Fujifilm A100 vs Sony W370
95 Imaging
32 Features
14 Overall
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94 Imaging
36 Features
25 Overall
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Fujifilm A100 vs Sony W370 Key Specs
(Full Review)
- 10MP - 1/2.3" Sensor
- 2.7" Fixed Screen
- ISO 100 - 1600
- 640 x 480 video
- 36-107mm (F3.1-5.6) lens
- 124g - 92 x 61 x 22mm
- Revealed February 2009
(Full Review)
- 14MP - 1/2.3" Sensor
- 3" Fixed Screen
- ISO 80 - 3200
- Optical Image Stabilization
- 1280 x 720 video
- 34-238mm (F3.6-5.6) lens
- 179g - 100 x 57 x 26mm
- Revealed January 2010
Snapchat Adds Watermarks to AI-Created Images Compact Shootout: Fujifilm A100 vs Sony Cyber-shot W370 - Which Pocket-Sized Camera Packs More Punch?
In the sprawling realm of digital compacts, cameras like the Fujifilm FinePix A100 and Sony Cyber-shot DSC-W370 stand as testament to the era when point-and-shoots tried to cram versatility into tiny packages. Today, we pit these two small sensor compacts against one another, dissecting every lens flare, pixel edge, and button click to see which is truly the tighter fit in your pocket - and more importantly, your photographic ambitions.
Having tested thousands of cameras firsthand - from lightweight compacts to full-frame beasts - I’m here to give you the real scoop, not press releases or spec sheet fluff. Ready for a deep dive into sensor science, autofocus finesse, and how they hold up outside the lab? Let’s get to it!
A Tale of Two Tiny Titans: Setting the Stage
Let’s talk categories: both the A100 and the W370 fall into the small sensor compact segment, traditionally designed for casual snapshooters craving convenience rather than pro-grade control. But as always, the devil’s in the details.
Fujifilm threw its hat in the ring with the A100 back in early 2009, aiming for simplicity with a 10-megapixel CCD on a 1/2.3" sensor and a fixed zoom lens covering 36-107mm equivalent focal length - a modest 3x zoom. Fast forward a year to early 2010: Sony counters with the W370, sporting a bump to 14 megapixels and an impressive 7x zoom stretching to 238mm equivalent. At first glance, Sony looks to offer a lot more reach and pixels, but as anyone who’s used a small-sensor zoom knows, there’s more than meets the eye.
Before we get into the nitty-gritty, a quick look at how these two compare physically and in controls:

The Fujifilm A100 is a svelte 92x61x22mm and weighs just 124 grams - ultralight and pocket-adorable. Conversely, the Sony W370 weighs in heavier at 179 grams and is slightly chunkier (100x57x26mm), reflective of its extended lens. If size and weight are top priorities, the Fujifilm wins hands down. But does that extra heft come with more photographic goodies? That’s what we’re here to find out.
The Heart of the Matter: Sensor and Image Quality
The sensor is the beating heart of any camera - and for these two, it’s the identical 1/2.3-inch CCD chip in terms of physical size (6.17 x 4.55 mm sensor area). However, Sony crams in 14MP compared to Fujifilm’s 10MP. Note that in small sensors, megapixel count isn’t everything - the pixel pitch (the size of each photosite) affects noise levels and low-light prowess drastically.
Looking up at their sensor specs side-by-side:

In my hands-on testing, the W370's higher resolution sensor offered slightly sharper details at base ISO, but the Fujifilm A100's larger pixels handled ISO 400 and above with marginally less noise - surprising for a few years older camera. Both cameras max out around ISO 1600 for Fujifilm and ISO 3200 for Sony, but image quality above ISO 800 is essentially noisy mush on both.
Color depth and dynamic range, which I assess using standardized targets and side-by-side real-world scenes, revealed neither camera dazzled. Their CCD sensors are old-school and limited in pushing highlights or pulling out shadows compared to newer CMOS sensors. The Fujifilm’s colors were a bit warmer and more pleasing out of the box, particularly with skin tones - a worthwhile note for portrait shooters.
Speaking of portraits:
Portraiture: Skin Tones, Bokeh, and Eye Detection
Neither camera offers sophisticated face or eye detection autofocus, which is a bummer for portrait photography given how commonplace these features are now - even in compacts. Autofocus on the A100 is a simple contrast-detection system with a single center point, offering modest accuracy when the subject is still and well-lit.
Sony improves slightly with 9 AF points and multi-area AF, giving a bit more flexibility in framing. However, during my testing, neither camera was fast or accurate enough to reliably nail eye sharpness on moving subjects. If you’re planning serious portraits, especially candid or event work, these will frustrate more than help.
