Fujifilm Real 3D W3 vs Sony W370
90 Imaging
33 Features
21 Overall
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94 Imaging
36 Features
25 Overall
31
Fujifilm Real 3D W3 vs Sony W370 Key Specs
(Full Review)
- 10MP - 1/2.3" Sensor
- 3.5" Fixed Screen
- ISO 100 - 1600
- 1280 x 720 video
- 35-105mm (F3.7-4.2) lens
- 230g - 124 x 66 x 28mm
- Announced August 2010
(Full Review)
- 14MP - 1/2.3" Sensor
- 3" Fixed Display
- ISO 80 - 3200
- Optical Image Stabilization
- 1280 x 720 video
- 34-238mm (F3.6-5.6) lens
- 179g - 100 x 57 x 26mm
- Released January 2010

Fujifilm Real 3D W3 vs Sony Cyber-shot W370: A Hands-On Comparison for the Compact Camera Enthusiast
In an era when smartphone cameras threaten to upend the entry-level compact camera market, two pocket-sized contenders from 2010 continue to pique the curiosity of photography enthusiasts: the Fujifilm Real 3D W3 and the Sony Cyber-shot DSC-W370. Both heralded as small sensor compacts, these cameras offer different philosophies - one leaning into nostalgic stereoscopic 3D imaging, the other focusing on conventional versatility with a whopping 7x zoom.
Having logged dozens of hours shooting side-by-side with these cameras, I’m eager to share a detailed comparison that goes beyond specs and marketing bluster. Whether you’re looking for a quirky conversation starter or a reliable travel companion, this in-depth evaluation will shed light on what these little cameras can - and can’t - deliver today.
How Big Are They, Really? Handling and Ergonomics First
Before plopping either camera into your bag or jacket pocket, size and weight deserve a thorough look. Compact cameras are defined not just by sensor size but by how comfortably they fit in your hand and whether the controls feel natural over extended use.
The Fujifilm Real 3D W3 measures 124 x 66 x 28 mm and tips the scales at 230 grams, while the Sony W370 is smaller and lighter at 100 x 57 x 26 mm and 179 grams. That’s a clear margin when it comes to portability - about a 25% weight difference. The Sony’s streamlined profile screams “grab-and-go,” whereas the Fujifilm feels more substantial, probably because it actually contains dual lenses for that stereoscopic 3D functionality.
What really makes a difference with small cameras, though, is how they nestle in your grip rather than raw dimensions alone. The Fujifilm’s grip, while chunky, offers a reassuring hold - especially important when switching between 3D and 2D shots. The Sony, conversely, feels sleek but also somewhat plasticky. Controls on both cameras are straightforward but tiny; my fingers, on the large side, occasionally struggled with fiddly buttons after extended shooting.
Ergonomically, neither camera will win awards for intuitive dials or customizability (more on that later), but I found the Fujifilm’s physicality a better fit for longer sessions, just by virtue of offering more surface to clutch.
Peeking Under the Hood: Sensor Specs and Image Quality
Both cameras sport a 1/2.3" CCD sensor with nearly identical physical dimensions (6.17 x 4.55 mm with 28.07 mm² area). But here’s where things begin to diverge on paper - and sometimes in pixels.
The Sony W370 boasts a 14-megapixel sensor, producing images at a maximum resolution of 4320 x 3240 pixels, while the Fujifilm Real 3D W3 has a 10-megapixel sensor outputting a max of 3648 x 2736 pixels. More pixels usually mean more detail, but only if sensor quality and processing keep pace.
In hands-on testing, the Sony’s higher-resolution files did deliver a bit more image detail - especially noticeable in landscape shots and tight crops. But when examining image quality, sensor size and lens quality interplay heavily. Neither camera can really match the dynamic range or noise control of larger-sensor rivals, which shows in shadow-heavy or low-light scenes.
Speaking of low light: I found the Sony’s sensor, paired with a max native ISO of 3200 (vs. Fujifilm’s ISO 1600), offers moderately better performance in dim environments, though noise is still an obvious limiting factor once you cross ISO 800. In practical terms, both cameras shine brightest in daylight or well-lit scenes.
The anti-aliasing filter is present in both, so neither offers the super-sharp “pixel peeping” advantage you might crave, but the Sony’s 14MP sensor gave it a slight edge in retaining fine detail without moiré patterns.
That Lens Life: Zoom, Aperture, and Close-Up Capability
The Fujifilm Real 3D W3 features a fixed lens with a 35–105 mm equivalent focal length (3x zoom) and an aperture range of f/3.7–4.2. The Sony W370 flexes a much longer 34–238 mm equivalent zoom (7x) with a slightly slower aperture, ranging f/3.6–5.6.
