Sony HX300 vs Sony W810
63 Imaging
44 Features
51 Overall
46


96 Imaging
44 Features
26 Overall
36
Sony HX300 vs Sony W810 Key Specs
(Full Review)
- 20MP - 1/2.3" Sensor
- 3" Tilting Screen
- ISO 80 - 12800
- Optical Image Stabilization
- 1920 x 1080 video
- 24-1200mm (F2.8-6.3) lens
- 623g - 130 x 103 x 93mm
- Revealed February 2013
- Earlier Model is Sony HX200V
- Refreshed by Sony HX400V
(Full Review)
- 20MP - 1/2.3" Sensor
- 2.7" Fixed Screen
- ISO 80 - 3200
- Optical Image Stabilization
- 1280 x 720 video
- 27-162mm (F3.5-6.5) lens
- 111g - 97 x 56 x 21mm
- Launched January 2014

Sony HX300 vs Sony W810: In-Depth Hands-On Comparison for Serious Buyers and Day-to-Day Shooters
Selecting the right camera to suit your photography needs often means weighing convenience, control, and image quality against budget and use case. Today, we pit two long-serving Sony compact cameras head-to-head - the Sony Cyber-shot HX300, a superzoom bridge camera aimed at enthusiasts, and the Sony Cyber-shot W810, a pocket-friendly ultracompact meant for casual shooters. Both cameras come from Sony’s Cyber-shot line but cater to different priorities, and I have personally tested both extensively to uncover how they perform in real-world photography scenarios.
Let’s dissect their capabilities from sensor performance to ergonomics, and from autofocus to video features. By the end, you’ll have a clear understanding of which camera fits where in the spectrum between convenience and creativity.
A Tale of Two Bodies: Ergonomics and Handling for Different Styles of Photography
One of the first things that strike me when picking up the HX300 alongside the W810 is their drastically different size and handling philosophies.
The HX300 is a robust, SLR-style bridge camera measuring 130 x 103 x 93 mm and weighing 623 grams. It’s designed with a solid handgrip, a tilting 3-inch LCD (921k-dot resolution), and an electronic viewfinder (EVF) that lets you shoot comfortably in bright daylight. This camera feels purposeful in your hands - ideal for landscape treks or wildlife shoots when you want precise framing and control.
In contrast, the W810 is an ultracompact 97 x 56 x 21 mm, featherweight 111-gram point-and-shoot that slips effortlessly into a coat pocket. Sporting a fixed, non-tilting 2.7-inch Clear Photo LCD with a much lower 230k-dot resolution, it loses the immediate tactile feedback and eye-level composition experience of the HX300’s EVF. But what it gains is nearly unparalleled portability - perfect for street photography or travel when you want to travel light and capture moments spontaneously.
The top-level physical button layout reflects these divergent philosophies. Examine their control clusters, and the HX300 impresses with dedicated dials and buttons for shutter speed, aperture, exposure compensation, and drive modes - essential for photographers wanting quick manual control. The W810 keeps it simple, relying mostly on menu navigation and automatic modes with minimal manual exposure options, best for snapshots and quick captures.
If you prize ergonomics and direct control, the HX300 pulls ahead. If pocket-friendliness and simplicity dominate your priorities, the W810’s slim and streamlined body will suit you better.
Sensor Specifications and Image Quality: The Heart of the Matter
Despite both cameras being outfitted with a 20-megapixel sensor, their shared sensor size belies stark differences in image quality and performance.
The HX300 uses a backside-illuminated CMOS sensor sized 1/2.3" (6.16 x 4.62 mm), a strong performer for a superzoom model of its era. Its sensor area of 28.46 mm² allows decent light collection, but the small size inherently limits dynamic range and low-light versatility - headwinds for demanding photographers. An anti-aliasing filter is present, which slightly smoothens fine detail but avoids aliasing artifacts.
The W810, however, is equipped with a CCD sensor of the same 1/2.3" size (6.17 x 4.55 mm), a technology now largely superseded by CMOS due to lower noise performance and faster readout. While still capable in good light, the CCD sensor struggles more with noise at high ISO levels than contemporary CMOS designs.
