Apple is back with another Shot on iPhone campaign with a focus on its ‘Night Mode’ feature available in the latest series of phones.
The campaign is open till the 29th of January and Apple is asking users to submit Night Mode photos taken with the iPhone 11, iPhone 11 Pro and iPhone 11 Pro Max. The five winning photos will be judged by a panel and announced on the 4h of March.
The winners will have their photos displayed on the Apple newsroom, Apple.com and @apple Instagram web properties. You might also get featured instore and on billboard campaigns.
This time though, Apple has made it clear that the winners will receive monetary compensation. Last year, Apple received a lot of criticism for not making any mention of compensation in its ‘Shot on iPhone’ campaign. Users were quick to berate the company and accused Apple of taking advantage of photographers. Ultimately, the company came forward and assured everyone that photographers will be compensated.
The compensation structure is right in the announcement of the competition.
If you want to participate, use the hashtags #ShotoniPhone and #NightmodeChallenge on Instagram, Twitter, and Weibo. You can also submit your photos via email to [email protected]
The official rules can be found here.