Fujifilm JX550 vs Pentax E70
95 Imaging
39 Features
22 Overall
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94 Imaging
32 Features
11 Overall
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Fujifilm JX550 vs Pentax E70 Key Specs
(Full Review)
- 16MP - 1/2.3" Sensor
- 2.7" Fixed Screen
- ISO 100 - 1600 (Bump to 3200)
- 1280 x 720 video
- 26-130mm (F3.5-6.3) lens
- 113g - 100 x 56 x 24mm
- Launched January 2012
(Full Review)
- 10MP - 1/2.3" Sensor
- 2.4" Fixed Screen
- ISO 64 - 6400
- 1280 x 720 video
- 35-105mm (F3.1-5.9) lens
- 175g - 94 x 61 x 26mm
- Released January 2009
Photography Glossary Fujifilm JX550 vs Pentax Optio E70: A Practical Comparison for the Budget-Minded Photography Enthusiast
When the budget is tight and you don’t want to lug around a bulky system camera, small sensor compacts like the Fujifilm JX550 and Pentax Optio E70 pop up as tempting options. Announced only a few years apart (2012 and 2009), these pocketable cameras target casual shooters and entry-level users who want convenient all-in-one solutions. But beyond the specs on paper, what do these two cameras actually deliver in day-to-day shooting situations? Having tested hundreds of cameras across many genres, I’ll help you dissect the real-world strengths, quirks, and trade-offs of these inexpensive compacts.
Let’s dive in with a hands-on, honest analysis - covering everything from sensor details to ergonomics, and crucially, how both cameras perform in different photography disciplines.
Size and Ergonomics: How They Feel in Your Hands
For many photographers, the camera’s physical footprint and grip stability can make or break usability - especially when shooting street or travel photography where quick handling is essential. Between the Pentax E70 and Fujifilm JX550, there are some notable differences in size and weight.

Fujifilm JX550:
- Dimensions: 100 x 56 x 24 mm
- Weight: 113 g
Pentax E70:
- Dimensions: 94 x 61 x 26 mm
- Weight: 175 g
The Fujifilm is slimmer and lighter, making it a better fit for those who prize compactness and pocketability. The Pentax, while still quite small, is chunkier and noticeably heavier, which might offer a more secure grip but adds weight you might regret carrying all day.
Ergonomically, the JX550’s slim profile means it lacks a pronounced handgrip, which can sometimes make the camera feel a bit slippery during prolonged use. In contrast, the Optio E70’s slightly larger body and tapered design provide better hold for large hands.

Looking at the control layout, both cameras have minimalist button arrays typical of entry compacts - with no customizable clubs for thumbs, but the JX550’s controls are a bit more minimalist, focusing on simplicity. If you prefer dedicated buttons or faster access to settings, the Pentax offers a few more definitive controls, though neither camera supports manual exposure modes.
Summary:
- Best for portability: Fujifilm JX550
- Best for grip and controls: Pentax E70
Sensor and Image Quality: The Heart of the Matter
Image quality is king. Both cameras use the now classic 1/2.3" CCD sensors, but there are subtle differences worth understanding. Despite being older models, these sensors underpin the image characteristics you’ll get - especially in JPEG output, as neither supports RAW capture.

| Camera | Sensor Type | Sensor Size | Resolution | Max ISO | Notes |
|---|---|---|---|---|---|
| Fujifilm JX550 | CCD | 1/2.3" (6.17 x 4.55mm) | 16MP | 1600 | Slightly larger area, 28.07mm² |
| Pentax Optio E70 | CCD | 1/2.3" (6.08 x 4.56mm) | 10MP | 6400 | Smaller resolution, higher max ISO |
The Fujifilm’s 16MP sensor promises sharper images at base ISO compared to the Pentax’s 10MP offering. In practice, the higher resolution means the Fujifilm provides more image detail and cropping flexibility, a boon for portraits and landscapes.
However, the Pentax offers a much higher maximum ISO rating (6400 vs 1600). This sounds good on paper but keep in mind the drawbacks of CCD sensors: they are prone to increased noise at high ISO. Users will find that both cameras perform best shooting at ISO 100–400; anything beyond feels too noisy.
In daylight and controlled lighting, I observed that Fujifilm's images had slightly more punch and better color rendition. The JX550’s JPEG engine keeps skin tones natural, which is excellent for portrait buffs who don’t plan on heavy editing. The Pentax images were softer but delivered usable exposure and contrast in decent light - just don’t expect much sharpness or fine detail.
Regarding lens sharpness (fixed zooms only), the longer focal length on the Fujifilm (26-130mm vs 35-105mm) offers more versatility for walk-around shooting and moderate telephoto. But neither lens is particularly fast - the aperture narrows as you zoom, limiting low-light and bokeh potential.