From my tests, the HX300 delivers slightly richer colors and better noise control starting around ISO 400, with usable images beyond ISO 800, whereas the W810 begins showing noticeable grain and desaturation past ISO 400. The HX300’s lack of RAW support is a disappointment for post-processing flexibility but unsurprising given its consumer-oriented bridge class. The W810 also lacks RAW, reinforcing its “point and shoot” pedigree.
Here’s a visual for their sensor size and specs context:
Overall, in image quality terms, the HX300 pulls ahead due to its CMOS sensor and more extensive zoom lens, though neither camera can replace a dedicated APS-C or full-frame system for professional demands.
Displays and Composition Tools: The Viewfinder and Screen Experience
A good shooting experience owes as much to how you compose and review images as it does to underlying optics.
The HX300 features a 3-inch 921k-dot tilting LCD screen and an electronic viewfinder (EVF). That EVF is a huge advantage in bright sunlight or fast-paced shooting, offering about 100% coverage (exact coverage unknown) and helpful magnification for precision. The tilting screen gives angle flexibility - whether you’re shooting low to the ground or over a crowd.
The W810 carries a fixed 2.7-inch 230k-dot Clear Photo LCD with no EVF. It’s perfectly serviceable indoors or in shade but struggles under bright sunlight. You’re stuck with shooting from waist height or awkward angles unless you squat or extend your arms.
Let’s side-by-side these interface differences:
Live view performance on both cameras utilizes contrast-detection autofocus, which, as expected, is slower and less snappy on the W810 due to its simple processor and interface.
From my field work, the HX300’s viewfinder and tilting screen combination shine in versatility, especially for portrait, wildlife, and landscape photographers who crave stable composing. The W810 is more suited to casual outdoor documentation where ultimate control is not paramount.
Zoom Lenses and Optical Versatility - How Far Can You Reach?
If there’s one definitive leap the HX300 boasts over the W810, it’s its astonishing 50x optical zoom range, spanning 24mm wide-angle to a super-telephoto 1200mm equivalent (5.8x crop factor considered). This range grants tremendous flexibility - from expansive vistas to detailed distant wildlife - all encased in one all-in-one package. The lens’s maximum aperture ranges from F2.8 to F6.3, brighter at the wide end to help in low-light conditions.
The W810, while modest in range, offers a 6x zoom from 27mm to 162mm equivalent with an aperture of F3.5 to F6.5. Built for casual, everyday shooting scenarios, its zoom is limited but sufficient for street and family snaps.
The HX300’s zoom system benefits greatly from Optical Image Stabilization (OIS), vital to keep long telephoto shots sharp when handholding. The W810 has OIS too, but the shorter zoom and lighter lens mean you need less stabilization.
This comparison of focal lengths and apertures shows their core philosophies:
- HX300: Mega zoom flexibility enabling landscape sweeps, wildlife telephoto reach, and some macro work (though macro focusing distance not specified).
- W810: Compact convenience for simple shots with readable crops and decent close-ups.
If your photography frequently demands reach - birding, wildlife, distant sports events - the HX300 is a clear winner.
Autofocus Systems and Performance in Diverse Photography Genres
Autofocus (AF) performance is often the make-or-break feature for fast, spontaneous photography. Both cameras rely solely on contrast-detection AF with no phase-detection pixels, which is typical for consumer compacts of their generations.
The HX300 offers 9 focus points and supports single AF, tracking AF, and selective AF modes. However, it misses modern AI-driven eye detection or animal AF, which limits its usefulness for portraits or wildlife tracking in complex scenes.
The W810’s AF system is more basic, without a specified number of points, but does feature face detection autofocus, an intuitive aid for group snapshots or portraits but not reliable for action.
Testing continuous AF and tracking in the field, I found the HX300’s AF system acceptable but not lightning-fast - fine for landscapes, portraits, and casual wildlife viewing but frustrating for fast sports action or birds in flight. The W810’s single AF point and much slower response make it best suited for static or slow-moving subjects.
Both cameras lack manual focus control automation like focus peaking or magnification, limiting macro and creative focusing precision.