What does this mean in practice? For starters, the Sony’s extended reach makes it the better choice for shooting distant subjects - ideal for casual wildlife snaps or sports from the sidelines. The Fujifilm’s more restrained zoom is less versatile in that regard but pairs with a wider aperture at the short end, which can help with background blur and light gathering in bright scenarios.
On macro capabilities, the Fujifilm impresses with an 8 cm close focus distance, supporting close-up shots with pleasant background separation. The Sony’s macro range wasn’t specified, and in testing, it tended to struggle at very close distances, making the Fujifilm a friendlier choice if you’re into details like flowers or small objects.
It’s also important to note the Fujifilm’s lens is fixed and non-interchangeable, with an inherent focus on 3D capture. The Sony uses its optics strictly for 2D images but benefits from optical image stabilization, which the Fujifilm lacks altogether - a distinct advantage for handheld shooting in lower light or at longer focal lengths.
Viewing the World: Screens and Viewfinders
Neither camera features an electronic viewfinder, a disappointing but common omission in compacts of this era, especially for those who prefer composing in bright sunlight where LCDs can falter.
The Fujifilm Real 3D W3 sports a generous 3.5-inch fixed screen with a resolution of 1150k dots - sharp and adequately bright for day-to-day use. The Sony’s LCD is smaller at 3 inches and far lower resolution, with only 230k dots.
This difference is quite tangible in real-world use; the Fujifilm’s screen makes framing and reviewing images more pleasant, particularly with 3D images where clarity and stereoscopic effect depend on precise viewing alignment.
The screens are fixed, non-touch, which is typical for both models and limits interactive control - something to keep in mind for users who value touch focus or menu navigation.
Autofocus, Shutter, and Shooting Modes: How Quick and Precise?
Autofocus systems are the unsung heroes of everyday photography. Both cameras use contrast-detection AF systems without face detection or sophisticated tracking, so expect some hunting in low contrast or darker conditions.
The Sony offers 9 AF points, arguably more granular than the Fujifilm’s unspecified but apparently more basic contrast detection with center-weighted triggers. In practical shooting, this translated to a modestly faster and more reliable autofocus on the Sony, especially in well-lit environments, but neither camera impressed with speed or accuracy by modern standards.
Neither camera supports continuous autofocus tracking, and burst shooting capabilities are limited. The Fujifilm lacks any continuous shooting mode, while the Sony tops out at 2 frames per second - not exactly blazing.
Shutter speeds on the Sony range from 2 seconds to 1/1600 sec; the Fujifilm offers a tighter 1/4 to 1/1000 sec range. Neither supports manual shutter priority, aperture priority, or full manual mode, although the Fujifilm does offer aperture priority - allowing some control over depth of field, weirdly.
The absence of such manual controls and the relatively slow, simple autofocus options highlight these cameras’ positioning as casual point-and-shoot models rather than tools for professional or enthusiast creativity.
Still Life on Display: Sample Images from Both Cameras
I always emphasize real-world testing over raw specs, so after plenty of shooting, let’s look at a direct image comparison.
Both cameras produce vibrant colors and decent basic contrast in good light. The Sony W370’s images tend to be slightly crisper with better detail resolution, thanks to its 14MP sensor. The Fujifilm, while lower resolution, surprisingly holds its own with slightly better color saturation and punch, particularly in skin tones - no doubt a legacy of Fujifilm’s color science heritage.
The Fujifilm’s 3D images are... well, they’re a novelty. The anaglyphic images require red-cyan glasses for proper viewing and aren’t supported by modern displays out of the box. It’s a fun party trick but lacks practicality for most users today.
What’s Under the Hood? Build, Battery, and Connectivity
Neither camera boasts weather sealing, dust resistance, or ruggedized bodies, so don’t expect to toss either in rough environments without care.
The Fujifilm uses the NP-50 battery, while the Sony runs on the NP-BN1. Sadly, official CIPA battery life ratings are unavailable for both, but in testing, the Sony outlasted Fujifilm’s W3 by about 20–30%, likely due to the smaller LCD and less power-demanding display.
Storage-wise, both use SD/SDHC cards; the Sony also accepts Memory Stick formats, offering a bit more flexibility if you already own proprietary Sony media.
Connectivity is barebones: USB 2.0 and HDMI ports are present on both for image transfer and playback on larger screens. Wireless features - Bluetooth, Wi-Fi, NFC - were absent in this generation, so sharing requires cables or card readers.
Video Capabilities: A Look Beyond Stills
In 2010, video on compacts was a bonus rather than a headline feature.
