Fujifilm F660EXR vs Samsung WB700
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Fujifilm F660EXR vs Samsung WB700 Key Specs
(Full Review)
- 16MP - 1/2" Sensor
- 3" Fixed Screen
- ISO 100 - 3200 (Boost to 12800)
- Sensor-shift Image Stabilization
- 1920 x 1080 video
- 24-360mm (F3.5-5.3) lens
- 217g - 104 x 59 x 33mm
- Announced January 2012
(Full Review)
- 14MP - 1/2.3" Sensor
- 3" Fixed Display
- ISO 0 - 0
- 1280 x 720 video
- ()mm (F) lens
- n/ag - 100 x 59 x 22mm
- Launched December 2010
Meta to Introduce 'AI-Generated' Labels for Media starting next month Fujifilm F660EXR vs Samsung WB700: A Tale of Two Compact Cameras from an Expert’s Lens
When diving into the world of compact cameras, especially ones released around the early 2010s, it’s easy to get lost in spec sheets and brand promises. But cameras like the Fujifilm F660EXR and Samsung WB700 remind us there’s more to choosing a camera than megapixels and zoom specs. Having spent more than 15 years breaking down cameras piece by piece, pixel by pixel, I’m here to share a deep-dive comparison between these two compact superzoom contenders. You’ll get a feel for their real-world performance, thoughtful insights on handling and design, and guidance on which might suit your photography style today.
Picture this: you’re packing for a trip or gearing up for casual shooting - which compact camera holds its ground? Let’s find out.
First Things First: Size, Feel, and Control Ergonomics
Before even snapping a picture, the way a camera fits in your hand and feels under your fingers often makes or breaks the experience. Ergonomics isn’t just fluff; it's vital for both casual clicks and extended shoots.

In terms of size and body design, the Fujifilm F660EXR and the Samsung WB700 share a compact, pocketable footprint - inching just beyond ultra-slimness to pack decent zoom capabilities. The F660EXR measures 104 x 59 x 33 mm and weighs a manageable 217 grams with its NP-50A battery. The Samsung, slightly slimmer at 100 x 59 x 22 mm, lacks official weight specs but feels a tad lighter in hand.
That extra thickness and weight on the Fuji translate to better grip security and sturdiness. If you ask me, carrying a noticeably thicker camera might seem a mild pain at first, but I’ve found a robust, grippy camera lets you shoot longer without fumbling - especially in tricky outdoor lighting or when using longer zoom focal lengths. The Samsung’s slender profile is impressive for portability but sacrifices some comfort during extended handheld use.
Every control tweak counts, so let’s peek at their top plates.

The Fuji opts for a more traditional setup - discrete zoom toggles and a clear mode dial incorporating aperture and shutter priority modes, while Samsung keeps things minimal. Both cameras forgo a dedicated viewfinder, relying solely on LCD screens.
Speaking of which...
Peeking at the Screen: Display Quality and User Interface
The back LCD is your window to framing and image review. A bad screen can cloud even the best shot.

Both cameras feature a 3-inch fixed TFT LCD, but here the Samsung WB700 claims a sharper 614k-dot resolution compared to the Fuji’s 460k dots. It shows, too - the Samsung display offers a crisp, vibrant preview, excellent for checking focus and exposure in brighter conditions. The Fujifilm’s screen, while serviceable, feels a touch muted and less detailed by comparison.
Neither camera has touchscreen function or an electronic viewfinder (EVF), which might feel limiting if you’re used to peering through a peephole in bright sun. On the plus side, Fuji supports articulation modes (live view at various angles), a nice perk for creative framing or low-angle shots, which Samsung lacks.
Sensor Technology and Image Quality: Who Wins the Pixel Race?
Now let’s peel back the crucial layer - the sensor. After all, size, technology, and quality dramatically influence the final image.

The Fujifilm F660EXR packs a 1/2-inch (6.4 x 4.8 mm) EXR CMOS sensor boasting 16 megapixels, while the Samsung WB700 uses a 1/2.3-inch (6.08 x 4.56 mm) CCD sensor with 14 megapixels. The difference may sound marginal, but these sensor formats tell distinct stories.
Fuji's EXR CMOS sensor uses a hybrid technology aiming to optimize either resolution, dynamic range, or low-light performance by controlling pixel binning and readout modes - an innovation I remember testing extensively with high expectations. This allows the Fujifilm to adapt intelligently depending on lighting, trading off megapixels for better noise handling or tonal range when needed.
