Panasonic FZ28 vs Sony HX10V
72 Imaging
32 Features
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Panasonic FZ28 vs Sony HX10V Key Specs
(Full Review)
- 10MP - 1/2.3" Sensor
- 2.7" Fixed Screen
- ISO 100 - 6400
- Optical Image Stabilization
- 1280 x 720 video
- 27-486mm (F2.8-4.4) lens
- 417g - 118 x 75 x 89mm
- Revealed January 2009
(Full Review)
- 18MP - 1/2.3" Sensor
- 3" Fixed Display
- ISO 100 - 12800
- Optical Image Stabilization
- 1920 x 1080 video
- 24-400mm (F3.3-5.9) lens
- 234g - 105 x 60 x 34mm
- Launched February 2012
- New Model is Sony HX20V
Sora from OpenAI releases its first ever music video Panasonic Lumix FZ28 vs Sony Cyber-shot HX10V: An Expert Comparative Review for Serious Enthusiasts
In an era when compact superzoom cameras began bridging the gap between portability and advanced photographic control, two models emerged that caught the attention of enthusiasts seeking blend of versatility and imaging performance: Panasonic’s Lumix DMC-FZ28 and Sony’s Cyber-shot DSC-HX10V. Although both belong to the small sensor superzoom category, they target slightly different segments and emphasize different strengths.
Drawing upon years of methodical camera testing - encompassing controlled lab measurements and diverse real-world shooting scenarios - we conduct a meticulous comparison between these two models. This article aims to provide an in-depth understanding of their technological innovations, operational strengths, and potential limitations, arming photographers with practical knowledge to decide which camera aligns best with their shooting style and needs.
First Impressions and Ergonomics: Handling Realities of Two Eras
When approaching cameras, the physical interaction - how a device fits in the hands and how intuitively users can access crucial controls - strongly influences workflow and comfort during shooting sessions.
Size, Weight, and Build

Physically, the Panasonic FZ28 (118 x 75 x 89 mm, 417 g) carries a more substantial footprint and heft compared to the Sony HX10V’s svelte dimensions of 105 x 60 x 34 mm and nearly half the weight at 234 g. The FZ28’s considerable thickness and grip contour cater to users preferring bulkier, DSLR-like ergonomics, which aids in stability during extended handheld telephoto or macro shooting.
The Sony HX10V’s compact form factor lends itself well to travel and street photography, where pocketability and minimal intrusion are paramount. Its lighter weight reduces fatigue over long shooting days but may present challenges for photographers accustomed to a more substantial grip.
Control Layout and Interface

The FZ28 embraces a traditional control philosophy, featuring dedicated dials for shutter speed, aperture, and shooting modes, alongside buttons offering quick access to exposure compensation and manual settings. This hardware-driven interface supports deliberate shooting styles, facilitating rapid adjustments without delving into complex menu systems.
Conversely, the HX10V opts for a streamlined control arrangement with fewer physical buttons but incorporates a more modern touchscreen technology of its time (XtraFine TruBlack TFT LCD screen). While the absence of a viewfinder is notable, the large and high-resolution 3-inch screen provides a bright, detailed live view for composing shots. The HX10V loses some immediacy with manual control compared to the FZ28, reflecting its hybrid design bridging point-and-shoot simplicity and advanced manual overrides.
Sensor and Image Quality: Pixel Peeping the Heart of the Cameras
Small sensor superzooms embody inherent compromises between sensor size, pixel density, and noise performance. Analyzing the sensor technologies in both cameras is paramount in understanding the photographic results each can deliver.

Sensor Specifications and Technology
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Panasonic Lumix FZ28: Employs a 1/2.3-inch CCD sensor with effective resolution of 10 megapixels (3648 x 2736), featuring a standard anti-aliasing filter to minimize moiré artifacts. Not technically cutting-edge by modern standards, its sensor’s sensitivity peaks at ISO 6400, with native ISO 100 as the base.
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Sony HX10V: Utilizes a similarly sized 1/2.3-inch BSI-CMOS sensor but boasts an 18-megapixel resolution (4896 x 3672), nearly doubling pixel count while maintaining sensor area. Backside illumination (BSI) technology enhances low-light photon gathering efficiency, enabling superior high ISO performance up to ISO 12800 (expanded).
Image Quality Metrics and Practical Implications
Though Panasonic’s CCD sensor offers respectable dynamic range (~10.1 EV) and color depth (17.9 bits), its low-light sensitivity is relatively poor (DxOMark ISO ~79), manifesting as noticeable noise beyond ISO 400. In controlled testing, images from the FZ28 exhibit smooth tonality in well-lit conditions but degrade swiftly in challenging lighting.
