Olympus 7010 vs Sony NEX-7
94 Imaging
34 Features
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84 Imaging
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Olympus 7010 vs Sony NEX-7 Key Specs
(Full Review)
- 12MP - 1/2.3" Sensor
- 2.7" Fixed Display
- ISO 64 - 1600
- Sensor-shift Image Stabilization
- 640 x 480 video
- 28-196mm (F3.0-5.9) lens
- 145g - 98 x 56 x 26mm
- Launched July 2009
- Alternate Name is mju 7010
(Full Review)
- 24MP - APS-C Sensor
- 3" Tilting Screen
- ISO 100 - 16000
- 1920 x 1080 video
- Sony E Mount
- 400g - 120 x 67 x 43mm
- Released December 2011

Olympus 7010 vs Sony NEX-7: A Hands-On Comparison for Discerning Photographers
Choosing a camera often feels like navigating a maze filled with technical specs, marketing buzzwords, and conflicting user reviews. After testing over a thousand cameras across varied genres, I can tell you that the real question goes beyond specs - it’s about how a camera performs in your hands and suits your photographic style. Today, I’m putting two very different models side-by-side: the compact Olympus Stylus 7010, a 2009 entry-level point-and-shoot; and the advanced APS-C mirrorless Sony Alpha NEX-7 from late 2011.
Despite their six-year gap and substantial price difference ($200 vs $700 launch price), this comparison reveals fascinating insights about sensor tech, autofocus performance, and usability across genres like portraiture, wildlife, and video. I’ve personally shot with both for numerous scenarios to present you an honest, detailed perspective.
Before diving in, here’s a quick glance at how their sizes and ergonomics stack up:
Design and Ergonomics: Pocket Friendliness vs. Control Mastery
Olympus 7010: This tiny, pocketable marvel is just 98x56x26 mm and weighs a mere 145 grams. Its compact form screams “grab-and-go,” perfect for casual shooters or travelers where bulk is a no-go. The fixed 7x zoom lens (28-196mm equivalent) covers a versatile focal length range - impressive for such a small camera.
On the downside, the 7010’s rigid, fixed rear LCD screen (2.7” at 230k dots) and absence of any viewfinder limits compositional flexibility. Its physical controls are minimal, and with no manual focus or exposure options, you’ll find yourself tethered to full auto mode.
Sony NEX-7: At 120x67x43 mm and 400 grams, it’s noticeably bigger and heavier (but still lighter than a typical DSLR), embracing a classic rangefinder-style mirrorless design. The magnesium-alloy body has a robust feel though it lacks weather sealing - a missed opportunity for rugged shooters.
Control layout on the NEX-7 is a joy, with customizable buttons, a tilting 3” LCD at 921k dots, and an excellent, bright electronic viewfinder covering 100% frame. The physical dials for shutter speed, aperture, and exposure compensation invite creative freedom with tactile precision.
For photographers who value portability above all, the Olympus shines, but if operational control and versatile interfaces rank higher, Sony’s design is in a different league.
Sensor and Image Quality: A Vast Technological Leap
Here’s where the biggest gap lives:
- Olympus 7010: 1/2.3” CCD sensor (6.08×4.56 mm) with 12MP resolution
- Sony NEX-7: APS-C CMOS sensor (23.5×15.6 mm) boasting 24MP resolution
Sensor size alone tells a compelling story. The Olympus’ 1/2.3” sensor is tiny, limiting dynamic range, noise control, and depth of field finesse. Meanwhile, the NEX-7’s APS-C sensor, roughly 13 times the surface area, substantially improves light gathering, allowing cleaner images with richer tonal gradations.
From my lab tests and real-world shooting, Olympus’s images are fine for web use and snapshots but are prone to noise above ISO 400 and lack the fine detail for large prints. JPEG compression control is limited, and the absence of RAW means less post-processing flexibility.
The NEX-7 delivers images with superb color depth (24.1 bits per DXO testing) and dynamic range (13.4 EV at base ISO). Its native ISO up to 16,000 extends usability into darker environments with acceptable grain structure. Support for RAW files enables professional-grade edits.
In natural light portrait sessions, skin tones from the NEX-7 retain subtle textures without looking processed - a critical benefit when flattering the human face. Contrast that with the 7010’s tendency for slight overexposure of highlights and flat skin rendition.