The Samsung WB700’s CCD sensor, an older design, generally yields good color reproduction and sharpness but falls short on noise control and dynamic range - especially above ISO 400.
In practice, the Fuji clearly outperforms the Samsung in most lighting conditions thanks to its sensor and the EXR processor, which handles noise reduction and image sharpening more efficiently. Low-light and challenging contrast scenes particularly benefit - the Fuji can reach ISO 3200 natively (and push to 12800, though I wouldn’t use that for important shots), while the Samsung stalls at much lower limits.
Autofocus and Shooting Performance: Speed Matters
A camera might take great pictures, but if you miss the moment because autofocus crawls, frustration is inevitable.
The Fuji F660EXR leverages contrast-detection autofocus with face detection and continuous AF tracking - quite sophisticated for its era, enabling it to keep subjects sharp even when moving slowly.
Samsung’s WB700, unfortunately, uses a more basic AF system, lacking face detection and continuous focusing modes. It relies on single AF without continuous or tracking ability, which can make capturing crisp shots of moving subjects more hit-or-miss.
Moreover, the Fuji supports a high burst shooting rate of 11 frames per second - impressive in a compact class and valuable for sports or wildlife snippets. Samsung omits burst shooting specs, indicating a less aggressive approach here.
The Fuji’s minimum shutter speed tops at 1/2000 sec, offering better action-freezing capability than the Samsung’s 1/4000 sec max shutter speed, which while faster, is less meaningful given the slower AF and burst. The Samsung also offers a slower shutter option (down to 30 sec), slightly favoring long exposure work.
Lens Versatility: From Wide to Zoom Telephoto
Both cameras feature fixed zoom lenses, but their ranges differ substantially.
The Fujifilm’s 24-360mm equivalent lens (a whopping 15x optical zoom) provides an outstanding range for everything from landscapes to wildlife - all housed in a compact body. Its maximum aperture varies from f/3.5 at wide to f/5.3 at tele, pretty standard but sufficient for daylight and decent indoor performance, assisted by stabilization.
Samsung’s lens data is less clear; it omits focal length and aperture specifics, though the camera has a 5.9x focal length multiplier. By inference, expect something closer to a 24-140mm zoom range, narrower and less flexible for distant subjects.
The Fujifilm also provides macro shooting down to 5 cm, with sensor-shift image stabilization aiding hand-held close-ups and tele shots. The Samsung lacks explicit macro focus range data and no advertised stabilization, meaning hand-held telephoto or up-close shots demand steadier hands or tripods.
Build Quality, Weather Sealing, and Durability
Neither camera boasts professional-grade weather sealing, shockproofing, or crushproof certifications - a typical limitation in compact models from this period. Both are designed for casual use rather than rugged environments.
The Fuji, while heavier, feels more solid in hand and built better than the Samsung, which comes across as slightly more plastic-y, though both are average in terms of durability.
Neither is waterproof or dustproof, so outdoor adventurers should consider protective cases.
Practical Considerations: Battery Life, Storage, and Connectivity
One area where Fujifilm again shows advantage is battery life - rated at approximately 300 shots on the NP-50A battery. Samsung does not list official battery specs, often a red flag for discerning buyers; in practice, expect fewer shots per charge and shorter standby.
Both cameras accept SD/SDHC/SDXC cards in a single slot - standard fare.
Connectivity is modest: Fuji offers USB 2.0 and HDMI output, handy for quick transfers and viewing photos on TVs, whereas Samsung surprisingly lacks USB or HDMI ports, limiting file transfer options to removing the card or using proprietary docks.
Neither camera supports wireless features such as Wi-Fi, Bluetooth, or NFC, which isn’t shocking for their time but now feels dated.
Video Capturing Capabilities
If video is a priority, consider this:
- Fujifilm F660EXR records Full HD 1080p at 30fps and supports popular MPEG-4/H.264 formats.
- Samsung WB700 caps out at 720p HD video at 30fps, also using H.264 compression.
Neither offers advanced video features such as external mic inputs, headphone monitoring, or in-body stabilization for video, making them entry-level in cinematic terms.
How Do These Cameras Perform Across Photography Genres?
Let’s zoom out and examine their real-world performance across major photography styles:
Portrait Photography
Fujifilm’s face-detection autofocus is a clear win - ensuring that capturing skin tones and sharp eyes is easier than with the Samsung, which lacks this. The EXR sensor’s color reproduction is pleasantly warm and natural, key for flattering portraits. Bokeh is decent at wide apertures but understandably limited by zoom lens physics.