On the bokeh front, both suffer due to their small sensors and relatively narrow maximum apertures: f/3.1-5.6 on the A100 and f/3.6-5.6 on the W370. Background blur is minimal - and in fact, often more distracting than creative. Macro shots on the A100 do get close to 5cm, which helps isolate detail, but the depth of field remains essentially deep.
From my experience, neither is an ideal portrait machine but the Fujifilm’s slight warmth in color and closer macro focusing add a tiny edge for casual portrait shooters who want soft backgrounds in good light.
Landscapes in the Field: Dynamic Range and Build
Landscape shooters care deeply about resolution, dynamic range, and weather resistance, right? Well, these cameras are not rugged weather-sealed beasts. Neither offers any environmental sealing, dustproofing, or waterproofing - meaning hiking in the rain without a rain cover is a gamble.
Physically, both feel like lightweight companions - not cold blocks of metal, but fit well enough for urban walks or short nature excursions.
Sony’s longer zoom (~7x vs Fuji’s ~3x) definitely helps frame distant scenes more creatively without changing your position. The A100’s 36-107mm is a little restrictive for sweeping vistas unless you’re comfortable cropping.
Resolution-wise, Sony’s 14MP sensor edges out the 10MP Fujifilm, making for larger prints and more cropping options - critical for landscapes. That said, the smaller physical pixels can struggle with fine detail rendering and dynamic range.
Landscape dynamic range tests - comparing highlight roll-off and shadow recovery - show neither impresses much; both clip bright skies without highlight warnings and lose shadow detail in deep darks. For serious landscapes, a camera with a larger sensor would be better, but relative to ultra-compact peers, Sony shows a modest advantage.
Chasing Wildlife: Autofocus and Burst Rate
Wildlife photography? Challenge accepted... sort of. Both cameras are tiny and, frankly, not designed to tag fast critters in flight.
Sony’s W370 offers a continuous shooting mode at a modest 2fps - ideal for slow action at best. Fujifilm doesn’t provide any continuous shooting, which rules it out for anything requiring burst capture.
Autofocus systems on both rely on contrast detection with no phase detection or tracking AF. While Sony’s 9 AF points provide some framing flexibility when hunting small animals across the frame, neither system approaches the snappy speed or predictive tracking found in enthusiast-level cameras.
In field tests, moving subjects often slipped out of sharp focus, especially under poor lighting - a bummer and a reminder that these compacts prioritize convenience over serious sport or wildlife capture.
Sports Photography: Tracking and Frame Rates
If sports action is your thing - keep expectations realistic. The Sony W370’s 2fps burst rate barely qualifies as an action mode and autofocus for sports is nonexistent beyond basic center point contrast detection.
Fujifilm A100 lacks any continuous shooting, clearly marking it as an amateur point-and-shoot without sports intents.
Neither has optical image stabilization that really aids handheld sports imagery either: the Fuji lacks stabilization altogether, while Sony’s optical stabilizer helps with general handheld sharpness but not rapid panning.
Street Photography: Stealth, Size, & Low-Light Performance
Street photographers often prize discretion, portability, and quick responsiveness, so here the Fujifilm A100 excels thanks to its ultra-light, slim body that fits easily in a jacket pocket.
Sony W370’s bigger footprint is still very manageable, but with flashier zoom lens extension and longer barrel, it’s slightly more conspicuous.
Both cameras have fixed LCD screens (2.7" on the A100 and 3" on the W370) but no electronic viewfinder - a slight handicap for bright daylight framing. Neither features a touchscreen, so menu navigation and focus-point selection rely on physical buttons.
In low light, both sensors - being small and CCD - perform modestly, with noticeable noise above ISO 400. Sony’s max ISO 3200 capability offers some extra flexibility, but expect grain.
Close Encounters: Macro Photography
Fujifilm’s macro mode gets impressively close, focusing down to 5cm, which I found fun for tight shots of flowers and tabletop objects. Sony does not specify macro focus range, so close-up shooting is more limited.
Neither camera has focus stacking or bracketing, which means no in-camera precision sharpening for intricate macro subjects.
For casual macro play, Fujifilm’s tighter focusing distance gives it a slight creative edge.
Night and Astro Photography: Low-Light Challenges
Night and astro photographers demand high ISO performance, manual controls, and long exposures. These little compacts struggle here.
Fujifilm A100 shutter goes as long as 8 seconds, which helps some for night scenes but no RAW capability means the noisy JPEGs are tricky to process. Sony’s shutter speed maxes at 1/1600 second minimum and offers 2 second minimum, but lacks customizable long exposures vital for star shots.
Both cameras cap ISO below pro standards, and neither includes noise reduction controls or bulb mode. The takeaway? These cameras are just not designed for demanding night work.
Lights, Camera, Action: Video Performance
In a pinch, these small compacts double as video recorders but with caveats.
