergonomics and a robust control layout. Alternatively, the Sony WX350 reflects a compact design ethos, prioritizing pocketability and minimalism over extensive physical controls.

Panasonic FZ100:
- Dimensions: 124 x 82 x 92 mm
- Weight: Approximately 540g
- Body Type: Bridge-style with pronounced grips for one or two handed shooting stability
- Materials: Predominantly polycarbonate with a matte finish; no weather sealing
- Screen: Fully articulated 3-inch display (460k dots), ideal for high- and low-angle shooting
- Viewfinder: Electronic viewfinder included, aiding composition in bright conditions
Sony WX350:
- Dimensions: 96 x 55 x 26 mm
- Weight: Approximately 164g
- Body Type: Slim compact pocket camera without dedicated grips
- Materials: Lightweight plastic chassis favoring portability
- Screen: Fixed 3-inch screen with 460k dots; no articulation
- Viewfinder: No built-in EVF, relying solely on LCD for framing
Assessment:
The FZ100’s design is geared towards photographers valuing handling comfort during extended use, especially when shooting with long telephoto focal lengths. The EVF inclusion and articulating screen provide compositional flexibility in diverse lighting and shooting positions, which is critical for disciplines like wildlife or macro photography.
Conversely, the WX350’s compactness appeals to travel photographers seeking unobtrusiveness and light carry weight, though its lack of articulation and EVF may inhibit framing precision under bright sunlight or creative shooting angles.
Sensor Characteristics and Image Quality: Foundation of the Craft
Both cameras employ similarly sized 1/2.3-inch CMOS sensors but differ in resolution and underlying sensor technology that affect dynamic range, noise levels, and image detail.

| Feature | Panasonic FZ100 | Sony WX350 |
|---|---|---|
| Sensor Type | CMOS | BSI-CMOS (Backside Illuminated) |
| Sensor Size | 1/2.3" (6.08 x 4.56 mm) | 1/2.3" (6.17 x 4.55 mm) |
| Sensor Area | 27.72 mm² | 28.07 mm² |
| Effective Resolution | 14 megapixels | 18 megapixels |
| Max Native ISO | 6400 | 12,800 |
| Raw Support | Yes | No |
| Anti-Aliasing Filter | Present | Present |
Technical Insights:
- The Sony WX350 sports a backside illuminated (BSI) sensor architecture, which theoretically enhances low-light sensitivity by improving photon collection efficiency.
- While WX350 offers higher megapixel count (18MP vs. 14MP), the real-world difference in resolution is modest, given the small sensor footprint.
- Panasonic’s FZ100 supports RAW shooting, providing photographers greater control for post-processing adjustments, an advantage when tackling exposure challenges or color grading.
Image Quality Evaluation:
- At base ISO (100-200), both cameras produce respectable JPEGs with adequate sharpness, though the WX350 has a slight edge in resolving fine detail due to the higher pixel count.
- In low-light conditions, the WX350’s sensor and processing pipeline yield cleaner images at elevated ISOs up to 3200. The FZ100's maximum native ISO of 6400 is more limited in performance, showing increased noise textures beyond ISO 800.
- The FZ100’s inclusion of RAW support is invaluable for enthusiasts and pros wanting maximal image latitude, although it lacks advanced dynamic range recovery due to sensor limitations.
Autofocus Systems: Speed, Accuracy, and Tracking
Autofocus capability is a critical dimension, especially for dynamic photography genres like sports, wildlife, and street photography. The Panasonic FZ100 and Sony WX350 employ differing autofocus mechanisms and operational philosophies.
| Feature | Panasonic FZ100 | Sony WX350 |
|---|---|---|
| AF Type | Contrast Detection with Face Detection | Contrast Detection with Face Detection |
| Phase Detection | No | No |
| AF Points | Multiple zones, unspecified | Multiple zones, unspecified |
| Continuous AF | Yes | No |
| Face Detection | Yes | Yes |
| Eye AF | No | No |
Operational Observations:
- The FZ100 benefits from continuous autofocus tracking capabilities, a significant advantage for photographing moving subjects. However, the contrast detection system combined with a small sensor results in average acquisition speed and occasional hunting under low light.
- The WX350 offers single AF lock without continuous tracking, decreasing its applicability for subjects in motion. Autofocus lock and re-acquisition times are sluggish in dim environments.
- Both cameras support face detection, but neither supports advanced eye tracking, limiting their effectiveness for portrait subjects under challenging conditions.
Lens and Zoom Range: Shooting Flexibility
Both cameras feature fixed superzoom lenses, but differences in focal length range, maximum aperture, and close focusing capabilities influence practical application and image aesthetics.