Composing the Shot: Displays, Viewfinders, and Autofocus
The Olympus 7010’s fixed LCD is serviceable but uninspiring - only 230k resolution limits critical sharpness in framing, especially under sunlight. Its lack of a viewfinder requires you to fully depend on this screen, which isn’t ideal for fast-paced scenarios or bright outdoor shooting.
The Sony NEX-7 boasts a crisp 921k dot tilting screen and a sharp EVF with 0.73x magnification and 100% coverage. This combination supports precise composition from low or high angles and keeps you in the action even in bright light. EVFs add the benefit of live exposure previews and focus peaking.
Autofocus systems reveal another major divide:
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Olympus 7010 relies solely on contrast-detection AF, fairly slow and prone to hunting, with only single-shot AF - no continuous tracking or face detection.
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Sony NEX-7 employs a 25-point contrast-detect AF with face detection and selective AF modes. Although no phase-detection AF on this model, it offers continuous AF enabling higher keeper rates during bursts.
For wildlife or sports where focus speed and tracking matter, the NEX-7 is head and shoulders above. The Olympus, while decent for still subjects, struggles with moving targets.
Lens Ecosystem and Zoom Versatility
The fixed 7x zoom lens on the Olympus provides convenience with limited creative control - f/3.0 at wide angle to f/5.9 at telephoto offers decent reach, but optical sharpness falls off toward the edges and longer focal lengths. Macro focusing as close as 10 cm is handy for casual close-ups.
The Sony’s strength lies in its interchangeable lens system. The Sony E-mount supports over 120 lenses from Sony and third parties: primes, zooms, macro lenses, and super telephotos. That aperture flexibility (many f/1.8 and faster primes) and optical quality allow creative depth of field effects and superior clarity.
For portrait photography, this matters enormously. Large apertures create smooth bokeh backgrounds and excellent separation from the subject - something the Olympus simply cannot replicate.
Real-World Performance in Popular Photography Genres
Portraits: Skin Tones, Bokeh, and Eye Detection
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Olympus 7010: Good for casual portraits with even lighting and static subjects. No eye-detection AF, so critical focus depends on center weighted AF. Bokeh is limited by small sensor and relatively slow lens apertures, resulting in busy backgrounds.
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Sony NEX-7: Excellent portrait capabilities. Sharp 24MP APS-C sensor captures textures and tonal variation beautifully. Face detection autofocus ensures eyes stay tack sharp, and lens choices give creamy background blur. You can shoot shallow depth of field with fast primes to isolate subjects effortlessly.
Landscapes: Resolution and Dynamic Range
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The 7010 offers enough resolution for small prints or web sharing but falls short when cropping or making large prints. Dynamic range is modest; shadows often lose detail if exposure is not carefully managed.
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NEX-7’s wide dynamic range and high resolution record epic landscapes with nuanced shadow and highlight detail. The ability to shoot in RAW also helps recover detail in post-processing. Though no weather sealing, the sturdy Sony body handles most outdoor excursions well.
Wildlife and Sports: Autofocus and Burst Rates
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The Olympus cannot keep pace here; no continuous autofocus or burst mode renders it unsuitable for action photography.
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Sony NEX-7 offers 10 fps continuous shooting with AF, making it a very capable mirrorless sports camera. Although not a professional sports specialist (missing some PDAF and sophisticated tracking), it still performs admirably, especially paired with tele lenses.
Street Photography: Portability vs. Control
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Olympus 7010 wins on pure portability and discretion - the small size makes it unobtrusive.
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Sony NEX-7, while bulkier, has a quiet shutter and could be handheld discreetly with compact primes. The EVF helps frame quickly.
Macro Photography: Close Focusing and Stability
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Olympus macro mode focuses down to 10 cm, convenient for novices, but image sharpness and depth of field control are limited.
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Sony’s lens options include dedicated macro lenses with excellent focusing precision; the tilting LCD further aids composition in tricky macro shots.
Night and Astro Photography: High ISO and Exposure Options
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Olympus 7010’s max ISO 1600 and noisy sensor limit night photography. Manual exposure modes are absent, restricting long exposures or creative night shots.
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Sony NEX-7 shines here: ISO up to 16000 with reasonable noise performance, plus shutter and aperture priority, and full manual exposure provide versatility for nightscapes and astrophotography. You can drop noise in post via RAW editing.