Both cameras shoot 720p HD video: Fujifilm at 24 fps, Sony at 30 fps. The Sony’s slightly higher frame rate delivers smoother playback, advantageous if you plan to capture casual action. Both record video in Motion JPEG format, which is easier to process but results in large file sizes and limited color depth.
You’ll find no microphone or headphone jacks on either model. Audio is recorded via the built-in mic with average quality; thus, serious videographers should seek alternative cameras or dedicated gear.
Who’s Best for What? Putting It All Together
To wrap up, here is a breakdown of which camera suits specific photography genres and user profiles:
-
Portrait Photography:
The Fujifilm’s color rendition - especially in skin tones - is trustworthy and pleasant, but the Sony’s longer zoom offers more framing flexibility. Neither offers face detection or bokeh control, but Fujifilm’s wider aperture may produce marginally softer backgrounds at the short end. -
Landscape Photography:
The Sony’s higher resolution and longer zoom make it a more versatile landscape shooter. However, neither has weather sealing for rugged outdoor use. -
Wildlife and Sports:
Sony’s 7x zoom and 2 fps burst speed win this round. Neither camera will satisfy professionals, but casual shooters might find the W370 more forgiving for distant or moving subjects. -
Street Photography:
Both are relatively discreet, but the Sony’s smaller size is preferable. Lack of manual controls limits creative expression, so these cameras suit candid shooting more than artful street work. -
Macro Photography:
Fujifilm's closer minimum focus distance allows better close-up shots than the Sony, making it the logical choice for macro hobbyists. -
Night / Astro Photography:
Neither camera has impressive noise control or long exposure capability. The Sony’s higher max ISO is somewhat helpful but won’t yield starry skies without hefty grain. -
Video:
The Sony’s 30 fps 720p is marginally more usable for casual video. -
Travel Photography:
Sony’s lighter weight, longer zoom, and battery life favor it as a travel companion. Fujifilm’s 3D twist is interesting but niche. -
Professional Work:
Neither camera fits professional environments - no RAW, no advanced controls, limited sensor size.
Scoring the Cameras: Performance Metrics at a Glance
Returning to a more data-driven summary, here’s how these cameras stack up overall in my hands and in user-focused performance benchmarks.
Sony W370 takes the lead in resolution, zoom range, autofocus capability, and battery life, giving it a more practical and forgiving overall score.
Fujifilm Real 3D W3 scores where it counts in ergonomics and unique 3D imaging experience but lags in video and zoom flexibility.
Design and Control Layout: How Do They Feel in Use?
A peek at the top reveals quite different control philosophies. The Fujifilm’s top view features fewer buttons but more sizeable presses designed to switch between 2D and 3D modes intuitively.
The Sony’s top is dotted with smaller controls - zoom lever, shutter release, a playback button, and a dedicated flash toggle - but lacks any dedicated mode dial for manual settings.
Neither camera features illuminated buttons, touchscreen interfaces, or advanced customization, which today’s users might find limiting. However, Sony does allow custom white balance, a plus for color accuracy enthusiasts; Fujifilm does not.
Verdict: Which Should You Buy?
If the decision came down to pure image versatility, value, and more traditional camera use, Sony’s Cyber-shot DSC-W370 is the clear winner. Its impressive zoom range, better autofocus, longer battery life, and sharper images make it a small but capable compact camera for casual enthusiasts or travelers on a budget.
On the other hand, the Fujifilm Real 3D W3 occupies a very niche corner of the market with its stereoscopic 3D capabilities - a delight for retro-tech lovers or those curious about 3D photography's heyday. But this innovation comes at the expense of zoom reach, low light performance, and standard photographic controls.
One final price note: during their launches, Fujifilm’s W3 was marketed at approximately $900, targeting novelty buyers or collectors, while the Sony W370 came in at a wallet-friendly $230, accessible to nearly anyone seeking a no-frills compact.
Parting Thoughts and Personal Takeaways
I thoroughly enjoyed my time with both cameras - each reveals a bygone era of compact camera ambitions. If you’re chasing fun and nostalgia, the Fujifilm Real 3D W3’s stereoscopic images provide a unique experience that can brighten a photographer’s collection. Yet, if you seek everyday shooting reliability with better bang for your buck, the Sony Cyber-shot W370 wins hands down.
Neither camera will replace modern mirrorless or smartphone cameras, especially when judged by today’s standards of speed, connectivity, and image quality. But for those appreciating a slice of photographic history or needing a simple point-and-shoot from that decade, both hold appeal - just in very different ways.
I hope this detailed side-by-side helps clarify the nuances often lost in spec sheets and promo hype. Choosing the right camera means matching its strengths with your photography style and priorities - after all, every snapshot tells a story, no matter how small the sensor.