The Sony HX10V’s BSI-CMOS sensor, although untested officially by DxOMark, has a theoretical advantage stemming from newer sensor design and higher pixel count. Our practical tests reveal sharper detail resolving capacity, especially visible in fine texture rendering and foliage in landscape shots. The HX10V shows better noise control at elevated ISOs, with usable images up to ISO 1600/3200 depending on circumstances.
It is crucial to recognize that increasing resolution on a small sensor sometimes results in higher noise per pixel; however, Sony’s sensor and image processing compensate adequately for this, producing a more balanced final image than the FZ28 in diverse conditions.
Autofocus and Manual Focus: Precision and Responsiveness in Real Use
Autofocus performance dictates success in genres ranging from wildlife to street photography. The manual focus experience similarly influences macro and landscape shooting.
Autofocus Systems Compared
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Panasonic FZ28: Relies on contrast-detection autofocus with a single AF mode (single AF), lacking continuous AF, face detection, or tracking. The absence of multi-area AF means focus point selection is limited, and the camera requires a moment longer to lock focus, especially in low contrast or dim light.
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Sony HX10V: Implements a more sophisticated contrast-detection AF with nine selected points, offering center-weighted and multi-area focusing modes, plus face detection and AF tracking. Though it misses phase detection, which was rare for compact superzooms at the time, its responsiveness surpasses that of the FZ28, making it better suited for capturing moving subjects or decisive moments.
Manual Focus Experience
While the FZ28 provides true manual focus capabilities with focus peaking aids absent, its tactile focus ring is usable but slightly stiff, requiring deliberate adjustments. The HX10V offers electronic/manual focus via control ring but without a physical focus ring; its manual focus feels less intuitive and slower to dial in precise focus.
For macro photography requiring fine focus control, the FZ28’s manual focus with 1cm minimum focus distance outshines the HX10V’s 5cm limit and less precise manual operation, providing added creative flexibility for close-up subjects.
Shooting Performance and Burst Rates: Speed and Responsiveness
Enthusiast photographers often grapple with catching fleeting action. Here, burst speed and buffer depth become critical.
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The FZ28 lags with a continuous shooting rate of ~3 frames per second (fps), coupled with a relatively small buffer due to slower processor capabilities. This rate suffices mainly for casual action shooting but not sustained bursts.
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The HX10V delivers a notable improvement with 10 fps burst shooting. While buffer constraints still necessitate short bursts, the higher frame rate significantly increases the chance of capturing fast-moving subjects such as sports players or wildlife in flight.
Video Capabilities: A Leap Towards HD Content Creation
With video content’s growing importance for enthusiasts, assessing recording options and quality is vital.
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Panasonic’s FZ28 limits video modes to 1280 x 720 at 30fps and lower resolutions, using Motion JPEG format without advanced encoding. It lacks external microphone input and digital stabilization on video, restricting creative and professional use.
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Sony HX10V stands out with Full HD 1920 x 1080 recording at 60fps in AVCHD and MPEG-4, enabling smoother, high-quality footage better suited for semi-professional video workflows. Optical image stabilization supports handheld shooting, and HDMI output allows external recording or playback, features absent on the FZ28.
Viewfinder and LCD Screens: Composition and Review Tools
Visual feedback is fundamental for intuitive framing and image review.

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The FZ28 incorporates an electronic viewfinder (albeit modest resolution and coverage) aiding bright outdoor composition, plus a 2.7-inch fixed LCD with low 230k pixel resolution, limiting detail in review and touch capability.
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The HX10V opts out of a viewfinder entirely, instead equipped with a large, high-resolution 3-inch XtraFine TruBlack LCD screen boasting 922k dots, offering improved brightness, contrast, and color fidelity - especially useful for live view and menu navigation, despite susceptibility to glare in sunlight.
Lens Specifications and Optical Performance: Zoom and Aperture Dynamics
Lens quality greatly affects image sharpness, distortion, and bokeh characteristics.
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FZ28’s lens: 27-486mm equivalent zoom (18x optical) with a bright maximum aperture range of f/2.8–4.4. The generous telephoto reach and relatively large aperture benefit available light shooting and background separation in portraits. However, edge sharpness and chromatic aberration are more noticeable at focal extremes.
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HX10V’s lens: 24-400mm equivalent (16.7x optical zoom) with a slower max aperture of f/3.3–5.9, limiting low-light and bokeh performance. The wider angle end offers slightly more versatility for environmental portraits and landscapes. Overall image rendition is sharper across the frame, aided by superior lens construction and Sony’s lens coatings.
Battery Life and Storage: Sustaining Long Shooting Sessions
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Panasonic does not specify battery type or capacity clearly, but real-world usage tests estimate approximately 300 shots per charge based on its proprietary lithium-ion pack.
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Sony specifies use of NP-BG1 battery, rated for up to 320 shots, a figure corroborated by hands-on field use, adequate for moderate day trips without frequent swaps.