Sony W370 shoots up to 720p HD at 30fps - a solid step above Fujifilm’s max 640x480 VGA video at 30fps. Both record motion JPEG, which means larger file sizes and less efficient compression than modern H.264 codecs.
Neither has microphone or headphone ports, limiting serious audio input. No in-body stabilization on Fuji hurts handheld video; Sony’s optical image stabilization smooths handheld pans remarkably well.
This makes Sony’s video capabilities a clear winner, especially for casual travel clips and extended footage.
Traveling Light: Versatility, Battery, and Storage
Travel photographers benefit from size, battery longevity, and flexibility.
As shown earlier:

The Fujifilm’s smaller, lighter frame is effortlessly portable, ideal for minimalist travel. Sony packs more zoom reach but weighs more and bulkier to stash.
Sony’s NP-BN1 battery, while proprietary, is fairly standard and easy to find. Battery life on both is modest, typical of compacts in their era - expect to recharge after a few hundred shots.
Storage-wise, both use SD/SDHC, with Sony also supporting Memory Stick variants - handy for Sony loyalists.
Built to Last? Durability and Ergonomics
Neither camera sports rugged build or environmental sealing - no dustproofing, shockproofing, or weather sealing. These are gentle companions intended for casual, mostly indoor or nice day shooting.
Ergonomics differ: Fujifilm’s smooth minimalist design is comfortable but offers only essential buttons and no manual controls. Sony offers more tactile control and a slightly larger grip, helping steadier handheld shots.
LCD displays are fixed, non-touch, with Sony’s 3" screen offering a bit more real estate than Fuji’s 2.7" at similar resolutions:

For nonstop shooting outdoors, both could benefit from sunnies or visors to fight glare.
Connectivity and Extras: How Do They Play With Others?
Modern connectivity options are absent in both: no Wi-Fi, Bluetooth, NFC, or GPS. This is typical of their production period but a limiting factor for photo sharing on the go.
Sony includes an HDMI output, allowing easy viewing on HDTVs, a bonus for quick slideshows.
Performance: Scoring the Battle
After extensive hands-on testing with standardized test charts and real-world shooting scenarios, I summarized their merits here:
Sony W370 edges ahead on resolution, zoom flexibility, video capabilities, and optical stabilization.
Fujifilm A100 impresses with portability, slightly better color rendering for skin tones and macro focusing.
Looking at genre-specific strengths:
- Portrait: Fujifilm nudges ahead due to color tone
- Landscape: Sony, thanks to higher resolution and zoom
- Wildlife and Sports: Neither really designed for these demanding realms
- Street: Lean towards Fujifilm for stealth
- Macro: Fujifilm with closer focus
- Night: Neither recommended - better to look elsewhere
- Video: Sony clearly superior
- Travel: Balanced; Fujifilm lighter, Sony more versatile
- Pro Work: Neither suited beyond casual use
So, Who Should Pick Which?
If you’re an enthusiast or professional curious about these models - here’s my candid advice:
-
Choose the Fujifilm FinePix A100 if:
- You crave compactness and ultra-lightweight gear to slip in your pocket.
- Your photography revolves around casual portraits with pretty colors.
- Macro photography and close-up detail play a role.
- You mostly shoot during the day and prefer simplicity over bells and whistles.
- Budget constraints keep you looking at very basic compacts.
-
Opt for the Sony Cyber-shot DSC-W370 if:
- You want a longer zoom range to get closer to your subjects, especially outdoors.
- Video recording matters to you - especially HD footage with image stabilization.
- You appreciate a slightly bigger LCD and more AF points for framing.
- Portability is secondary to versatility.
- You're willing to carry a heavier camera for broader capabilities.
Neither camera will satisfy a professional’s demanding workflow, nor do they compete with more modern compacts or mirrorless systems. They exist in nostalgia territory now, but if you find them at a bargain and want a no-fuss point-and-shoot, the choice boils down to your primary use and style.
Final Hands-On Thoughts
In the world of photography gear, small sensor compacts like these serve niche purposes today. Yet, testing them is a reminder of how far camera tech has traveled - and how critical features such as autofocus speed, sensor performance, and ergonomics are.
I enjoyed the Fujifilm’s tactile simplicity and endearing size, making it a pleasant companion for casual and macro snapshots. The Sony outperforms in zoom, video, and versatility but trades portability.
If I had to recommend to a friend looking for a compact for travel and family snaps with video included, the Sony W370 wins, hands down. But if someone wants the lightest camera possible with decent image quality for portraits and everyday use, Fujifilm A100 still holds charm.
With that, happy shooting - may your next pocket camera surprise you in all the delightful ways only good photos can.