Video Capabilities: Quality and Audio Inputs
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Olympus only records VGA (640x480) at max 30 fps in Motion JPEG - hardly suitable for today’s standards.
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Sony provides Full HD 1080p video at 60fps with AVCHD format, external microphone input, and HDMI output for clean monitoring. This makes the NEX-7 a competent hybrid stills/video camera for enthusiasts.
Build, Weather Resistance, and Durability
Neither camera offers weather sealing or rugged protections like dustproofing or freezeproofing. The Sony’s metal body feels more resistant to normal wear and tear, while the Olympus’s plastic shell is more prone to scratches and impacts.
Battery Life and Storage
Sony’s NPFW50 battery delivers approximately 430 shots per charge, solid for an advanced mirrorless. Olympus’s LI-42B battery life isn’t well documented but is generally shorter, given smaller battery size in compact cameras.
Storage-wise, Olympus supports older xD cards and microSD, somewhat limiting today’s options. Sony uses common SD/SDHC/SDXC cards, offering faster write speeds vital for continuous shooting and high-res video.
Connectivity and Extras
The Olympus 7010 lacks Wi-Fi, Bluetooth, or HDMI - reflecting its era and purpose as a basic compact.
Sony NEX-7 integrates Eye-Fi wireless card compatibility for in-camera image transfer and features USB 2.0 and HDMI ports for connectivity. The absence of Bluetooth or NFC is notable but non-critical given release timing.
Value Proposition: What Does Your Budget Get You?
At roughly $200 street price, the Olympus 7010 is a no-frills compact aimed at entry-level shooters or casual recorders. It suits travelers reluctant to carry bulky gear or beginners wanting simple point-and-shoot operation.
The Sony NEX-7, at around $700 when new, targets enthusiasts ready to step up to manual controls, higher image quality, and an interchangeable lens system. It bridges the gap between entry-level mirrorless and professional DSLRs, favored by those who want superior images without lugging DSLR bulk.
Summing It Up: Which Camera Hotshot Should Own?
Looking at all factors - sensor, autofocus, lenses, ergonomics, and use cases - the Sony NEX-7 clearly outpaces the Olympus 7010 in image quality, versatility, and controls. That said, the 7010's form factor and simplicity appeal to those prioritizing ease, compactness, and minimal budget.
How Each Camera Stacks Up by Genre
Detailed Recommendations Based on User Intent
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If you primarily want a lightweight, pocketable camera for casual snapshots and travel, with no fuss - Olympus 7010 is your go-to.
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If you crave control, shoot portraits, landscapes, wildlife, or video, and want room to grow with interchangeable lenses - Sony NEX-7 is the best value mirrorless of its era that still holds up well today.
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For sports or fast action, the NEX-7’s 10fps burst and continuous AF give it a major advantage.
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Macro and night shooters will appreciate the NEX-7’s flexibility and higher ISO capacity.
Final Thoughts from My Experience
Years of shooting with both types taught me patience pays off in image quality and creative options. While the Olympus 7010 can be fun for point-and-shoot simplicity, it quickly shows its limits under challenging photographic demands.
The Sony NEX-7 remains one of the best value-packed mirrorless cameras of its generation; it’s a versatile workhorse well-suited for enthusiast photographers and semi-pros alike, especially if paired with high-quality lenses.
Trust me, if you can invest a little extra for the modularity and sensor spec boost the NEX-7 offers, photography satisfaction leaps exponentially.
Ultimately, your choice hinges on what you want from a camera - ease vs control, size vs quality, simplicity vs versatility. I hope this detailed head-to-head equips you to make an informed, practical decision that fits your unique photographic journey.
If you have questions about specific features or want lens recommendations for the Sony NEX-7, just ask. Until next time, happy shooting!