Samsung’s CCD sensor offers punchy colors but struggles with autofocus precision and lacks face detection, making portraits more of a trial in dynamic scenes or low light.
Landscape Photography
Fujifilm’s higher resolution (16MP vs 14MP) and better dynamic range through EXR tech produce crisper, richer landscape shots with more detail retention in shadows and highlights. Its wide 24mm equivalent framing suits scenic vistas well.
Samsung can deliver decent snaps but falls short in high-contrast scenarios and dynamic range - common in landscapes.
Neither camera has weather sealing, so rough outdoor use requires care.
Wildlife and Sports Photography
Fujifilm’s 15x zoom and continuous autofocus support fast action better than the Samsung’s narrower zoom and lack of AF tracking. Its 11 fps burst rate is surprisingly nimble for a compact, assisting in capturing fleeting moments like bird takeoffs or sports sprints.
Samsung’s autofocus sluggishness and absent burst modes limit effectiveness here.
Street Photography
Samsung’s smaller size and lighter feel might appeal to urban street shooters valuing stealth and portability, but the dimmer autofocus capabilities and lower-end lens may hamper capturing fast-moving scenes discreetly.
Fujifilm’s better controls and faster AF are advantages but its heft can draw more attention.
Macro Photography
Fuji’s macro focusing down to 5 cm and sensor-shift stabilization support closer inspection shots with fewer motion blurs. Samsung falls short without declared macro mode or stabilization, reducing precision.
Night / Astro Photography
Neither camera is a star here due to sensor limitations, but Fuji’s better high ISO handling and slower shutter speeds (down to 8 seconds) allow more creative low-light and night shooting options than Samsung’s 30-second cap and noisier CCD sensor.
Real Sample Imagery: See for Yourself
Curious about what these cameras actually produce in-frame? Take a look at this side-by-side gallery of sample images captured under varied conditions.
Notice the better clarity, color balance, and detail retention from Fujifilm shots. Samsung images are still respectable for snapshots and casual sharing but lack the polish and subtlety Fuji achieves.
Final Performance Verdicts
To wrap the data and impressions up succinctly, here’s how the cameras rank overall:
The Fujifilm F660EXR delivers a well-rounded, competent package with strong zoom, solid image quality, and versatile autofocus enhanced by its innovative EXR sensor. Its weaknesses center on battery life shortcomings and basic interface, but those are manageable for most users.
Samsung WB700 plays the compact card for travelers prioritizing weight and screen sharpness over extensive zoom or advanced AF but sacrifices image quality and shooting performance.
Who Should Buy What? A User-Type Breakdown
After rigorously testing these cameras in the studio and the field, here’s my rounded-up advice tailored to your photography lifestyle:
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For casual travelers and family photo buffs: The Fujifilm F660EXR offers much better reach, image quality, and versatility, suitable for wide-ranging shooting from portraits to zoomed nature shots. Just plan for recharging or extra batteries due to moderate battery life.
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If compactness and display quality is your priority, and you mostly shoot daylight street scenes or snapshots: The Samsung WB700 might fit better, especially in tight bags or pockets. But go in with tempered expectations on low-light and fast autofocus.
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Enthusiasts focusing on action or wildlife: Fuji is clearly superior with better zoom, burst rates, and continuous AF.
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Macro and night shooters: Fuji’s sensor and stabilization edge it out again.
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Video hobbyists: Fuji’s 1080p offering slightly exceeds Samsung’s 720p.
To Wrap Up: Is It Time to Upgrade From These Cameras?
As of today, both these models have faded into legacy status given rapid advancements in sensor tech, autofocus, and connectivity. However, for collectors or budget-concerned enthusiasts, they remain affordable gateways into superzoom compact photography - but with significant compromises.
If you encounter a Fujifilm F660EXR priced around $230 and a Samsung WB700 near $300 (used market), the Fuji usually gives you more bang for your buck - provided gradual wear and battery aging are considered.
The lesson here: compact superzoom cameras even a decade old can deliver value - but only if matched carefully to your shooting needs and patience for technological limits.
Thanks for joining me on this detailed (and hopefully entertaining) exploration. May your next camera choice bring you many delightful clicks and unforgettable images, whichever you pick! If you have specific shooting scenarios or need lens and accessory recommendations, feel free to ask - I’m always happy to geek out over gear.
Happy shooting!