Fujifilm A100 vs Sony W370 Specifications
| Fujifilm FinePix A100 | Sony Cyber-shot DSC-W370 | |
|---|---|---|
| General Information | ||
| Brand Name | FujiFilm | Sony |
| Model type | Fujifilm FinePix A100 | Sony Cyber-shot DSC-W370 |
| Class | Small Sensor Compact | Small Sensor Compact |
| Revealed | 2009-02-04 | 2010-01-07 |
| Physical type | Compact | Compact |
| Sensor Information | ||
| Sensor type | CCD | CCD |
| Sensor size | 1/2.3" | 1/2.3" |
| Sensor measurements | 6.17 x 4.55mm | 6.17 x 4.55mm |
| Sensor surface area | 28.1mm² | 28.1mm² |
| Sensor resolution | 10 megapixel | 14 megapixel |
| Anti alias filter | ||
| Aspect ratio | 4:3 and 3:2 | 4:3 and 16:9 |
| Full resolution | 3648 x 2736 | 4320 x 3240 |
| Max native ISO | 1600 | 3200 |
| Min native ISO | 100 | 80 |
| RAW photos | ||
| Autofocusing | ||
| Manual focusing | ||
| Touch to focus | ||
| Autofocus continuous | ||
| Single autofocus | ||
| Tracking autofocus | ||
| Autofocus selectice | ||
| Autofocus center weighted | ||
| Multi area autofocus | ||
| Live view autofocus | ||
| Face detection autofocus | ||
| Contract detection autofocus | ||
| Phase detection autofocus | ||
| Total focus points | - | 9 |
| Lens | ||
| Lens mount type | fixed lens | fixed lens |
| Lens zoom range | 36-107mm (3.0x) | 34-238mm (7.0x) |
| Maximum aperture | f/3.1-5.6 | f/3.6-5.6 |
| Macro focusing range | 5cm | - |
| Focal length multiplier | 5.8 | 5.8 |
| Screen | ||
| Screen type | Fixed Type | Fixed Type |
| Screen size | 2.7 inches | 3 inches |
| Screen resolution | 230k dots | 230k dots |
| Selfie friendly | ||
| Liveview | ||
| Touch display | ||
| Viewfinder Information | ||
| Viewfinder type | None | None |
| Features | ||
| Lowest shutter speed | 8s | 2s |
| Highest shutter speed | 1/2000s | 1/1600s |
| Continuous shooting rate | - | 2.0fps |
| Shutter priority | ||
| Aperture priority | ||
| Expose Manually | ||
| Custom white balance | ||
| Image stabilization | ||
| Built-in flash | ||
| Flash distance | 3.90 m | 5.00 m |
| Flash options | Auto, On, Off, Slow sync, Red-eye reduction, Forced Flash, Suppressed Flash | Auto, On, Off, Slow syncro |
| External flash | ||
| Auto exposure bracketing | ||
| WB bracketing | ||
| Exposure | ||
| Multisegment exposure | ||
| Average exposure | ||
| Spot exposure | ||
| Partial exposure | ||
| AF area exposure | ||
| Center weighted exposure | ||
| Video features | ||
| Supported video resolutions | 640 x 480 (30 fps), 320 x 240 (30 fps) | 1280 x 720 (30 fps), 640 x 480 (30 fps) |
| Max video resolution | 640x480 | 1280x720 |
| Video format | Motion JPEG | Motion JPEG |
| Microphone port | ||
| Headphone port | ||
| Connectivity | ||
| Wireless | None | None |
| Bluetooth | ||
| NFC | ||
| HDMI | ||
| USB | USB 2.0 (480 Mbit/sec) | USB 2.0 (480 Mbit/sec) |
| GPS | None | None |
| Physical | ||
| Environmental sealing | ||
| Water proofing | ||
| Dust proofing | ||
| Shock proofing | ||
| Crush proofing | ||
| Freeze proofing | ||
| Weight | 124 gr (0.27 lbs) | 179 gr (0.39 lbs) |
| Physical dimensions | 92 x 61 x 22mm (3.6" x 2.4" x 0.9") | 100 x 57 x 26mm (3.9" x 2.2" x 1.0") |
| DXO scores | ||
| DXO All around rating | not tested | not tested |
| DXO Color Depth rating | not tested | not tested |
| DXO Dynamic range rating | not tested | not tested |
| DXO Low light rating | not tested | not tested |
| Other | ||
| Battery ID | - | NP-BN1 |
| Self timer | Yes (2 or 10 sec) | Yes (2 sec or 10 sec, portrait1/ portrait2) |
| Time lapse shooting | ||
| Storage type | SD/SDHC card, Internal | SD/SDHC, Memory Stick Duo/Pro Duo/ Pro HG-Duo, Internal |
| Card slots | 1 | 1 |
| Price at launch | $0 | $230 |