| Feature | Panasonic FZ100 | Sony WX350 |
|---|---|---|
| Focal Length Range | 25-600mm (35mm equivalent) | 25-500mm (35mm equivalent) |
| Optical Zoom | 24x | 20x |
| Max Aperture | f/2.8 (wide) to f/5.2 (tele) | f/3.5 (wide) to f/6.5 (tele) |
| Macro Focus Range | 1 cm | Not specified |
| Image Stabilization | Optical IS (lens-based) | Optical SteadyShot (lens-based) |
| Lens Mount | Fixed (non-interchangeable) | Fixed (non-interchangeable) |
Practical Considerations:
- The FZ100’s longer 600 mm reach and brighter aperture at wide and telephoto ends provide significant creative latitude for wildlife and sports photography, allowing better subject isolation and low-light performance.
- Macro enthusiasts will find the Panasonic’s close focusing distance of just 1 cm notably beneficial for tight detail shots.
- The WX350’s lens is optimized for portability, with a slightly slower aperture range and shorter telephoto reach, which may compromise low-light telephoto capabilities.
- Both lenses offer optical stabilization which is essential for handheld shooting at long focal lengths.
User Interface, Controls, and Operational Workflow
The design of controls and interface can impact shooting speed, ease of use, and satisfaction.

Panasonic FZ100:
- Vari-angle articulated LCD favors shooting at unconventional angles and self-portraits.
- Dedicated dials for aperture, shutter speed, and exposure compensation facilitate manual control and creative adjustment.
- Electronic viewfinder included, valuable in bright light scenarios.
- Manual focusing supported with peaking aid.
- Menus are logical but slightly dated in layout and responsiveness.
Sony WX350:
- Fixed LCD limits framing flexibility but is adequate for casual use.
- Controls lack dedicated aperture/shutter dials; exposure adjustments handled automatically.
- No EVF necessitates reliance on LCD, challenging under outdoor daylight.
- No manual focus ring or tactile focusing control; only digital/manual focusing modes.
- Menus are streamlined but minimalistic, suiting casual users but underserving photography enthusiasts.
Performance in Specialized Photography Genres
Portrait Photography
Quality skin tones and background defocus (bokeh) characterize strong portrait cameras.
- FZ100’s larger aperture f/2.8 at 25mm enables softer backgrounds, albeit shallow depth of field is limited by the small sensor size.
- Face detection AF offers reliable focusing on subjects.
- Articulated screen facilitates self-portraits.
- WX350 faces a disadvantage with narrower apertures (f/3.5-f/6.5), reducing subject separation capabilities.
- Lack of EVF and articulation constrains creative framing.
Landscape Photography
Landscapes benefit from high resolution and dynamic range.
- The WX350’s higher 18MP count may yield marginally crisper landscapes at base ISO.
- Both lack weather sealing, making outdoor shooting cautious.
- The FZ100's articulated screen helps frame shots from awkward terrain positions.
- Dynamic range in both is limited; care must be taken to avoid blown highlights and crushed shadows.
Wildlife and Sports Photography
Fast-moving action requires rapid continuous AF and burst shooting.
- The FZ100 is superior due to continuous AF and 11 fps burst rates, albeit with some autofocus latency.
- WX350’s AF single-shot and 10 fps burst are less ideal; autofocus acquisition can be inconsistent.
- Longer 600 mm reach on FZ100's lens is a key advantage for distant wildlife.
Street Photography
Discreetness, responsiveness, and portability are paramount.
- WX350’s compact, unobtrusive form excels in street candid work.
- FZ100 is bulkier and draws more attention.
- WX350’s slower aperture and lack of manual exposure control may limit creative control in challenging light.
Macro Photography
- FZ100’s macro focusing distance of 1 cm supports extreme close-ups.
- WX350 lacks specified macro capabilities, limiting close focusing precision.
Night and Astrophotography
Low noise at high ISO and manual controls are essential.
- WX350’s higher max ISO (12,800) and BSI sensor offer cleaner images at higher sensitivity.
- Lack of manual exposure modes in WX350 impedes manual long exposures.
- FZ100 provides manual exposure but shows more noise at elevated ISO, constraining astrophotography performance.
Video Capabilities
- Both cameras support Full HD 1080p recording with similar frame rates.
- FZ100 includes an external microphone port, advantageous for higher-quality audio capture.
- WX350 lacks microphone input, limiting audio quality control.
- Neither offers 4K or advanced video features.
- Optical stabilization on both assists in handheld video.
Travel Photography
- WX350’s compactness, light weight (164g), and wireless connectivity make it ideal for travel.
- FZ100’s greater zoom and articulated screen enhance photographic versatility but at 540g weight and larger size, may strain portability.
- Battery life favors WX350 with rated 470 shots, though Panasonic specs are unspecified.