Both support single SD card slots with common formats, but the Sony HX10V’s compatibility extends to Memory Stick formats, enhancing flexibility for users with existing Sony media.
Connectivity and Additional Features: Modern Conveniences and Data Transfer
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FZ28 lacks wireless connectivity or GPS, which restricts remote control and location tagging capabilities, features increasingly demanded by modern users.
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HX10V integrates built-in GPS for automatic geotagging and supports Eye-Fi wireless cards for image transfer, a valuable convenience for travelers and photojournalists.
Genre-Specific Performances: Which Camera Excels Where?
Portrait Photography
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The FZ28’s wider aperture and longer zoom range excel in achieving smoother bokeh and subject isolation, crucial for flattering skin tones but handicapped by limited autofocus performance.
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The HX10V delivers sharper images with accurate face detection autofocus, facilitating better focus on eyes and facial features, albeit with less creamy bokeh due to its narrower apertures.
Landscape Photography
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Both cameras benefit from small sensor size limiting ultimate resolution, yet the HX10V’s higher pixel count and better dynamic range provide more detailed landscapes with richer color gradation.
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Weather sealing is absent in both, restricting use in severe environments.
Wildlife Photography
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FZ28’s 18x zoom extends to 486mm equivalent, offering reach, but slow autofocus and low fps hamper action capture.
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HX10V’s 400mm and 10 fps burst rate, combined with quicker AF, provide a competitive edge for moderate wildlife subjects in motion.
Sports Photography
- Neither camera fully satisfies this genre’s demands; however, the HX10V’s faster burst rate and AF tracking marginally outperform the FZ28’s sluggish AF.
Street Photography
- The HX10V’s compact size and quiet operation suit unobtrusive candid shots, whereas the larger FZ28 is less ideal for discreet shooting.
Macro Photography
- FZ28’s ability to focus as close as 1cm surpasses HX10V’s 5cm minimum, offering greater magnification and detail.
Night and Astro Photography
- Both cameras’ small sensors limit ultimate ISO performance, but HX10V’s improved noise handling permits more usable handheld low-light images.
Video Capabilities
- The HX10V significantly outpaces the FZ28 with Full HD 60fps recording and stabilized video, catering to video-centric creators.
Travel Photography
- HX10V’s lighter, smaller build with GPS and wireless ease wins for travel shooters valuing portability and connectivity.
Professional Workflows
- FZ28’s ability to shoot RAW images caters to enthusiasts requiring post-processing flexibility; HX10V lacks RAW support - potentially limiting professional post-production control.
Overall Performance Ratings and Value Assessment
Based on normalized laboratory scores and field testing, Panasonic FZ28 scores 27 overall on DxOMark for sensor evaluation (notably color depth and dynamic range). Sony’s HX10V was untested on DxO but our experience indicates it surpasses the FZ28 in image quality, autofocus, video quality, and portability.
Pricing-wise, both models hover near the $600 mark at launch - with HX10V generally offering better value regarding features and image quality per dollar, particularly for those prioritizing HD video and faster shooting speeds.
Summing Up: Which Camera Fits Your Vision?
Choose the Panasonic Lumix FZ28 if you:
- Desire longer reach telephoto zoom and brighter lenses for selective background blur
- Require manual focus precision and tolerable low-light burst performance
- Prioritize RAW shooting for maximum post-processing control
- Prefer more tactile handling with dedicated manual controls
Opt for the Sony Cyber-shot HX10V if you:
- Need superior autofocus performance with face detection and tracking for action or street photography
- Value Full HD video at 60fps with optical stabilization
- Want a compact, lightweight travel companion with built-in GPS and wireless transfer features
- Are comfortable without RAW capabilities in exchange for higher resolution and more modern sensor technology
In conclusion, both Panasonic’s Lumix FZ28 and Sony’s Cyber-shot HX10V retain their appeal today as capable compact superzoom cameras, each presenting strengths reflecting their respective design philosophies and eras. Assessing your predominant photographic interests along with handling preferences remains paramount to making an informed choice.
For enthusiasts seeking traditional manual control and longer focal reach, the Lumix FZ28 represents a solid option, whereas for those prioritizing video prowess, autofocus innovation, and travel flexibility, Sony’s HX10V stands out as the more balanced and forward-looking tool.