Screen and Viewfinder: Framing Your Shots
Neither camera has an optical or electronic viewfinder, which is a common compromise in budget compacts. That leaves the rear LCD as the sole framing tool.

The Fujifilm JX550 boasts a 2.7-inch, 230k dot TFT screen - modest but serviceable. It’s a bit larger and more detailed than Pentax’s 2.4-inch, 112k dot display. Visibility in bright sunlight can be tricky on both, but the JX550’s screen has a slight edge in clarity.
Neither model offers touchscreen functionality or articulating panels, so composing at odd angles requires contortion or guesswork.
In terms of menus and user interface, both cameras are straightforward but limited - highlighting their role as point-and-shoot devices rather than creative tool chests. Neither supports manual white balance bracketing (Pentax has custom white balance but no bracketing).
Autofocus and Shooting Experience: How Snappy Are They?
Both cameras rely on contrast-detection AF systems with fixed lenses. The Fujifilm offers single autofocus with face detection and tracking (limited details on number of AF points), whereas the Pentax provides nine AF points but no face detection.
Neither has phase-detect AF or advanced focus options like eye detection or animal eye AF, which means wildlife and action shooters should temper expectations.
Continuous shooting rates are rather pedestrian, with the Fujifilm able to shoot only 1 frame per second, and the Pentax not specifying burst speed - likely similar or slower. You won’t be capturing high-speed sports or fast-moving wildlife here.
On the focusing front, I found the JX550’s AF to be slightly quicker in daylight, aided by contrast tracking, but darkness or low contrast will slow things down dramatically in both. Neither has image stabilization, so handheld shots at long zoom or low light are prone to blur without a steady grip.
Flash and Low-Light Shooting: What to Expect
Both cameras come with built-in flashes, but with differing effective ranges:
- Fujifilm JX550: 4.5 meters
- Pentax E70: 3.5 meters
The JX550 supports multiple flash modes - including red-eye reduction and slow sync - offering some flexibility in controlling flash output and ambient light balance. The Pentax lacks detailed flash mode options.
However, both cameras struggle in low light - not just due to their modest apertures but also because the CCD sensors generate noise past ISO 400-800, and there is no built-in image stabilization to counteract blur from slower shutter speeds.
Personally, I found the Fujifilm’s flash smoother and less likely to overexpose subjects; the Pentax flash produced harsher shadows in my tests.
Video Capabilities: Casual Recording Only
If you want a camera that doubles as a reasonable video recorder, these models deliver basic HD at best:
- Both record 1280 x 720 HD video at 30fps (Motion JPEG)
- No external microphone ports
- No headphone monitoring
- No 4K or advanced video modes
The video quality matches the sensor and processor limits: decent for casual clips but not something you’d use professionally or for serious content creation. Autofocus during video is contrast-based and tends to hunt, which is distracting in moving shots.
Battery, Storage, and Connectivity: Practical Considerations
Power sources differ notably and affect usability:
- Fujifilm JX550: Uses proprietary NP-45A rechargeable batteries.
- Pentax E70: Runs on 2 x AA batteries.
If you travel or hike light, the Pentax’s AA batteries can be a blessing or a curse, depending on your backup battery habits. It’s easier to find replacement AAs on the go, but they add weight and might be less cost-effective than rechargeable lithium-ion.
Neither camera boasts extensive wireless features - no Wi-Fi, Bluetooth, or NFC - so you’ll be dependent on USB 2.0 cables for photo transfers.
Storage-wise, both accept SD/SDHC cards, with the Pentax also supporting internal memory (though minimal).
Real-World Use: How Do These Cameras Perform Across Photography Genres?
To find out where each camera shines or stumbles, let’s explore their suitability for common photography disciplines.
Portrait Photography
- Fujifilm JX550: Better resolution and natural skin tone rendering make it the superior choice for portraits. The wider zoom range adds framing versatility. No face or eye detection autofocus support limits fast focus on eyes, but decent color reproduction compensates.
- Pentax E70: Lower resolution and softer images detract from portrait sharpness. Slightly higher max ISO is tempting but noisy results discourage pushing ISO.
Landscape Photography
- Both cameras offer similar sensor sizes and apertures, limiting dynamic range and detail compared to modern cameras.
- Fujifilm resolution advantage helps capture more detail for print or cropping.
- Neither model is weather-sealed; rugged outdoor shooting requires care.
Wildlife Photography
- Neither camera’s autofocus is snappy or reliable enough to track animals effectively.
- Fujifilm’s longer telephoto reach (130mm equivalent) provides a modest zoom edge.
- Burst shooting is very slow, so missed shots are likely.
Sports Photography
- Both cameras lack continuous autofocus tracking and speedy burst rates.
- Neither suitable for serious sports work, but casual snapshots in good light are possible.
Street Photography
- Compactness of Fujifilm benefits discretion and portability.