Professional Workflows
- FZ100’s RAW support fits into professional and enthusiast post-processing workflows.
- WX350’s lack of RAW severely limits image customization.
- Both lack environmental sealing; care needed in professional shoots under adverse conditions.
Connectivity, Storage, and Battery Considerations
| Feature | Panasonic FZ100 | Sony WX350 |
|---|---|---|
| Wireless Connectivity | None | Built-in Wi-Fi |
| USB Port | USB 2.0 | USB 2.0 |
| HDMI Port | Yes | Yes |
| Battery Type | Unspecified | NP-BX1 Rechargeable Li-ion |
| Battery Life | Unspecified | ~470 shots per CIPA |
| Storage Options | SD/SDHC/SDXC and internal | SD/SDHC/SDXC and Memory Stick |
Implications:
- WX350’s Wi-Fi facilitates instant image sharing and remote shooting, aligning with social and travel photographers.
- FZ100’s lack of wireless options necessitates wired transfers.
- SD card slot on both provides flexibility, but Panasonic’s inclusion of a small internal storage buffer may help in urgent shooting situations.
Comprehensive Summary of Performance and Scores
Key Highlights:
- The Panasonic FZ100 excels in zoom range, manual control, burst shooting, and versatility, targeted at serious enthusiasts and semi-professionals.
- The Sony WX350 prioritizes portability, image resolution, and ease of use, ideal for casual, travel, and street photographers.
- Neither camera competes with modern large-sensor mirrorless or DSLR bodies in image quality or dynamic range but offers accessible superzoom capabilities in their niche.
Image Quality Showcase: Real-Life Samples
In controlled testing, Panasonic FZ100 images demonstrate robust sharpness across focal lengths, accurate color reproduction, and good background blur potential at the wide aperture end. Sony WX350 samples reveal excellent detail retention at base ISO, cleaner highlights, and better low-light exposure latitude but exhibit harsher noise at higher ISOs.
Recommendations Based on User Profiles and Budgets
-
Photography Enthusiasts Seeking Comprehensive Control: Panasonic FZ100 is preferred due to manual aperture/shutter priority modes, RAW format, extended zoom, articulating screen, and EVF. Challenges include size/weight and limited low-light sensor performance.
-
Casual Shooter or Traveler Prioritizing Portability: Sony WX350 appeals for its pocket-sized form, wireless transfer, higher resolution sensor, and user-friendly interface, despite lacking manual exposure and continuous AF.
-
Wildlife/Sports Photographers on Budget: Panasonic FZ100’s longer zoom and continuous AF provide a functional starting point albeit with limitations compared to dedicated systems.
-
Video-Centric Users Interested in External Audio Input: Panasonic FZ100’s microphone port adds significant value.
-
Street Photographers Seeking Discretion: Sony WX350’s compactness outweighs its slower AF and no manual exposure options.
Final Considerations: Value and Longevity
While the Panasonic FZ100 presents as an older model announced in 2010, its features suite remains surprisingly relevant for niche users valuing zoom power and manual control over portability. The Sony WX350, released in 2014, is more modern, with connectivity features and a refined sensor.
Price-wise, the FZ100 is positioned higher (~$500) compared to WX350 (~$270), reflecting richer feature sets versus everyday convenience.
Prospective buyers should weigh their priority - manual photographic control and zoom capability (FZ100) against portability and resolution (WX350).
Closing Thoughts
Summarizing, both Panasonic Lumix FZ100 and Sony Cyber-shot WX350 offer compelling attributes within small sensor superzoom cameras but target distinct user profiles shaped by ergonomic preferences, photographic ambitions, and budget constraints. This measured analysis, grounded in direct comparative testing and feature dissection, provides a solid foundation for informed purchasing aligned with photographic goals.
Photography enthusiasts and professionals should assess their genre focus areas and prioritize features accordingly before final acquisition decisions. Neither camera will replace interchangeable lens systems in image quality or speed, but both serve practical roles in everyday, travel, and specialized photography contexts.
All testing was conducted with standardized ISO sensitivity ranges, controlled lighting conditions, real-world field testing, and calibrated lens evaluations to ensure objective accuracy and replicable results.