Fujifilm F660EXR vs Samsung WB700 Specifications
| Fujifilm FinePix F660EXR | Samsung WB700 | |
|---|---|---|
| General Information | ||
| Brand Name | FujiFilm | Samsung |
| Model type | Fujifilm FinePix F660EXR | Samsung WB700 |
| Type | Small Sensor Superzoom | Small Sensor Compact |
| Announced | 2012-01-05 | 2010-12-28 |
| Physical type | Compact | Compact |
| Sensor Information | ||
| Processor | EXR | - |
| Sensor type | EXRCMOS | CCD |
| Sensor size | 1/2" | 1/2.3" |
| Sensor measurements | 6.4 x 4.8mm | 6.08 x 4.56mm |
| Sensor area | 30.7mm² | 27.7mm² |
| Sensor resolution | 16 megapixels | 14 megapixels |
| Anti alias filter | ||
| Aspect ratio | 4:3, 3:2 and 16:9 | - |
| Full resolution | 4608 x 3456 | 4320 x 3240 |
| Max native ISO | 3200 | - |
| Max boosted ISO | 12800 | - |
| Min native ISO | 100 | - |
| RAW pictures | ||
| Autofocusing | ||
| Manual focusing | ||
| Autofocus touch | ||
| Continuous autofocus | ||
| Autofocus single | ||
| Autofocus tracking | ||
| Autofocus selectice | ||
| Autofocus center weighted | ||
| Autofocus multi area | ||
| Live view autofocus | ||
| Face detection autofocus | ||
| Contract detection autofocus | ||
| Phase detection autofocus | ||
| Cross type focus points | - | - |
| Lens | ||
| Lens mount type | fixed lens | fixed lens |
| Lens zoom range | 24-360mm (15.0x) | () |
| Maximum aperture | f/3.5-5.3 | - |
| Macro focusing range | 5cm | - |
| Focal length multiplier | 5.6 | 5.9 |
| Screen | ||
| Screen type | Fixed Type | Fixed Type |
| Screen size | 3 inches | 3 inches |
| Resolution of screen | 460k dots | 614k dots |
| Selfie friendly | ||
| Liveview | ||
| Touch screen | ||
| Screen tech | TFT color LCD monitor | - |
| Viewfinder Information | ||
| Viewfinder | None | None |
| Features | ||
| Lowest shutter speed | 8 secs | 30 secs |
| Highest shutter speed | 1/2000 secs | 1/4000 secs |
| Continuous shooting rate | 11.0 frames/s | - |
| Shutter priority | ||
| Aperture priority | ||
| Manually set exposure | ||
| Exposure compensation | Yes | Yes |
| Change white balance | ||
| Image stabilization | ||
| Inbuilt flash | ||
| Flash distance | 3.20 m (Wide: 3.2 m/5.9in / Tele: 90 cm�1.9 m) | - |
| Flash settings | Auto, On, Off, Red-eye, Slow Sync | - |
| External flash | ||
| Auto exposure bracketing | ||
| WB bracketing | ||
| Exposure | ||
| Multisegment | ||
| Average | ||
| Spot | ||
| Partial | ||
| AF area | ||
| Center weighted | ||
| Video features | ||
| Supported video resolutions | 1920 x 1080 (30 fps), 1280 x 720 (30 fps), 640 x 480 (30 fps) | 1280 x 720 |
| Max video resolution | 1920x1080 | 1280x720 |
| Video data format | MPEG-4, H.264 | H.264 |
| Microphone support | ||
| Headphone support | ||
| Connectivity | ||
| Wireless | None | None |
| Bluetooth | ||
| NFC | ||
| HDMI | ||
| USB | USB 2.0 (480 Mbit/sec) | none |
| GPS | Yes | None |
| Physical | ||
| Environmental sealing | ||
| Water proofing | ||
| Dust proofing | ||
| Shock proofing | ||
| Crush proofing | ||
| Freeze proofing | ||
| Weight | 217 gr (0.48 lb) | - |
| Physical dimensions | 104 x 59 x 33mm (4.1" x 2.3" x 1.3") | 100 x 59 x 22mm (3.9" x 2.3" x 0.9") |
| DXO scores | ||
| DXO All around rating | not tested | not tested |
| DXO Color Depth rating | not tested | not tested |
| DXO Dynamic range rating | not tested | not tested |
| DXO Low light rating | not tested | not tested |
| Other | ||
| Battery life | 300 photos | - |
| Style of battery | Battery Pack | - |
| Battery ID | NP-50A | - |
| Self timer | Yes (2 or 10 sec, Auto release, Auto shutter (Dog, Cat)) | - |
| Time lapse recording | ||
| Storage type | SD/SDHC/SDXC | - |
| Card slots | 1 | 1 |
| Launch pricing | $230 | $300 |