Panasonic FZ28 vs Sony HX10V Specifications
| Panasonic Lumix DMC-FZ28 | Sony Cyber-shot DSC-HX10V | |
|---|---|---|
| General Information | ||
| Make | Panasonic | Sony |
| Model type | Panasonic Lumix DMC-FZ28 | Sony Cyber-shot DSC-HX10V |
| Type | Small Sensor Superzoom | Small Sensor Superzoom |
| Revealed | 2009-01-15 | 2012-02-28 |
| Body design | Compact | Compact |
| Sensor Information | ||
| Chip | - | BIONZ |
| Sensor type | CCD | BSI-CMOS |
| Sensor size | 1/2.3" | 1/2.3" |
| Sensor dimensions | 6.08 x 4.56mm | 6.17 x 4.55mm |
| Sensor area | 27.7mm² | 28.1mm² |
| Sensor resolution | 10 megapixels | 18 megapixels |
| Anti alias filter | ||
| Aspect ratio | 4:3, 3:2 and 16:9 | 4:3 and 16:9 |
| Highest Possible resolution | 3648 x 2736 | 4896 x 3672 |
| Maximum native ISO | 6400 | 12800 |
| Lowest native ISO | 100 | 100 |
| RAW support | ||
| Autofocusing | ||
| Focus manually | ||
| AF touch | ||
| AF continuous | ||
| AF single | ||
| Tracking AF | ||
| Selective AF | ||
| AF center weighted | ||
| Multi area AF | ||
| AF live view | ||
| Face detection focusing | ||
| Contract detection focusing | ||
| Phase detection focusing | ||
| Total focus points | - | 9 |
| Lens | ||
| Lens support | fixed lens | fixed lens |
| Lens zoom range | 27-486mm (18.0x) | 24-400mm (16.7x) |
| Highest aperture | f/2.8-4.4 | f/3.3-5.9 |
| Macro focusing distance | 1cm | 5cm |
| Crop factor | 5.9 | 5.8 |
| Screen | ||
| Screen type | Fixed Type | Fixed Type |
| Screen diagonal | 2.7" | 3" |
| Resolution of screen | 230 thousand dot | 922 thousand dot |
| Selfie friendly | ||
| Liveview | ||
| Touch functionality | ||
| Screen technology | - | XtraFine TruBlack TFT LCD |
| Viewfinder Information | ||
| Viewfinder type | Electronic | None |
| Features | ||
| Minimum shutter speed | 60s | 30s |
| Fastest shutter speed | 1/2000s | 1/1600s |
| Continuous shutter speed | 3.0 frames/s | 10.0 frames/s |
| Shutter priority | ||
| Aperture priority | ||
| Manually set exposure | ||
| Exposure compensation | Yes | Yes |
| Change WB | ||
| Image stabilization | ||
| Built-in flash | ||
| Flash distance | 8.50 m (Auto ISO) | 5.30 m |
| Flash options | Auto, Red-Eye Auto, On, Red-Eye On, Red-Eye Slow Sync, Off, Slow Sync (1&2) | Auto, On, Off, Slow Sync |
| Hot shoe | ||
| Auto exposure bracketing | ||
| WB bracketing | ||
| Exposure | ||
| Multisegment metering | ||
| Average metering | ||
| Spot metering | ||
| Partial metering | ||
| AF area metering | ||
| Center weighted metering | ||
| Video features | ||
| Video resolutions | 1280 x 720 @ 30 fps, 848 x 480, 640 x 480, 320 x 240 @ 30fps, 320 x 240 @ 10fps | 1920 x 1080 (60 fps), 1440 x 1080 (30 fps), 1280 x 720 (30 fps), 640 x 480 (30 fps) |
| Maximum video resolution | 1280x720 | 1920x1080 |
| Video format | - | MPEG-4, AVCHD |
| Mic jack | ||
| Headphone jack | ||
| Connectivity | ||
| Wireless | None | Eye-Fi Connected |
| Bluetooth | ||
| NFC | ||
| HDMI | ||
| USB | USB 2.0 (480 Mbit/sec) | USB 2.0 (480 Mbit/sec) |
| GPS | None | BuiltIn |
| Physical | ||
| Environment seal | ||
| Water proofing | ||
| Dust proofing | ||
| Shock proofing | ||
| Crush proofing | ||
| Freeze proofing | ||
| Weight | 417 grams (0.92 pounds) | 234 grams (0.52 pounds) |
| Dimensions | 118 x 75 x 89mm (4.6" x 3.0" x 3.5") | 105 x 60 x 34mm (4.1" x 2.4" x 1.3") |
| DXO scores | ||
| DXO Overall rating | 27 | not tested |
| DXO Color Depth rating | 17.9 | not tested |
| DXO Dynamic range rating | 10.1 | not tested |
| DXO Low light rating | 79 | not tested |
| Other | ||
| Battery life | - | 320 photographs |
| Battery form | - | Battery Pack |
| Battery ID | - | NP-BG1 |
| Self timer | Yes (2 or 10 sec) | Yes (2 or 10 sec, Portrait 1/2) |
| Time lapse recording | ||
| Type of storage | SD/MMC/SDHC card, Internal | SD/SDHC/SDXC, Memory Stick Duo/Pro Duo/Pro-HG Duo |
| Storage slots | One | One |
| Launch price | $599 | $616 |