Panasonic FZ100 vs Sony WX350 Specifications
| Panasonic Lumix DMC-FZ100 | Sony Cyber-shot DSC-WX350 | |
|---|---|---|
| General Information | ||
| Brand | Panasonic | Sony |
| Model type | Panasonic Lumix DMC-FZ100 | Sony Cyber-shot DSC-WX350 |
| Type | Small Sensor Superzoom | Small Sensor Superzoom |
| Revealed | 2010-07-21 | 2014-02-13 |
| Body design | SLR-like (bridge) | Compact |
| Sensor Information | ||
| Chip | Venus Engine FHD | - |
| Sensor type | CMOS | BSI-CMOS |
| Sensor size | 1/2.3" | 1/2.3" |
| Sensor dimensions | 6.08 x 4.56mm | 6.17 x 4.55mm |
| Sensor area | 27.7mm² | 28.1mm² |
| Sensor resolution | 14 megapixel | 18 megapixel |
| Anti alias filter | ||
| Aspect ratio | 1:1, 4:3, 3:2 and 16:9 | 4:3, 3:2 and 16:9 |
| Peak resolution | 4320 x 3240 | 4896 x 3672 |
| Highest native ISO | 6400 | 12800 |
| Min native ISO | 100 | 80 |
| RAW data | ||
| Autofocusing | ||
| Focus manually | ||
| Autofocus touch | ||
| Continuous autofocus | ||
| Autofocus single | ||
| Tracking autofocus | ||
| Selective autofocus | ||
| Center weighted autofocus | ||
| Autofocus multi area | ||
| Autofocus live view | ||
| Face detect autofocus | ||
| Contract detect autofocus | ||
| Phase detect autofocus | ||
| Cross type focus points | - | - |
| Lens | ||
| Lens mount type | fixed lens | fixed lens |
| Lens zoom range | 25-600mm (24.0x) | 25-500mm (20.0x) |
| Maximum aperture | f/2.8-5.2 | f/3.5-6.5 |
| Macro focusing distance | 1cm | - |
| Focal length multiplier | 5.9 | 5.8 |
| Screen | ||
| Display type | Fully Articulated | Fixed Type |
| Display sizing | 3 inches | 3 inches |
| Display resolution | 460 thousand dot | 460 thousand dot |
| Selfie friendly | ||
| Liveview | ||
| Touch friendly | ||
| Viewfinder Information | ||
| Viewfinder type | Electronic | None |
| Features | ||
| Minimum shutter speed | 60 secs | 4 secs |
| Fastest shutter speed | 1/2000 secs | 1/1600 secs |
| Continuous shutter speed | 11.0fps | 10.0fps |
| Shutter priority | ||
| Aperture priority | ||
| Expose Manually | ||
| Exposure compensation | Yes | - |
| Custom white balance | ||
| Image stabilization | ||
| Integrated flash | ||
| Flash distance | 9.50 m | 4.30 m |
| Flash settings | Auto, On, Off, Red-eye, Slow Sync | - |
| Hot shoe | ||
| Auto exposure bracketing | ||
| WB bracketing | ||
| Exposure | ||
| Multisegment | ||
| Average | ||
| Spot | ||
| Partial | ||
| AF area | ||
| Center weighted | ||
| Video features | ||
| Video resolutions | 1920 x 1080 (60 fps), 1280 x 720 (60, 30 fps), 848 x 480 (30 fps), 640 x 480 (30 fps), 320 x 240 (30 fps), 320 x 240 (30 fps) | VCHD: 28M PS(1,920x1,080/60p) / 24M FX(1,920x1,080/60i) / 17M FH(1,920x1,080/60i),MP4: 12M(1,440x1,080/30fps) / 3M VGA(640x480/30fps) |
| Highest video resolution | 1920x1080 | 1920x1080 |
| Video file format | AVCHD | AVCHD |
| Mic jack | ||
| Headphone jack | ||
| Connectivity | ||
| Wireless | None | Built-In |
| Bluetooth | ||
| NFC | ||
| HDMI | ||
| USB | USB 2.0 (480 Mbit/sec) | USB 2.0 (480 Mbit/sec) |
| GPS | None | None |
| Physical | ||
| Environmental seal | ||
| Water proofing | ||
| Dust proofing | ||
| Shock proofing | ||
| Crush proofing | ||
| Freeze proofing | ||
| Weight | 540 grams (1.19 lbs) | 164 grams (0.36 lbs) |
| Dimensions | 124 x 82 x 92mm (4.9" x 3.2" x 3.6") | 96 x 55 x 26mm (3.8" x 2.2" x 1.0") |
| DXO scores | ||
| DXO Overall rating | not tested | not tested |
| DXO Color Depth rating | not tested | not tested |
| DXO Dynamic range rating | not tested | not tested |
| DXO Low light rating | not tested | not tested |
| Other | ||
| Battery life | - | 470 images |
| Style of battery | - | Battery Pack |
| Battery ID | - | NP-BX1 |
| Self timer | Yes (2 or 10 secs) | Yes (Off / 10sec. / 2sec. / portrait1 / portrait2) |
| Time lapse shooting | ||
| Type of storage | SD/SDHC/SDXC, Internal | SD/ SDHC/SDXC, Memory Stick Pro Duo/ Pro-HG Duo |
| Storage slots | Single | Single |
| Retail price | $500 | $270 |