Shooting Speed, Burst Rates, and Buffer Affect Sports and Wildlife Photography
Speed matters when capturing fleeting moments, and here the cameras diverge sharply.
The HX300 features a 10 fps continuous shooting mode at reduced resolution or speed, a respectable figure for bridge cameras and allowing decent high-speed burst capture for sports or wildlife.
The W810 can only shoot one frame per second continuously - essentially “single shot” rate - making it impractical for fast action.
Buffer depth is not officially published by Sony for either, but real-world testing shows the HX300 can sustain short bursts before slowing, consistent with enthusiast superzoom expectations. The W810 feels lethargic in rapid succession shooting.
This difference strongly influences choice for those wanting to capture fast sports events or wildlife behavior, where sequences matter.
Image Stabilization and Low-Light Capabilities: Keeping Shots Sharp
Both cameras feature Optical Image Stabilization (OIS), which assists handholding, particularly at telephoto distances or lower shutter speeds.
The HX300’s OIS is essential when shooting at the long end (1200mm equivalent), noticeably reducing camera shake blur - critical for wildlife and travel shooting without a tripod.
The W810’s OIS contribution is more limited given its modest zoom reach but helps with everyday snaps.
Regarding low-light, neither camera is optimized. The HX300 maxes ISO at 12800 but with noise becoming intrusive above ISO 800. The W810 tops at ISO 3200 but its CCD sensor noise appears more rapidly and with reduced dynamic range, making shots grainy beyond ISO 400.
Neither camera has built-in RAW capture or advanced noise reduction algorithms, so post-processing flexibility is limited.
Portrait Photography: Skin Tone Rendering and Background Control
Portrait shooters value accurate skin tone reproduction and pleasing bokeh (background blur).
The HX300’s lens at wide apertures (F2.8 at 24mm) can provide some shallow depth of field at short distances, but the small sensor size inherently limits the amount of background blur achievable. Still, contrast detection autofocus and lack of eye or face priority AF handicap exact focusing on eyes - key in portraiture.
The W810’s slower lens and small sensor fall short for shallow depth blur, but its face detection helps in simple family snapshots under good lighting.
Neither camera matches the portrait control or bokeh quality you’d get with larger sensor cameras, but the HX300's manual exposure modes empower users to experiment with settings more effectively.
Landscape Photography: Dynamic Range, Resolution, and Weather Resistance
Both cameras deliver about 20MP resolution, adequate for prints and large digital crops.
The HX300 offers exposure bracketing, enabling HDR workflows to extend dynamic range - a boon for landscape shooters capturing high contrast scenes like sunrises or shadowy forests. Unfortunately, the W810 lacks bracketing.
Neither offers weather sealing or environmental protection. The HX300’s body is more rugged but not weatherproof.
If landscape photography is a priority, the HX300’s higher resolution LCD, exposure control, and longer zoom for distant scenery yield a more capable tool.
Wildlife and Sports Photography: Tracking, Telephoto Reach, and Frame Rates
The HX300’s 50x zoom combined with a decent 10 fps burst speed gives it an edge for wildlife and sports photography on a budget - you can get closer to the action even if autofocus is not truly professional-grade. Its contrast detection AF system, while competent, can struggle with erratic subject movement or low contrast, but it’s sufficient for casual to intermediate users.
The W810’s limited zoom and single fps capability make it unsuitable for wildlife or sports.
Street and Travel Photography: Discretion, Portability, and Battery Life
For street photography, the W810’s small size and light weight translate into a low profile and discreet shooting experience - invaluable for capturing candid moments unobtrusively. Its battery life rated around 200 shots per charge suffices for casual outings.
The HX300’s heft and bulking design are less discreet but offer greater control and versatility for travel photographers wanting all-in-one flexibility.
While the HX300’s official battery life isn’t specified here, similar bridge cameras usually achieve 350-400 shots per charge, enough for a day of dedicated shooting.
If total portability rules your shooting style, the W810 will be your buddy. For more versatility on trips, the HX300 is preferable.
Macro Photography: Focusing Precision and Magnification
Neither camera specifies close macro focusing distances, but bridge superzoom lenses like the HX300’s often support decent macro modes, allowing handheld close-ups of flowers or small objects with some creative control.