Olympus 7010 vs Sony NEX-7 Specifications
Olympus Stylus 7010 | Sony Alpha NEX-7 | |
---|---|---|
General Information | ||
Manufacturer | Olympus | Sony |
Model type | Olympus Stylus 7010 | Sony Alpha NEX-7 |
Otherwise known as | mju 7010 | - |
Class | Small Sensor Compact | Advanced Mirrorless |
Launched | 2009-07-22 | 2011-12-13 |
Physical type | Compact | Rangefinder-style mirrorless |
Sensor Information | ||
Chip | TruePic III | Bionz |
Sensor type | CCD | CMOS |
Sensor size | 1/2.3" | APS-C |
Sensor measurements | 6.08 x 4.56mm | 23.5 x 15.6mm |
Sensor surface area | 27.7mm² | 366.6mm² |
Sensor resolution | 12 megapixels | 24 megapixels |
Anti alias filter | ||
Aspect ratio | 4:3 and 16:9 | 3:2 and 16:9 |
Maximum resolution | 3968 x 2976 | 6000 x 4000 |
Maximum native ISO | 1600 | 16000 |
Min native ISO | 64 | 100 |
RAW support | ||
Autofocusing | ||
Manual focusing | ||
Autofocus touch | ||
Continuous autofocus | ||
Single autofocus | ||
Tracking autofocus | ||
Selective autofocus | ||
Center weighted autofocus | ||
Autofocus multi area | ||
Autofocus live view | ||
Face detect focus | ||
Contract detect focus | ||
Phase detect focus | ||
Total focus points | - | 25 |
Lens | ||
Lens support | fixed lens | Sony E |
Lens zoom range | 28-196mm (7.0x) | - |
Maximal aperture | f/3.0-5.9 | - |
Macro focusing range | 10cm | - |
Amount of lenses | - | 121 |
Focal length multiplier | 5.9 | 1.5 |
Screen | ||
Type of display | Fixed Type | Tilting |
Display sizing | 2.7 inches | 3 inches |
Display resolution | 230 thousand dots | 921 thousand dots |
Selfie friendly | ||
Liveview | ||
Touch friendly | ||
Viewfinder Information | ||
Viewfinder | None | Electronic |
Viewfinder coverage | - | 100% |
Viewfinder magnification | - | 0.73x |
Features | ||
Lowest shutter speed | 4 secs | 30 secs |
Highest shutter speed | 1/2000 secs | 1/4000 secs |
Continuous shooting rate | - | 10.0 frames per sec |
Shutter priority | ||
Aperture priority | ||
Manual mode | ||
Exposure compensation | - | Yes |
Change white balance | ||
Image stabilization | ||
Built-in flash | ||
Flash distance | 5.80 m | 6.00 m |
Flash settings | Auto, On, Off, Red-eye | Auto, On, Off, Red-Eye, Slow Sync, Rear Curtain, Fill-in, Wireless |
External flash | ||
AEB | ||
White balance bracketing | ||
Highest flash synchronize | - | 1/160 secs |
Exposure | ||
Multisegment metering | ||
Average metering | ||
Spot metering | ||
Partial metering | ||
AF area metering | ||
Center weighted metering | ||
Video features | ||
Supported video resolutions | 640 x 480 (30, 15 fps), 320 x 240 (30 fps) | 1920 x 1080 (60, 24 fps), 1440 x 1080 (30 fps), 640 x 480 (30 fps) |
Maximum video resolution | 640x480 | 1920x1080 |
Video data format | Motion JPEG | MPEG-4, AVCHD |
Microphone support | ||
Headphone support | ||
Connectivity | ||
Wireless | None | Eye-Fi Connected |
Bluetooth | ||
NFC | ||
HDMI | ||
USB | USB 2.0 (480 Mbit/sec) | USB 2.0 (480 Mbit/sec) |
GPS | None | None |
Physical | ||
Environmental sealing | ||
Water proofing | ||
Dust proofing | ||
Shock proofing | ||
Crush proofing | ||
Freeze proofing | ||
Weight | 145g (0.32 pounds) | 400g (0.88 pounds) |
Dimensions | 98 x 56 x 26mm (3.9" x 2.2" x 1.0") | 120 x 67 x 43mm (4.7" x 2.6" x 1.7") |
DXO scores | ||
DXO All around rating | not tested | 81 |
DXO Color Depth rating | not tested | 24.1 |
DXO Dynamic range rating | not tested | 13.4 |
DXO Low light rating | not tested | 1016 |
Other | ||
Battery life | - | 430 images |
Form of battery | - | Battery Pack |
Battery ID | LI-42B | NPFW50 |
Self timer | Yes (12 seconds) | Yes (2 or 10 sec, 10sec (3 or 5 images)) |
Time lapse feature | ||
Storage type | xD Picture Card, microSD Card, Internal | SD/SDHC/SDXC/Memory Stick Pro Duo/ Pro-HG Duo |
Card slots | Single | Single |
Price at launch | $200 | $699 |