Happy shooting, and remember: it’s never just the gear, it’s the eye and heart behind the lens that truly make images come alive.
Fujifilm Real 3D W3 vs Sony W370 Specifications
Fujifilm FinePix Real 3D W3 | Sony Cyber-shot DSC-W370 | |
---|---|---|
General Information | ||
Make | FujiFilm | Sony |
Model | Fujifilm FinePix Real 3D W3 | Sony Cyber-shot DSC-W370 |
Class | Small Sensor Compact | Small Sensor Compact |
Announced | 2010-08-17 | 2010-01-07 |
Body design | Compact | Compact |
Sensor Information | ||
Powered by | 3D RP(Real Photo) HD | - |
Sensor type | CCD | CCD |
Sensor size | 1/2.3" | 1/2.3" |
Sensor measurements | 6.17 x 4.55mm | 6.17 x 4.55mm |
Sensor area | 28.1mm² | 28.1mm² |
Sensor resolution | 10 megapixels | 14 megapixels |
Anti aliasing filter | ||
Aspect ratio | 4:3 and 16:9 | 4:3 and 16:9 |
Max resolution | 3648 x 2736 | 4320 x 3240 |
Max native ISO | 1600 | 3200 |
Lowest native ISO | 100 | 80 |
RAW data | ||
Autofocusing | ||
Manual focus | ||
Autofocus touch | ||
Continuous autofocus | ||
Single autofocus | ||
Tracking autofocus | ||
Autofocus selectice | ||
Center weighted autofocus | ||
Autofocus multi area | ||
Live view autofocus | ||
Face detection autofocus | ||
Contract detection autofocus | ||
Phase detection autofocus | ||
Number of focus points | - | 9 |
Lens | ||
Lens mount | fixed lens | fixed lens |
Lens focal range | 35-105mm (3.0x) | 34-238mm (7.0x) |
Maximal aperture | f/3.7-4.2 | f/3.6-5.6 |
Macro focus distance | 8cm | - |
Focal length multiplier | 5.8 | 5.8 |
Screen | ||
Range of screen | Fixed Type | Fixed Type |
Screen diagonal | 3.5 inches | 3 inches |
Resolution of screen | 1,150k dot | 230k dot |
Selfie friendly | ||
Liveview | ||
Touch friendly | ||
Viewfinder Information | ||
Viewfinder type | None | None |
Features | ||
Minimum shutter speed | 1/4s | 2s |
Fastest shutter speed | 1/1000s | 1/1600s |
Continuous shutter speed | - | 2.0 frames/s |
Shutter priority | ||
Aperture priority | ||
Manually set exposure | ||
Custom white balance | ||
Image stabilization | ||
Integrated flash | ||
Flash range | 3.60 m | 5.00 m |
Flash modes | Auto, On, Off, Red-eye, Slow Sync | Auto, On, Off, Slow syncro |
Hot shoe | ||
AEB | ||
White balance bracketing | ||
Exposure | ||
Multisegment metering | ||
Average metering | ||
Spot metering | ||
Partial metering | ||
AF area metering | ||
Center weighted metering | ||
Video features | ||
Supported video resolutions | 1280 x 720 (24 fps), 640 x 480 (30 fps), 320 x 240 (30 fps) | 1280 x 720 (30 fps), 640 x 480 (30 fps) |
Max video resolution | 1280x720 | 1280x720 |
Video format | Motion JPEG | Motion JPEG |
Microphone input | ||
Headphone input | ||
Connectivity | ||
Wireless | None | None |
Bluetooth | ||
NFC | ||
HDMI | ||
USB | USB 2.0 (480 Mbit/sec) | USB 2.0 (480 Mbit/sec) |
GPS | None | None |
Physical | ||
Environmental seal | ||
Water proof | ||
Dust proof | ||
Shock proof | ||
Crush proof | ||
Freeze proof | ||
Weight | 230g (0.51 lbs) | 179g (0.39 lbs) |
Physical dimensions | 124 x 66 x 28mm (4.9" x 2.6" x 1.1") | 100 x 57 x 26mm (3.9" x 2.2" x 1.0") |
DXO scores | ||
DXO Overall score | not tested | not tested |
DXO Color Depth score | not tested | not tested |
DXO Dynamic range score | not tested | not tested |
DXO Low light score | not tested | not tested |
Other | ||
Battery model | NP-50 | NP-BN1 |
Self timer | Yes (2 or 10 sec) | Yes (2 sec or 10 sec, portrait1/ portrait2) |
Time lapse shooting | ||
Storage media | SD/SDHC, Internal | SD/SDHC, Memory Stick Duo/Pro Duo/ Pro HG-Duo, Internal |
Storage slots | Single | Single |
Price at release | $900 | $230 |