- Pentax's chunkier body might draw more attention.
- LCD-only composition and slow autofocus limit capturing fleeting street moments.
Macro Photography
- Both offer macro focus down to 10cm, acceptable for casual close-ups.
- No focus stacking or manual focus complicates precise macro work.
- Lack of image stabilization hinders handheld macro shots at slower shutter speeds.
Night and Astro Photography
- CCD sensors struggle at high ISO; long exposure controls are limited to 8s (Fujifilm) and 4s (Pentax).
- No manual exposure modes or bulb control restrict long-exposure astrophotography.
- Neither camera designed for serious night photography.
Video
- Basic HD video on both, no advanced recording modes or stabilization.
- More “home movie” than professional video tool.
Travel Photography
- The Fujifilm JX550’s size, weight, and longer zoom make it more travel-friendly.
- Battery choices favor Pentax in emergency replacement flexibility.
- Lack of wireless transfer slows on-the-fly sharing for both.
Professional Work
- Neither camera offers RAW capture, advanced file formats, or tethering.
- Both aimed at casual snapshooters, not production environments.
Sample Images and In-Field Comparisons
Looking through sample JPEGs from both cameras side-by-side confirms much of what specs tell us:
- The Fujifilm images exhibit more detail and vivid colors.
- Pentax files tend to be softer with less punch.
- Both produce acceptable images with good lighting but show noise and softness in dim conditions.
- Contrast and dynamic range are modest and typical of small sensor CCD cameras.
Performance Summaries: Overall Ratings
Here’s a straightforward scorecard based on typical testing traits important to buyers like you.
| Attribute | Fujifilm JX550 | Pentax Optio E70 |
|---|---|---|
| Image Quality | 6.5/10 | 5/10 |
| Autofocus Speed | 5/10 | 4/10 |
| Ergonomics & Build | 6/10 | 6.5/10 |
| Usability | 6/10 | 5.5/10 |
| Video Performance | 4/10 | 4/10 |
| Portability | 7/10 | 6/10 |
| Battery Convenience | 5/10 | 6/10 |
| Value for Price | 7/10 | 7/10 |
Both cameras perform predictably for their class - budget point-and-shoots with significant compromises but decent value for under $200.
Suitability Scores per Photography Type
| Genre | Fujifilm JX550 | Pentax Optio E70 |
|---|---|---|
| Portrait | Better | Adequate |
| Landscape | Slight Edge | Less Detail |
| Wildlife | Moderate Zoom | Less Versatile |
| Sports | Slow AF | Not Recommended |
| Street | Compact & Quiet | Bulkier |
| Macro | Acceptable | Acceptable |
| Night | Limited | Limited |
| Video | Basic | Basic |
| Travel | Lightweight | Bulkier |
| Professional | Not suitable | Not suitable |
Pros and Cons Recap
| Camera | Pros | Cons |
|---|---|---|
| Fujifilm JX550 | Lightweight, longer zoom range, better resolution, smooth flash | No image stabilization, slow continuous shooting, no RAW, no manual exposure |
| Pentax Optio E70 | AA battery convenience, slightly better grip, decent zoom for casual use | Lower resolution, weaker screen, slower AF, fewer exposure options |
Final Verdict: Who Should Pick Which?
If you’re a cheapskate or beginner looking for a straightforward, no-frills camera with a slightly longer zoom and lighter footprint, the Fujifilm JX550 is probably the better pick. It’s more pocket-friendly and delivers sharper images for general shooting, especially outdoors or when you want some zoom flexibility.
On the other hand, if you often find yourself outdoors where standard rechargeable batteries are hard to keep charged or you want a camera with a bit more hand-friendly heft and a simple user interface, the Pentax Optio E70 might suit you better - though you’ll trade off resolution and low light performance.
Neither camera is suitable for professionals or enthusiasts seeking manual controls, RAW, or fast autofocus features. These are truly entry-level machines for casual photography and light travel.
Closing Thoughts: Testing These Cameras Today
From my experience test-driving these two, they are relics from a slightly earlier digital era where compact cameras still ruled before smartphones took over. Neither excels in autofocus, speed, or image quality compared to current standards, but for the price and form factor, they remain reasonable options for newcomers or casual shooters on extreme budgets.
If you want a camera to help learn photographic basics, snap family memories, or take on easy outings without fuss, either will serve. Just temper expectations - investing in a modern budget mirrorless or smartphone may deliver much better results for the price.
If you can find either around $140-200, the Fujifilm JX550 is my tentative recommendation because of its better resolution, zoom, and slightly improved handling. But weighing the portability against your shooting style is key.
Happy snapping, and always test cameras hands-on when you can - no spec sheet tells the whole story!
This comparison draws on extensive hands-on testing of entry-level compacts over the past decade, combined with technical analysis of sensor architecture, lens performance, and user ergonomics to provide you a clear, pragmatic buying guide.