The W810's lower zoom and simple AF system mean macro shots are less feasible.
Night and Astro Photography: High ISO and Exposure Modes
Both cameras are limited in long exposure options necessary for astrophotography. The HX300 does offer shutter speeds up to 30 seconds, whereas the W810 maxes at 2 seconds shutter speed, restricting its usefulness for night sky captures.
Maximum ISO sensitivity and sensor noise performances further limit low-light capabilities for both.
Video Capabilities: Resolution, Frame Rates, and Stabilization
The HX300 can record Full HD 1080p video up to 60 fps - respectable for a camera of its age - delivering smooth footage with continuous autofocus and access to manual exposure during video recording. Its optical stabilization helps reduce camera shake. However, it lacks microphone and headphone jacks for external audio equipment, reducing flexibility for serious videographers.
The W810 tops out at 720p video at 30 fps, sufficient for casual clips but less sharp and flexible.
Professional Workflow Compatibility: File Types and Connectivity
Neither camera shoots in RAW format, a major limitation for professional workflows demanding maximum editing flexibility.
Both cameras lack modern wireless features like Bluetooth or Wi-Fi, requiring USB 2.0 connections for image transfers - somewhat outdated for today’s standards.
Battery and Storage: Real-World Usage Patterns
The W810 uses a proprietary NP-BN battery rated for about 200 shots. The HX300’s battery life isn’t specified but is typically longer for bridge cameras with larger batteries.
Both cameras rely on single memory card slots supporting SD card storage. The W810 also supports Sony Memory Stick formats and microSD/microSDHC cards.
Price-to-Performance and Value Judgments
At approximately $339, the HX300 offers an extensive zoom, better ergonomic control, and advanced exposure options at a reasonable price, making it a compelling choice for enthusiasts seeking versatility on a budget.
The W810 is priced around $100, appealing as an entry-level ultracompact for casual users who prioritize small size and simplicity over feature richness.
Performance Ratings at a Glance
Ranking the cameras across key performance domains:
Genre-specific performance highlights:
Sample image gallery comparing output from both:
Final Recommendations: Who Should Buy Which?
The Sony HX300 is best suited for hobbyists and enthusiasts who want an affordable, versatile superzoom camera with manual controls, longer zoom reach, and decent video features. It shines in outdoor photography disciplines - wildlife, landscape, and casual sports - where focal length flexibility and exposure control are valuable. Its limitations include no RAW shooting, moderate autofocus speed, and no weather sealing.
The Sony W810 is tailored for beginners or casual photographers seeking a tiny, straightforward camera for everyday snapshots, family moments, and travel where portability is non-negotiable. It is not recommended for anyone wanting advanced photographic control or better low-light performance.
If choosing between the two for a photography kit, the HX300 offers far more creative potential, while the W810 stays a modest but faithful point-and-shoot companion.
Conclusion: Bridging the Gap or Compact Convenience?
My hands-on experience with these cameras underscores a perennial Sony theme: balancing advanced features with ease of use across market segments. The HX300 bridges the gap between entry-level and enthusiast territory, delivering extensive zoom reach and manual exposure modes. The W810 simplifies photography to the essentials in an ultra-compact, easy-to-carry frame.
Your choice depends ultimately on your photographic ambitions and priorities. Do you want creative control, zoom versatility, and better image quality? Pick the HX300. Need a trusty pocket-sized companion for simple shoots? The W810 awaits.
This candid comparison hopes to clarify where each camera sits in the wide landscape of photography tools, arming you with insights from real-world tests rather than specs alone. I encourage readers to try each if possible, as the feel and handling remain paramount.
Happy shooting!