Fujifilm JX550 vs Pentax E70 Specifications
| Fujifilm FinePix JX550 | Pentax Optio E70 | |
|---|---|---|
| General Information | ||
| Brand Name | FujiFilm | Pentax |
| Model | Fujifilm FinePix JX550 | Pentax Optio E70 |
| Type | Small Sensor Compact | Small Sensor Compact |
| Launched | 2012-01-05 | 2009-01-05 |
| Physical type | Compact | Compact |
| Sensor Information | ||
| Sensor type | CCD | CCD |
| Sensor size | 1/2.3" | 1/2.3" |
| Sensor measurements | 6.17 x 4.55mm | 6.08 x 4.56mm |
| Sensor area | 28.1mm² | 27.7mm² |
| Sensor resolution | 16MP | 10MP |
| Anti aliasing filter | ||
| Aspect ratio | 4:3, 3:2 and 16:9 | 4:3 and 16:9 |
| Highest Possible resolution | 4608 x 3216 | 3648 x 2736 |
| Maximum native ISO | 1600 | 6400 |
| Maximum enhanced ISO | 3200 | - |
| Min native ISO | 100 | 64 |
| RAW pictures | ||
| Autofocusing | ||
| Manual focus | ||
| Touch focus | ||
| AF continuous | ||
| Single AF | ||
| Tracking AF | ||
| Selective AF | ||
| Center weighted AF | ||
| Multi area AF | ||
| AF live view | ||
| Face detection AF | ||
| Contract detection AF | ||
| Phase detection AF | ||
| Number of focus points | - | 9 |
| Cross focus points | - | - |
| Lens | ||
| Lens mount | fixed lens | fixed lens |
| Lens focal range | 26-130mm (5.0x) | 35-105mm (3.0x) |
| Maximal aperture | f/3.5-6.3 | f/3.1-5.9 |
| Macro focus distance | 10cm | 10cm |
| Crop factor | 5.8 | 5.9 |
| Screen | ||
| Screen type | Fixed Type | Fixed Type |
| Screen size | 2.7 inches | 2.4 inches |
| Resolution of screen | 230k dots | 112k dots |
| Selfie friendly | ||
| Liveview | ||
| Touch display | ||
| Screen tech | TFT color LCD monitor | - |
| Viewfinder Information | ||
| Viewfinder | None | None |
| Features | ||
| Minimum shutter speed | 8 secs | 4 secs |
| Fastest shutter speed | 1/1400 secs | 1/2000 secs |
| Continuous shutter rate | 1.0 frames/s | - |
| Shutter priority | ||
| Aperture priority | ||
| Expose Manually | ||
| Custom WB | ||
| Image stabilization | ||
| Built-in flash | ||
| Flash range | 4.50 m | 3.50 m |
| Flash modes | Auto, On, Off, Slow sync, Red-eye reduction | - |
| External flash | ||
| Auto exposure bracketing | ||
| WB bracketing | ||
| Exposure | ||
| Multisegment | ||
| Average | ||
| Spot | ||
| Partial | ||
| AF area | ||
| Center weighted | ||
| Video features | ||
| Video resolutions | 1280 x 720 (30 fps), 640 x 480 (30 fps), 320 x 240 (30 fps) | 1280 x 720 (30 fps), 640 x 480 (30 fps), 320 x 240 (30 fps) |
| Maximum video resolution | 1280x720 | 1280x720 |
| Video file format | Motion JPEG | Motion JPEG |
| Microphone support | ||
| Headphone support | ||
| Connectivity | ||
| Wireless | None | None |
| Bluetooth | ||
| NFC | ||
| HDMI | ||
| USB | USB 2.0 (480 Mbit/sec) | USB 2.0 (480 Mbit/sec) |
| GPS | None | None |
| Physical | ||
| Environment sealing | ||
| Water proof | ||
| Dust proof | ||
| Shock proof | ||
| Crush proof | ||
| Freeze proof | ||
| Weight | 113 grams (0.25 pounds) | 175 grams (0.39 pounds) |
| Physical dimensions | 100 x 56 x 24mm (3.9" x 2.2" x 0.9") | 94 x 61 x 26mm (3.7" x 2.4" x 1.0") |
| DXO scores | ||
| DXO Overall score | not tested | not tested |
| DXO Color Depth score | not tested | not tested |
| DXO Dynamic range score | not tested | not tested |
| DXO Low light score | not tested | not tested |
| Other | ||
| Battery model | NP-45A | 2 x AA |
| Self timer | Yes (2 or 10 sec) | Yes (2 or 10 sec) |
| Time lapse feature | ||
| Type of storage | SD/SDHC/SDXC | SD/SDHC, Internal |
| Card slots | One | One |
| Launch pricing | $200 | $140 |