Sony HX300 vs Sony W810 Specifications
Sony Cyber-shot DSC-HX300 | Sony Cyber-shot DSC-W810 | |
---|---|---|
General Information | ||
Company | Sony | Sony |
Model type | Sony Cyber-shot DSC-HX300 | Sony Cyber-shot DSC-W810 |
Class | Small Sensor Superzoom | Ultracompact |
Revealed | 2013-02-20 | 2014-01-07 |
Body design | SLR-like (bridge) | Ultracompact |
Sensor Information | ||
Sensor type | BSI-CMOS | CCD |
Sensor size | 1/2.3" | 1/2.3" |
Sensor dimensions | 6.16 x 4.62mm | 6.17 x 4.55mm |
Sensor area | 28.5mm² | 28.1mm² |
Sensor resolution | 20 megapixels | 20 megapixels |
Anti alias filter | ||
Aspect ratio | - | 4:3 and 16:9 |
Maximum resolution | 5184 x 3888 | 5152 x 3864 |
Maximum native ISO | 12800 | 3200 |
Minimum native ISO | 80 | 80 |
RAW pictures | ||
Autofocusing | ||
Manual focusing | ||
Touch focus | ||
Continuous autofocus | ||
Autofocus single | ||
Autofocus tracking | ||
Selective autofocus | ||
Center weighted autofocus | ||
Autofocus multi area | ||
Autofocus live view | ||
Face detection focus | ||
Contract detection focus | ||
Phase detection focus | ||
Total focus points | 9 | - |
Cross type focus points | - | - |
Lens | ||
Lens mount type | fixed lens | fixed lens |
Lens zoom range | 24-1200mm (50.0x) | 27-162mm (6.0x) |
Largest aperture | f/2.8-6.3 | f/3.5-6.5 |
Crop factor | 5.8 | 5.8 |
Screen | ||
Range of screen | Tilting | Fixed Type |
Screen size | 3" | 2.7" |
Screen resolution | 921k dot | 230k dot |
Selfie friendly | ||
Liveview | ||
Touch functionality | ||
Screen technology | - | Clear Photo LCD |
Viewfinder Information | ||
Viewfinder | Electronic | None |
Features | ||
Slowest shutter speed | 30 seconds | 2 seconds |
Maximum shutter speed | 1/4000 seconds | 1/1500 seconds |
Continuous shooting speed | 10.0 frames per sec | 1.0 frames per sec |
Shutter priority | ||
Aperture priority | ||
Manually set exposure | ||
Exposure compensation | Yes | - |
Change white balance | ||
Image stabilization | ||
Built-in flash | ||
Flash distance | - | 3.20 m (with ISO auto) |
Flash options | - | Auto / Flash On / Slow Synchro / Flash Off / Advanced Flash |
External flash | ||
AEB | ||
WB bracketing | ||
Exposure | ||
Multisegment exposure | ||
Average exposure | ||
Spot exposure | ||
Partial exposure | ||
AF area exposure | ||
Center weighted exposure | ||
Video features | ||
Supported video resolutions | 1920 x 1080 (60, 50 fps) | 1280 x 720 (30 fps), 640 x 480 (30 fps) |
Maximum video resolution | 1920x1080 | 1280x720 |
Video data format | - | H.264 |
Mic jack | ||
Headphone jack | ||
Connectivity | ||
Wireless | None | None |
Bluetooth | ||
NFC | ||
HDMI | ||
USB | USB 2.0 (480 Mbit/sec) | USB 2.0 (480 Mbit/sec) |
GPS | None | None |
Physical | ||
Environment seal | ||
Water proofing | ||
Dust proofing | ||
Shock proofing | ||
Crush proofing | ||
Freeze proofing | ||
Weight | 623 gr (1.37 lbs) | 111 gr (0.24 lbs) |
Dimensions | 130 x 103 x 93mm (5.1" x 4.1" x 3.7") | 97 x 56 x 21mm (3.8" x 2.2" x 0.8") |
DXO scores | ||
DXO All around rating | not tested | not tested |
DXO Color Depth rating | not tested | not tested |
DXO Dynamic range rating | not tested | not tested |
DXO Low light rating | not tested | not tested |
Other | ||
Battery life | - | 200 photos |
Form of battery | - | Battery Pack |
Battery ID | - | NP-BN |
Self timer | - | Yes (2 or 10 secs) |
Time lapse shooting | ||
Storage media | - | Memory Stick Duo/Pro Duo/Pro-HG Duo, microSD/microSDHC |
Storage slots | 1 | 1 |
Cost at launch | $339 | $100 |